A latest instance is a partnership with Papa John’s for the launch of a brand new sandwich. The video leaned into the present’s scorching take format, with the query being whether or not or not it’s OK to eat on the subway. Rahma was concerned within the inventive course of, casting comic and former Subway Takes visitor Zach Schiffman. It labored due to “the model being simple, trusting us, desirous to work with us,” Rahma mentioned.

