Magnite Becomes Third SSP in Two Months to Sue Google Over Antitrust Allegations
Magnite, the biggest unbiased sell-side platform (SSP) within the advert business, filed a federal lawsuit in opposition…
Programming & Performance
SiriusXM Strikes Deal With Amazon DSP for Audio Ads Across Its Platforms
Audio big SiriusXM has inked a partnership with Amazon that may permit advertisers to purchase advertisements throughout…
BravoCon 2025 Taps State Farm and T-Mobile as Presenting Sponsors
BravoCon 2025 is sort of right here, and it’s bringing alongside a few presenting sponsors for the…
How FX Created an Immersive Marketing Campaign for Alien: Earth
Earth to Alien followers, there’s one other entry within the franchise, and FX needs to make it…
Stephen Colbert’s Late Show Ending Due to CBS ‘Financial Decision’
A late-night TV establishment is coming to an finish. At the moment, CBS introduced The Late Present…
Affinity Solutions Launches Live Sports Outcomes Offering With EDO On Board
Affinity Options and EDO are getting deeper into the dwell sports activities area. At the moment, client…
TelevisaUnivision Ad Sales Chief Donna Speciale Steps Down
As we speak, TelevisaUnivision introduced that Donna Speciale is stepping down as president of U.S. promoting gross…
Celebrity Dad Jokes With Nick Cannon Wants Brands to Get Last Laugh
If you happen to’ve ever liked dad jokes, there’s a brand new present devoted to celebrities telling…