As a fintech PR agency we’ve spent years studying and pitching to the fintech press. We all know they’re busy, we all know what they need, and we all know tips on how to give it to them. Listed below are the highest fintech publications within the UK and what it’s worthwhile to do if you wish to land protection. Our ideas are primarily based on what we’ve seen working in the true world. Let’s get caught in.

The highest fintech publications

Finextra

We’ve been maintaining a tally of Finextra for some time. It’s a number one membership-based media outlet that targets senior enterprise professionals throughout the globe, with round 300,000 month-to-month guests. It ranks globally among the many high fintech information websites.

Senior reporters Hamish Monk and Niamh Curran cowl numerous matters, together with digital forex, banking innovation, fintech, and sustainable finance. Hannah Wallace heads Finextra TV, which options common information, interviews with trade leaders, and insights from world conferences.

Finextra has been increasing its world attain, notably in Australia. Whereas extremely aggressive, securing protection on this publication means you’re immediately on fintech’s largest stage.

Our high pitching tip

The top of content material, Madhvi Mavadiya, used to write down as a former fintech contributor for Forbes, so she’s particular person to know should you’re after publicity.

Sifted 

Sifted grew out of the FT in 2019, which suggests it’s steeped in severe journalistic pedigree. It covers Europe’s fintech and start-up scene, and the staff focuses on tendencies, acquisitions, and the newest tech.

Tom Matsuda is without doubt one of the foremost reporters for Sifted. He covers EU fintech and he’s eager on offers, funding strikes, and the Italian start-up world. He’s lined a stack of publications, together with The Block, Enterprise Insider, Japan Instances and Al Jazeera, so he’s effectively linked within the fintech house.

Our high pitching tip

Supply insider information every time you may. Turn out to be a supply of knowledge, and also you’ll be cherished by journalists.

The Fintech Instances 

The Fintech Times claims to be the world’s first monetary know-how publication, and it boasts a formidable following. They’re pulling in 65,000 distinctive guests each month, plus printing 150,000 copies a 12 months.

Our high pitching tip

When you’re hoping to earn a spot in The Fintech Instances, it’s price chatting with Polly Harrison. She’s the options editor of the paper and hosts the publication’s weekly ‘Information and Views’ podcast, which is centred round all issues Fintech and monetary companies.

UKTN 

UKTN began life as Tech Metropolis Information, specializing in London tech. After rebranding as UKTN – which stands for United Kingdom Tech Information – it now covers the complete UK with each day trade updates, thought management, and predictions on the place tech’s heading. It now stands among the many nation’s greatest fintech publications They’ve additionally constructed a good social viewers, which is adopted by Bloomberg know-how editor Shona Ghosh who we’ve spoken with as a part of our Journo Intel series.

The particular person to know:

Simon Hunt is the editor of UKTN – he was beforehand enterprise and know-how correspondent for the Night Commonplace.

11:FS Media

11FS is a digital monetary companies consultancy and analysis agency primarily based in London. They publish new content material each day throughout audio, video, and written, and their viewers ranges from financial institution CEOs to start-up founders and most people.

The particular person to know:

Laura Watkins heads the 11:FS Media model – she grew it from the early beginnings of the Fintech Insider podcast (downloaded in over 100 international locations each week and is without doubt one of the high enterprise podcasts on Apple podcasts) – to the worldwide media model it’s now. She’s all about making monetary companies accessible to all – and desires to present protection to numerous voices.

FSTech

FSTech (previously Monetary Sector Know-how) is learn by UK and EMEA monetary companies enterprise decision-makers. Their readers come from banks, constructing societies, insurers, and buying and selling homes, so that you’re speaking to the precise folks if you wish to sort out the entire of the monetary sector.

Their web site is up to date each day and supported by their e-newsletter, LinkedIn, and X accounts. In addition they host the annual FStech Awards, Payments Awards, and the National Technology Awards and maintain a variety of roundtables and conferences all year long.

Our high pitching tip

When you’d prefer to ship over any information or views – your greatest wager is Alexandra Leonards. She’s excited about listening to about numerous applied sciences throughout monetary companies, fintech, AI, digital transformation, and cybersecurity.

