Key takeaways
Brevo is good for small to mid-sized companies with massive e-mail lists however lacks superior ecommerce options, making options like Omnisend a better option for ecommerce-focused advertising.
When evaluating Brevo opponents, contemplate your particular wants, similar to automation depth, CRM integration, and multichannel capabilities, as totally different instruments excel in varied areas.
A number of options, together with MailerLite and ActiveCampaign, provide higher pricing buildings and options like limitless sends or advanced automation flows, which may considerably improve your advertising efforts.
Omnisend stands out as the highest various for ecommerce on account of its complete buyer journey protection via e-mail and SMS, whereas different instruments like MailerLite cater to frequent senders with cost-effective plans.
Learn summarized model with
Brevo fits small to mid-sized companies desirous to handle a big checklist for reasonable. There are higher options for ecommerce flows, touchdown pages, contact scoring, and AI options, since Brevo sticks them behind tiers. In different phrases, different instruments do extra.
Begin together with your use case when contemplating Brevo opponents, similar to automations, campaigns, or CRM options with built-in advertising. Totally different options have distinctive strengths, similar to Omnisend for its omnichannel capabilities.
This text is a whole checklist of one of the best Brevo options. We’ll cowl their G2 scores, pricing, options, professionals and cons, and excellent use circumstances that will help you discover the precise app.
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Brevo options in contrast
The desk beneath lists our high options to Brevo. Click on the hyperlinks to leap to their entries:
| Different | Greatest for | Important benefit over Brevo | Pricing | Free plan | G2 ranking |
|---|---|---|---|---|---|
| Omnisend | Ecommerce & multichannel advertising | E mail + SMS + net push in a single movement | From $16/month (500 contacts) | Sure, 250 contacts, 500 sends | 4.6/5 (1,160+ critiques) |
| ActiveCampaign | Advanced buyer journeys | 950+ automation recipes, granular triggers | From $15/month (1,000 contacts) | No, 14-day free trial | 4.5/5 (14,500+ critiques) |
| MailerLite | Newsletters & frequent senders | Limitless sends on all paid plans | From $10/month (500 subscribers) | Sure, 500 subscribers, 12,000 emails/month | 4.6/5 (1,090+ critiques) |
| HubSpot | E mail advertising + CRM unification | Full enterprise platform with reside CRM information | Starter from $15/month per seat | Sure, e-mail, varieties, reside chat | 4.4/5 (14,500+ critiques) |
| Mailchimp | Ecommerce novices | Guided setup & predictive segmentation | From $13/month (500 contacts) | Sure, 250 contacts | 4.4/5 (5,300+ critiques) |
| Drip | Habits-based ecommerce flows | Social retargeting in workflows | From $39/month (2,500 contacts) | No, 14-day free trial | 4.4/5 (470+ critiques) |
| GetResponse | E mail + built-in gross sales funnels | Conversion funnels connecting adverts to upsells | From $19/month (1,000 contacts) | Sure, 500 contacts | 4.3/5 (800+ critiques) |
| Sendlane | Excessive-volume DTC manufacturers | Tier 1 ESP deliverability & devoted assist | From $100/month (50,000 emails) | No, 60-day free trial | 4.7/5 (70+ critiques) |
| Moosend | Limitless campaigns at low price | Viewers Discovery & product suggestions | From $9/month (500 contacts) | No, 30-day free trial | 4.7/5 (720+ critiques) |
| Sender | Price range shops | Transactional emails, touchdown pages & popups are free | From $10/month (1,000 subscribers) | Sure, 2,500 contacts, 15,000 sends/month | 4.7/5 (240+ critiques) |
Why are individuals searching for Brevo options
Brevo will not be an ecommerce-first e-mail software, so it isn’t the best at producing income, retaining prospects, and rising your viewers.
As an alternative, it’s primarily for small-mid companies sending e-mail campaigns and operating fundamental automations. One other use case is you probably have an enormous checklist of over 100,000 contacts, as a result of you may retailer them in Brevo at no cost and pay just for e-mail quantity.
