For the 2026 ceremony, Disney achieved an Oscars advert sellout, with pricing up double-digit percent-wise over the 97th Oscars. In 2025, Disney introduced in between $1.7 million and $2.3 million for a 30-second spot within the awards present.
Reside occasions just like the Oscars are additionally considerably rankings resistant. Regardless of a rankings downturn this 12 months, with the 98th Oscars dropping by about 2 million viewers, Disney is already speaking to advertisers about its 2027 Oscars, ADWEEK not too long ago discovered.
Time will inform whether or not The Bachelorette stays benched. Nonetheless, with Taylor Frankie Paul being an influencer with a large on-line following, this story will proceed till the final rose petal falls.
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