Because the model’s CMO Manu Orssaud appears to be like forward to 2026, his activity will likely be scaling up its AI advertising instruments whereas driving sustained subscriber development, all whereas holding on to the brand personality that made Duolingo culturally iconic.
Meghan Imbres, CMO, Peloton
In June 2025, Megan Imbres grew to become Peloton’s fourth CMO since 2020.
The previous Apple, Amazon, and Netflix exec changed Lauren Weinberg, who left in April after the advertising and comms capabilities had been break up.
Peloton has had a difficult few years, however in Q3 it stunned Wall Road by posting a revenue regardless of falling subscriber numbers and a 37% lower to its advertising price range.
We’ve not seen a tentpole inventive marketing campaign from Imbres but, however 2026 is likely to be the yr, following the model’s AI-powered September product relaunch, which embedded the tech into its health merchandise to customise particular person exercise applications.
Tamika Younger, CMCO, Hinge
In December, Hinge named a new CMCO in Tamika Young, who joined the enterprise as svp, international communications in 2023 from Netflix. Hinge’s former CMO, Jackie Jantos, was promoted to CEO after founder Justin McLeod left to launch Overtone, an AI-powered courting app.
As she provides advertising to her communications accountability, Younger will likely be tasked with constructing on the success of Jantos’ most high-profile campaigns, together with Hinge’s international trademarked “Designed to Be Deleted” positioning, which remodeled it from a swipe-culture novelty into one outlined by extra significant connections.
She’ll even be working alongside a CEO who understands and champions the worth of selling.
Younger’s appointment comes as Hinge’s monthly revenue overtakes its biggest, rival Bumble, and as 78% of U.S. courting app customers say they’ve skilled dating app fatigue.