Ache factors that can make you contemplate Brevo options embrace:
- Pricing climbs quick in the event you ship incessantly
- Ecommerce flows are restricted
- Touchdown pages and popups require the $499/month Skilled plan
- Template selection is skinny at simply 48, in comparison with opponents
- Frequent senders to smaller lists get higher worth elsewhere
Out of those, it’s the depth of instruments that frustrates most and leads individuals to Brevo opponents:
- “A few of the extra superior automation and segmentation capabilities can really feel a bit fundamental in comparison with higher-end instruments,” says Rupain G on G2. “In case you’re attempting to construct extremely advanced multistep flows or deeply dynamic segments, it could possibly typically really feel restrictive.”
- “At occasions, I discover that the reporting interface would profit from a bit extra granularity, permitting for a deeper exploration of particular conversion metrics.” – Paco S, G2.
10 greatest Brevo options to select from
Our checklist of Brevo options contains high picks no matter your ecommerce retailer’s measurement, development trajectory, or sending necessities. We’ve coated every intimately:
1. Omnisend — Greatest for ecommerce and multichannel advertising
G2 rating: 4.6/5 (primarily based on 1,160+ critiques)
Pricing: Begins from $16/month for 500 contacts and 6,000 emails/month. Free Eternally plan accessible, appropriate for 250 contacts and 500 sends.

Omnisend is constructed for ecommerce and helps you develop your checklist, automate email and SMS in multichannel flows, and maximize income with appropriately focused messages.
Standalone campaigns and pre-built templates assist get your newsletters and provides out quick, and its pre-built flows and segments be sure that you seem at high-intent moments, similar to when gadgets are again in inventory and after cart abandonment.
Native integrations for Shopify, WooCommerce, Wix, and different ecommerce integrations assure a fast begin. The template, phase, and movement builders are intuitive, and in the event you need assistance setting issues up, there’s 24/7 assist throughout e-mail and reside chat.
One other enchancment over Brevo is the usual options on provide. Whereas Omnisend contains popups, back-in-stock alerts, and AI segmentation throughout all plans, Brevo restricts them to its $499.08 Skilled plan.
Key options
- Multichannel flows containing e-mail + SMS + net push notifications attain your prospects at high-intent moments on their most popular channels
- Standalone campaigns for e-mail + SMS + net push, run seasonal sends for BFCM, Thanksgiving, Valentine’s Day, and different occasions
- AI phase builder, plus 32 pre-built segments, to group your viewers for applicable concentrating on
- AI Model Property auto-applies your branding to e-mail templates, saving you important design time
- Buyer breakdown with lifecycle stage maps present invaluable insights into retention
- Embedded, flyout, and popup varieties, together with gamified variations, with advertising consent opt-in to maximise your subscriber development
- Tracks gross sales and channel efficiency with intuitive, configurable stories, plus gives a sender well being and deliverability overview
Professionals
- Intuitive and fast to grasp
- AI and pre-built parts guarantee optimum configurations the primary time round
- Helps you make sense of metrics with visible stories
- 250+ high-quality e-mail templates, all editable, all supporting dynamic content material
- Covers your buyer journey from pre- to post-signup and first buy to long-term retention, with triggers for each ecommerce occasion
Cons
- No reductions for annual plans
- Restricted CRM options
Brevo vs. Omnisend
Omnisend sits within the high spot for options to Brevo for its automation depth, multichannel flows, email segmentation, and commonplace function scope. Brevo is a extra fundamental e-mail automation software with extra CRM options for pipelines, offers, contacts, and firms.
2. ActiveCampaign — Greatest for advanced buyer journeys
G2 rating: 4.5/5 (primarily based on 14,500+ critiques)
Pricing: Begins from $15/month for 1,000 e-mail contacts and a 10x contact ship restrict. No free plan, nevertheless it does provide a 14-day free trial.

ActiveCampaign is an AI-first e-mail advertising software that allows you to plan, construct, check, and refine advanced sequences. It’s primarily for ecommerce, but additionally suited to companies with a built-in CRM and an non-obligatory sales-engagement CRM add-on.
