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BlackPink’s Rosé and Lewis Hamilton to Show Off Their Used Luggage for Rimowa
For a person who drives race automobiles for a residing, Lewis Hamilton has extra going for him…
Humanize Your Brand to Build Bridges Across Deep Divides
In a rustic as politically divided as america, few matters elicit stronger emotional responses than weapons. Gun…
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Comcast’s New Spinoff Company Name Raises a Slippery Question: What’s a Versant?
On Tuesday, Comcast’s cable networks turned the newest massive firm to announce a reputation change. As a…
From Michael Jordan’s Boxers to Gronk’s Gonads, Five Ways Celeb Endorsements Have Really Changed
Final 12 months, the NFL hunk Rob Gronkowski did what many retired athletes do—he appeared in an…
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American Culture Still Matters for Global Brands
Final week, Guinness debuted its first marketing campaign with Unusual Artistic Studio, “A Lovely Day”—a sweeping, 5,057-mile…
Clarifying Your Brand Message with Storytelling
TheeDigital Development Solid Recap On this episode of The Digital’s Development Solid, Keri Rosemond and Greyson Fesperman…
Can We Talk About Your Logo?
Does your agency want a brand new emblem? How do you resolve? How usually, if ever, must…
CoComelon’s First Ad Campaign Is a Tame Day in the Life of a Parent
Moonbug Leisure-owned CoComelon is launching its first model marketing campaign for the favored TV present. Moonbug Leisure’s…