Fintech Alliance

In partnership with the UK authorities, Fintech Alliance, is the primary neighborhood pushed platform for the Fintech trade – they submit every thing from information, trade information, insights, funding, mentorships, and profession alternatives.

Our high pitching tip

You possibly can be part of their neighborhood hub, which provides you a devoted website the place you may add articles (primarily based on editorial approval), job placements, promote any investments, and get entangled in dialogue teams. It’s an excellent alternative for networking, talent sharing, and getting concerned in key conversations.

Fintech Journal

Fintech Magazine is a digital neighborhood for the banking, funds and monetary companies trade. It focuses on fintech information, interviews, movies and the ‘Fintech Podcast’ sequence together with a variety of targeted fintech white papers and webinars.

Our high pitching tip

Louis Thompsett is the Editor of Fintech and InsurTech magazines at BizClik, masking the insurance coverage and monetary know-how sectors. He’s eager for any insights and thought management from trade specialists, commentators, and analysts.

Fintech Futures

Fintech Futures, beforehand Banking Know-how Journal, is a part of the Informa publishing household which incorporates BankingTechPayTechRegTechWealthTechLendTech and InsurTech. It’s a one cease store for all fintech information, and has its own podcast. There are many alternatives to pitch for, together with the weekly ‘High 5 information tales of the week’ slot you may pitch for, which publishes each Friday.

Our high pitching tip

For information, it’s price getting in contact with Cameron Emanuel-Burns or Tyler Pathe. Paul Swindle is the editor of the location and host of the What the Fintech podcast, should you’ve received somebody price interviewing!

The nationals 

In addition to incomes consideration from among the high fintech publications, many monetary companies additionally need the eye of the nationwide media. Whereas they’re (naturally) much less fintech targeted than the trade press, the nationals imply status and attain a bigger viewers. Listed below are among the nationwide publications which have put out considerate, insightful writing on fintech prior to now.

The Economist 

With its give attention to the monetary world, know-how and politics, it’s no shock that The Economist staff can deal with a fintech story.

Our high pitching tip

In case you have a narrative with worldwide relevance, attain out to finance correspondent Matthieu Favas. He covers world banking, personal markets, delicate commodities and insurance coverage, in addition to writing about main developments in fintech. Matthieu likes to mix monetary tales with geopolitics and – in uncommon instances the place his pursuits intersect – together with his love of wine (he was once a wine service provider in a earlier profession).

The FT 

The FT’s give attention to the monetary world and its intersection with know-how additionally make it an influential participant in fintech media.

Our high pitching tip

Take into account pitching tales to Tim Bradshaw, the paper’s world tech correspondent. Tim has been the main journalist masking the rise of Stripe, the world’s most respected fintech, so different fintech tales would must be important to earn his consideration. He’s additionally deluged with pitches, so even one of the best tales may have a bit of luck to catch his eye. Tim has a good social presence with nearly 100,000 followers on X – and he managed to get in early and snag the username “@Tim.”

Metropolis A.M. 

London-based City A.M. covers investments and monetary information, and the staff considers fintech information inside their remit.

Our high pitching tip

Your greatest wager for protection is banking and fintech reporter Lars Mucklejohn .  When you’re contemplating pitching, keep in mind that the Metropolis A.M. staff meets each morning for an editorial assembly at 10:30am.

Finally, communicating effectively with journalists is a skill you can learn like some other. Reporters and media relations could appear intimidating, however they’re nonetheless folks. They simply have lots on their plate. By placing within the time to grasp their beat and reaching out to them respectfully, you may construct lasting relationships. Getting on good phrases with fintech journalists is step one to accessing their highly effective media protection, followed linking and profile-raising talents. We’ve been working with these publications for years. If you’d like assist along with your fintech, tech or B2B PR strategy, get in touch and we’ll see how we are able to assist you.

Katie Chodosh Screen

Written by Katie Chodosh, Head of Media Relations at Definition

Jasmin Martin

Up to date by Jasmin Martin, Senior Media Relations Govt at Definition on 17/01/2025




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