It has considerably extra movement triggers than Brevo, overlaying contact area modifications, rating modifications, conversion occasions, recurring funds, and extra.
Organizing and managing contacts is clean, and you may realistically create new campaigns weekly with out investing greater than an hour. It’s difficult at first, although its documentation and fundamental or precedence e-mail/reside chat assist (plan dependent) assist.
Key options
- 950+ pre-built automation recipes overlaying ecommerce, lead nurturing, and post-purchase eventualities
- AND/OR segmentation logic with customized fields, occasion information, and predictive sending
- 250+ e-mail templates with conditional content material and AI content material era
- Attribution and conversion monitoring on Professional and Enterprise plans
- 1,000+ native integrations, together with Shopify, WooCommerce, Salesforce, and Stripe
- AI-powered automation builder, marketing campaign builder, and model equipment throughout all plans
Professionals
- Fast to get a fundamental movement reside, even with advanced logic
- Breadth of recipes and triggers permits full concentrating on management
- A/B testing helps you to evaluate parts throughout a number of emails
- In-depth AI options span automations, marketing campaign builders, segments, and spam checks
- WhatsApp is accessible as a further channel with broadcast messaging
Cons
- SMS is a paid add-on solely accessible to Plus prospects and above
- The most cost effective plan solely permits 5 actions per automation
- Generative AI is restricted to Plus plans and above
Brevo vs. ActiveCampaign
ActiveCampaign is best suited to massive ecommerce shops and companies with advanced buyer journeys and gross sales cycles than Brevo. Its options present granular management for flows, segments, and concentrating on, on the expense of a studying curve.
3. MailerLite — Greatest for newsletters and frequent e-mail senders
G2 rating: 4.6/5 (primarily based on 1,090+ critiques)
Pricing: Begins from $10/month for 500 subscribers with limitless sends. Free plan accessible for as much as 500 subscribers and 12,000 emails/month.

MailerLite is a publication and marketing campaign software that fits you in the event you e-mail a smaller viewers incessantly and don’t want many automations.
It has extra e-mail templates than Brevo (108 vs. 48), a extra feature-rich drag-and-drop editor, and higher touchdown pages and varieties throughout all plans. Popups, together with a spin-the-wheel gamified model, can be found with out upgrading.
The truth that you may ship 12,000 emails at no cost, and limitless numbers for $10/month, makes MailerLite a high Brevo various in the event you’re sending a number of emails. You’ll break away from Brevo’s send-based pricing and will save a major quantity.
Key options
- 108 e-mail templates with a feature-rich drag-and-drop editor, together with ecommerce, gallery, and weblog content material blocks
- Limitless sends on all paid plans with subscriber-based pricing
- Limitless touchdown pages and popups on paid plans, together with gamified spin-the-wheel popups
- Deserted cart, buy follow-up, and welcome automation flows
- Inactive subscriber cleanup software retains your checklist wholesome mechanically
- 24/7 reside chat assist on the Superior plan, 24/7 precedence e-mail on the Rising Marketing strategy
Professionals
- Clear, low studying curve interface
- Fast to launch campaigns and construct automations
- Subscriber-based pricing fits bulk sends
- Helps paid newsletters
- Touchdown pages have built-in digital gross sales instruments and funds
Cons
- A number of automation triggers are restricted to the Superior plan solely
- No SMS with out a separate MailerSend product
- Shopify integration rated 2.6/5 from 30 critiques, with reported points round tag syncing and automation triggers
Brevo vs. MailerLite
MailerLite is best than Brevo for campaigns and newsletters. You may ship extra emails for much less and switch them right into a income stream with paid newsletters. Brevo is best than MailerLite for automating your buyer expertise and sending fundamental campaigns.
4. HubSpot — Greatest for e-mail advertising + CRM unification
G2 rating: 4.4/5 (primarily based on 14,500+ critiques)
Pricing: Starter from $15/month per seat. Free plan accessible.

HubSpot is an e-mail advertising software with a whole enterprise platform behind it. The place Brevo’s CRM is fundamental and confines your information, HubSpot connects e-mail to contact administration, adverts, social, touchdown pages, and gross sales pipelines in a single place.
