Creatives Pick Their Favorite Super Bowl 59 Ads

I WATCHED it. And care quite a bit concerning the trigger. Seeing it within the Tremendous Bowl felt significant and sudden.
–Haley Hunter, founder and CCO, Get together Land

It was a courageous alternative for a pharmaceutical firm to place the highlight on breasts to an viewers full of nachos and beer. Nevertheless it was a wise alternative and completely drove dialog.
–Michael Boychuk, companion and founder, DNA&Stone

Jeep

Beloved how they used knowledge, inspiration, and an icon who embodies these qualities…and time…to gradual it down—everybody paid consideration, whereas a lot of the spots earlier than it had been simply noise. It broke by means of.
–Lilly Yeatman, president, Grace Inventive

Fox IndyCar

Though the marketing campaign predates the Tremendous Bowl, my favourite adverts of the evening had been Fox’s IndyCar Sequence spots highlighting drivers Pato O’Ward and Josef Newgarden. They had been enjoyable, humorous, and well-crafted, they usually made me assume twice a few sport I had barely thought of earlier than.
–Chapin Clark, govt artistic director, R/GA