The Future of Media Is Being Built on YouTube
This story was initially revealed in On Background with Mark Stenberg, a free, weekly publication that explores…
Platforms
Could the Next Hit Podcaster Be… Your CFO?
On Tuesday, the enterprise information writer Morning Brew introduced the launch of a brand new podcast, referred…
OpenAI’s Sora 2 App Surfaces Antisemitic AI Videos
OpenAI’s new video app, Sora 2, was billed as a artistic leap ahead in AI—a software meant…
Can The New York Times Be the ‘Essential’ Newspaper for the Entire World?
On Tuesday, the French information writer Le Monde launched a cross-offer initiative with The New York Occasions,…
Insights from Alex Schultz, CMO of Meta
Welcome to this episode of the Advertising Vanguard podcast. As we speak, Jenny Rooney speaks with Alex…
Magnite Becomes Third SSP in Two Months to Sue Google Over Antitrust Allegations
Magnite, the biggest unbiased sell-side platform (SSP) within the advert business, filed a federal lawsuit in opposition…
SiriusXM Strikes Deal With Amazon DSP for Audio Ads Across Its Platforms
Audio big SiriusXM has inked a partnership with Amazon that may permit advertisers to purchase advertisements throughout…
Media Buyers Block Publicis’ Epsilon SSP Over Data Leakage Concerns
Within the notoriously advanced digital promoting provide chain, some manufacturers and their companies, together with a handful…
Google Has Been Quietly Using Gemini AI to Weed Out Ad Fraud and Invalid Traffic
Researchers at Google have been quietly testing methods to fight invalid site visitors—promoting exercise that’s not generated…
Serena Williams Shares New Podcast Details at Cannes Panel
Serena Williams shed new mild Thursday on the forthcoming podcast she’s co-hosting along with her sister Venus,…
Snap Dangles Thousands in Free Ad Spend As Potential TikTok Ban Deadline Nears
Snap is providing advertisers cash off advert campaigns because the U.S. inches nearer to a third potential TikTok…