It fits you in the event you’re a rising ecommerce model that wishes advertising and buyer information unified, not pieced collectively. Additionally, each e-mail you ship is knowledgeable by reside CRM information, so concentrating on contains information factors from advertising, gross sales, and companies.
Key options
- AI-powered e-mail automation delivers personalised content material at scale utilizing reside CRM information
- Multi-touch income attribution connects campaigns on to the gross sales pipeline and income
- Lookalike lists determine high-potential prospects inside your current contact database
- Kinds, touchdown pages, and reside chat feed immediately into unified contact data
- Social media administration and Google, Fb, and LinkedIn advert integration in a single platform
- The Pathfinder software analyzes buyer journey information to determine the place guests are able to convert
- 1,500+ integrations, together with Salesforce, LinkedIn, Amplitude, and Microsoft Groups
Professionals
- Among the many best-documented platforms with a great deal of tutorials
- E mail, CRM, adverts, social, and gross sales pipeline managed from one platform
- Free plan contains email campaigns, varieties, and reside chat with out a bank card
- Scales throughout advertising and gross sales groups with out switching instruments
- Income attribution exhibits which campaigns generate gross sales
Cons
- Skilled plan requires a compulsory $2,930 onboarding price on high of $890/month
- A/B testing is barely accessible on Enterprise
- Important studying curve throughout the total platform
- Costly relative to each different software on our checklist of Brevo options
Brevo vs. HubSpot
HubSpot provides you greater than Brevo throughout CRM, attribution, and cross-channel advertising, however at a considerably greater price. Brevo is the higher match in the event you’re a small retailer needing e-mail and fundamental CRM with out the overhead.
5. Mailchimp — Greatest for ecommerce novices
G2 rating: 4.4/5 (primarily based on 5,300+ critiques)
Pricing: From $13/month for the Necessities plan with 500 contacts and a 10x ship restrict. Free plan accessible for 250 contacts.

Mailchimp is the go-to start line in the event you’re fully new to e-mail advertising. In comparison with Brevo, it trades contact storage for a guided expertise, providing extra pre-built flows and personalised onboarding.
The automation movement builder covers the fundamentals effectively, together with conditional splits, share splits, and as much as three triggers per movement. SMS is barely accessible as an add-on, nevertheless, and it appears like a disconnected channel in comparison with Brevo.
The place Mailchimp beats Brevo is with its predictive segmentation from Commonplace, which identifies these most probably to purchase, letting you goal high-intent prospects with out manually constructing segments. Brevo reserves its equal to the Skilled plan at $499/month.
Key options
- AI productiveness instruments, together with Content material Optimizer (e-mail benchmarking), Artistic Assistant (model design era), and Intuit Help (workflow builder from prompts)
- 300+ app integrations in your tech stack
- 130+ e-mail templates with a drag-and-drop e-mail builder
- Pre-built segments for buyer habits (e.g., current prospects) and subscriber engagement (e.g., those that haven’t opened your entire final 5 emails)
- Customized onboarding session included from the Commonplace plan, serving to you study and configure Mailchimp with an knowledgeable
- Viewers administration contains contact profiles, marketing campaign engagement, buy habits, and a dashboard for monitoring
- There’s a Mailchimp cell app for iOS and Android, letting you test in on metrics and create emails in your smartphone
Professionals
- Has one of many smallest studying curves of any e-mail software
- You may add new web sites to 1 paid account
- Customized product suggestions can be found in all plans
- Respectable list-building instruments, together with varieties and touchdown pages
- Supplies an internet site builder and helps limitless pages
Cons
- No transactional emails beneath Commonplace
- No SMS marketing options within the free plan
- Solely two roles are allowed within the most cost-effective paid plan
- Solely three triggers per movement restrict buyer journey prospects
Brevo vs. Mailchimp
Mailchimp is among the many greatest options to Brevo if you’d like a guided setup, predictive segmentation, and personalised onboarding. Brevo wins on contact storage, transactional e-mail, SMS as commonplace, and CRM options.
