Bumble Bets on Love to Revive Its Brand
Bumble is combating to win again fatigued daters by turning to a advertising and marketing message already…
Creative Advertising
Weird Al Is the Unlikely Spokesperson for Prudential’s Marketing Shift
Don’t be fooled by his offbeat humor and magnificence. Comedy musician “Bizarre Al” Yankovic has had a…
Walton Goggins and Doritos Drop a ‘Spicy But Not Too Spicy’ Parody Ad
He’s the plumber, and he’s right here to unclog your pipes. And sure, that could be a…
‘Creative Relationship Marketing’ Is the Sexier Side of CRM
Let’s name it out. CRM has a picture drawback. For too lengthy, CRM has been boxed in…
Havas Puts Neurodivergent Creatives Center Stage at Cannes Lions
Havas is utilizing Cannes Lions’ international stage to problem the advert business’s assumptions about what inventive expertise…
Nespresso Moves Global Creative Duties From McCann to Leo
Nespresso has handed its world artistic account to Publicis Groupe’s Leo, ending its nearly two-decade relationship with…
Become a Loved and Trusted Pharma Brand
Assist needed: Healthcare professionals who “do distinctive issues” and “refuse to just accept drugs as it’s.” Those…
Brands Can Recolor the Visual Language of Technology
The longer term is a promise to the human creativeness, inspiring us to look past what the…
Mom, We Appreciate You…Eventually, Says Teleflora Ad
It could be a common reality—a ceremony of passage, even—that youngsters in every single place take their…
American Culture Still Matters for Global Brands
Final week, Guinness debuted its first marketing campaign with Unusual Artistic Studio, “A Lovely Day”—a sweeping, 5,057-mile…
Hotels.com Debuts Bellboy, a Charming Mascot to Reach a New Generation of Travelers
Meet Bellboy: an 18-inch tall, anthropomorphic bell wearing stylish pink sneakers. Although he could also be slight…