A less complicated method to repurpose video for social

Your webinars, podcast episodes, buyer interviews, and govt recordings maintain a few of your greatest genuine social content material. The problem is popping that long-form video into polished clips shortly sufficient to maintain up together with your publishing calendar.

For many B2B groups, that course of nonetheless includes leaping between a number of instruments to trim footage, add captions and transitions, resize codecs, and put together content material for various social channels.

To assist tackle this, we’re introducing Video Studio.

Video Studio is discovered proper inside Oktopost’s Media Library. It brings video modifying and repurposing capabilities into the identical surroundings the place groups already handle and publish social content material, enabling a single workflow for modifying, repurposing, and publishing.

What’s Video Studio

Oktopost Video Studio is a local video modifying and repurposing device inside Oktopost. It helps B2B groups create short-form social clips, add captions, apply model styling, and publish on to social channels.

Because it’s straight contained in the Oktopost Media Library, social media managers now not want to leap between totally different instruments to create a single social video.

Flip long-form video into social content material, quicker

Video Studio helps your staff repurpose content material quicker throughout the similar social workflow. A single webinar can grow to be weeks of social content material with out juggling instruments or ready on video editors.

Right here’s the right way to flip a 60-minute webinar into social-ready clips in below quarter-hour:

Edit video with out leaving Oktopost

Video Studio simplifies the modifying course of with transcript-based modifying.

Every uploaded video is routinely transcribed. You may spotlight textual content within the transcript to take away sections, add transitions, and create clips immediately. You can even use a conventional timeline for extra exact modifying.

This makes it simpler to show lengthy recordings into brief, targeted social content material.

Add captions and optimize for each social channel

Most social movies are watched with out sound. Captions are important for engagement.

Video Studio routinely generates captions for each clip. You may evaluate and edit them earlier than publishing.

You can even export transcripts or modify subtitles for accuracy when wanted.

To assist totally different platforms, you possibly can resize movies for frequent social codecs:

  • Sq. (1:1)
  • Panorama (16:9)
  • Vertical (9:16)

This ensures your content material is optimized for every channel with out re-editing from scratch.

Publish video straight into your social workflow

As soon as your video is prepared, you possibly can publish it on to your Oktopost social calendar.

There isn’t any have to obtain recordsdata or add them into separate instruments.

This retains content material creation, publishing, and measurement related in a single workflow, with campaigns, analytics, and attribution information aligned in a single system.

Video modifying and social publishing collectively in a single place

With B2B social and demand technology groups in thoughts, the most typical Video Studio eventualities embody:

  • Turning webinars into a number of short-form social clips
  • Repurposing podcast episodes into LinkedIn video content material
  • Modifying govt interviews for thought management campaigns
  • Creating a number of social property from a single long-form recording
  • Publishing video content material straight into social campaigns

Key capabilities embody:

  • Transcript-based video modifying
  • Automated caption technology
  • Social format resizing (1:1, 16:9, 9:16)
  • Direct publishing to the Oktopost social calendar

Get began in minutes

Video continues to play a key position in B2B social, driving engagement and serving to manufacturers construct genuine connections.

With Video Studio, groups can shortly flip webinars, podcasts, interviews, and govt recordings into polished, on-brand social clips. By bringing modifying, repurposing, and publishing right into a single workflow, Video Studio makes it simpler to get extra worth from each piece of video content material.

To attempt it out, log in to your Oktopost account, head to the Media Library, Video Studio, and click on Begin a New Challenge to shortly fill your feed with the video content material social community algorithms love.


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