6. Drip — Greatest for behavior-based ecommerce flows
G2 rating: 4.4/5 (primarily based on 470+ critiques)
Pricing: From $39/month for two,500 contacts, 14-day free trial. No free plan.

Drip is purpose-built for ecommerce, with extra superior buyer habits triggers than Brevo. These embrace purchases, looking, clicks, order administration system (OMS) information, and even actions taken in some integrations.
The visible workflow builder covers e-mail, onsite campaigns, and Fb and Instagram retargeting in a single sequence. A single workflow can e-mail a browser, retarget them on social in the event that they don’t convert, and take away them the second they buy.
Moreover, Drip’s marketing campaign instruments beat Brevo’s. Campaigns assist break up testing for as much as 4 variations, auto-resend to non-openers, and advisable segments that mechanically exclude just lately discounted consumers to guard checklist high quality.
Key options
- Ship limitless emails, regardless of your plan
- 50 workflow allowance per paid plan
- Limitless sub-accounts, making it appropriate for groups
- Habits-based triggers overlaying purchases, web page views, clicks, and OMS information sync
- Workflow choices break up paths into Sure/No branches primarily based on buyer habits at every step
- The workflow builder combines e-mail, onsite campaigns, and Fb and Instagram retargeting in a single sequence
Professionals
- Free migration in case your checklist has over 17,500 contacts
- Comparatively low studying curve regardless of its automation capabilities
- Appropriate for constructing extremely reactive, behavior-based flows
- Integrates with most ecommerce platforms, with 200+ integrations in whole
- A/B testing covers 4 e-mail content material variations or topic traces concurrently
Cons
- No free plan
- Solely 50+ e-mail templates
- SMS is barely accessible to US prospects
Brevo vs. Drip
Drip is best than Brevo for constructing advanced flows and campaigns. Moreover, its social retargeting options seem in flows, similar to including to a Fb Customized Viewers. Brevo is best for contact storage, CRM, and SMS options.
7. GetResponse — Greatest for e-mail + built-in gross sales funnels
G2 rating: 4.3/5 (primarily based on 800+ critiques)
Pricing: From $19/month for limitless month-to-month e-mail sends and 1,000 contacts. Free Eternally plan accessible with house for 500 contacts.

GetResponse covers e-mail, automation, SMS, net push, and touchdown pages, with just a few distinctive options that would make it your greatest various to Brevo.
The primary is its Conversion Funnel, which connects Fb and Instagram adverts, touchdown pages, order varieties, fee processing, and one-click upsell pages in flows. Brevo doesn’t have a comparable function.
Monetizing your information can also be potential with the Creator plan. It contains webinars, an internet site builder, a course creator, and premium publication subscriptions, letting you market and promote programs and digital merchandise in a single go.
Key options
- Limitless month-to-month e-mail sends in all paid plans
- AI content material mills throughout all channels
- 150+ e-mail and publication templates
- Gross sales funnels join a number of marketing channels into flows
- Free customized area for Marketer plans and above
- Digital information monetization options are included with the Creator plan
- 24/7 assist by way of reside chat and e-mail
Professionals
- Setup and onboarding are hassle-free
- All-in-one platform places campaigns, touchdown pages, and funnels in a single place
- G2 reviewers persistently reward buyer assist
- Scalable from solopreneurs and creators to massive ecommerce groups
- The creator options present new monetization alternatives and aren’t replicable with Brevo or most different e-mail instruments
Cons
- The most cost effective paid plan has extreme ecommerce restrictions, together with solely permitting one customized automation workflow and no deserted cart restoration
- Solely the Enterprise plan contains SMS advertising instruments
- No CRM options, so it could possibly’t compete with Brevo for contact administration
Brevo vs. GetResponse
GetResponse fits you when the funnel is what you are promoting. You may seize leads, convert them, and upsell with out additional instruments. Brevo makes extra sense you probably have a gross sales group managing offers and pipelines alongside e-mail.
8. Sendlane — Greatest for high-volume DTC manufacturers
G2 rating: 4.7/5 (primarily based on 70+ critiques)
Pricing: From $100/month for 50,000 emails/month and limitless profiles. No free plan accessible, nevertheless it does provide a 60-day free trial.

