The Trade Desk CEO Jeff Green Says Sluggish 3% Revenue Growth ‘Not a Reflection’ of the Company
The numbers $715 million: The Commerce Desk’s second-quarter income, representing 3% year-over-year development however the firm’s slowest…
Software/Technology
Marketing Vanguard at Cannes: AI Is Moving From Fear to Confidence ft. Lara Balazs of Adobe
The Advertising Vanguard Cannes sequence continues as host Jenny Rooney sits down with Lara Balazs, chief advertising…
Meta’s Tepid Revenue Outlook Undercuts its AI Spending Spree
The numbers $60.8 billion: Meta’s Q2 income, up 28% yr over yr (YoY). $59.36 billion: Quarterly advert…
LiveRamp Launches Brand Campaign on Netflix as Publicis Deal Fuels Scrutiny of its Neutrality
LiveRamp, which has for years helped manufacturers, publishers, and platforms join and activate buyer information, is launching…
Sitecore Snaps Up GEO Startup Scrunch for an Alleged $225M
Sitecore, an enterprise content material and digital experiences platform, has acquired generative engine optimization, or GEO, upstart…
Google Challenges Amazon With New Native Checkout, Rolls Out AI Ad ‘Explainers’
Google is standing up infrastructure that lets customers store from numerous retailers with out leaving its properties,…
The Funnel Is Dead: Now What?
On this episode of Adspeak by ADWEEK, govt editor Alison Weissbrot moderates a panel of trade leaders…
The Trade Desk Rivals Swoop In on the Heels of Publicis, Omnicom Auditing Drama
After recent controversy surrounding The Commerce Desk, rivals are leaping on the probability to seize {dollars} from…
Google Folds Gemini Deeper Into DV360 to Automate Media Planning and Buying
Google is popping its demand-side platform for advertisers, Show & Video 360 (DV360), into an AI-powered media…
Former Google CEO Eric Schmidt Butts Heads With Former FTC CTO Over AI Regulation
In a heated dialogue with main AI students Tuesday night, Eric Schmidt, the American businessman who held…
AI Chatbots Rank the Top Super Bowl Ads—and Leave Out Big Tech
Tremendous Bowl 60 introduced the biggest tech players—some making their debut, like Anthropic—into the highlight to pitch…