Sendlane, now a part of Privy, expenses by e-mail quantity like Brevo. It’s for DTC manufacturers, with extra instruments and infrastructure for maximizing income per contact, together with sending from Tier 1 ESPs with proactive deliverability monitoring.
Automations set off from purchases, product views, cart abandonment, and checkout abandonment, with conditional splits and targets to route contacts down totally different paths.
The Beacon monitoring pixel feeds on-site habits into these flows, so you may react to what somebody browses, provides to cart, or leaves behind.
Along with automation depth, assist is the place this Brevo competitor pulls forward. Relying in your tier, you get devoted success managers, private Slack channels, program critiques, and migration help. Brevo doesn’t provide something comparable at any value level.
Key options
- Multivariable segmentation utilizing 100+ information factors, together with buy historical past, engagement, and looking exercise
- Conditional splits and targets route contacts down totally different paths primarily based on habits at every step
- Multivariate testing for topic traces and e-mail content material throughout campaigns
- Constructed-in evaluation requests and varieties feed immediately into your automations and segments
- Click on tagging helps you to tag any hyperlink, picture, or button in an e-mail, then phase or set off automations primarily based on what contacts click on
- Income attribution exhibits which emails and automations generate purchases, with a five-day click on attribution window
Professionals
- The drag-and-drop e-mail builder is straightforward to select up, even in the event you haven’t used an automation platform earlier than
- The e-mail builder makes use of MJML, which helps forestall e-mail clipping in inboxes
- Onboarding contains the group logging into your earlier ESP, pulling your lists and campaigns, and setting all the pieces up in Sendlane for you
- The 60-day free trial provides you adequate time to check flows and see outcomes
- Quantity-based pricing stays the identical as your checklist grows, with no tier jumps primarily based on contact depend
Cons
- Excessive entry price, $100/month for 50,000 sends versus Brevo’s $55/month for 60,000 sends
- SMS is restricted to US and Canadian cellphone numbers solely (if you’d like world SMS, then Omnisend is one of the best Brevo various)
- Devoted assist tiers (Slack channel, program critiques) require an annual contract
Brevo vs. Sendlane
Sendlane is the higher match in the event you’re a DTC model sending at quantity and need deliverability infrastructure, automation depth, and assist that Brevo can’t match. Brevo is cheaper at decrease volumes and has a broader CRM.
9. Moosend — Greatest for limitless campaigns at low price
G2 ranking: 4.7/5 (primarily based on 720+ critiques)
Pricing: From $9/month for 500 contacts and limitless e-mail sends. No free plan, though the most cost effective paid plan has a 30-day free trial.

Moosend expenses by contacts, not sends, so that you pay the identical no matter how usually you e-mail. It fits you you probably have a smaller checklist however ship incessantly.
18 pre-built automation recipes cowl cart abandonment, welcome sequences, and cross-sells, editable within the easy-to-use drag-and-drop workflow builder.
A standout function over Brevo’s movement builder is that in the event you click on on an e-mail in a movement, you may see its metrics, together with open charges, clicks, and recipients.
On-site habits out of your related retailer feeds into these flows, similar to product views, cart exercise, and purchases, for concentrating on primarily based on what individuals do.
One among Moosend’s most helpful options, Viewers Discovery, then comes into play. It takes monitoring information additional, tagging contacts by buy intent, product curiosity, and funnel stage, then constructing segments you may ship to immediately.
Key options
- Ship limitless e-mail campaigns, regardless of your plan
- 110+ e-mail templates, up to date usually with seasonal picks
- Customized code choices within the e-mail editor provide you with full management over design
- Conditional visibility content material helps you to create one e-mail and present distinctive content material to a number of segments
- AI-engine product suggestions, these floor gadgets primarily based on what your prospects view, order, or what’s worthwhile
- Reporting contains e-mail heatmaps, spam evaluation, and A/B testing
- E mail and reside chat assist throughout all plans
Professionals
- Its 18 pre-built automations cowl the most typical ecommerce eventualities
- The e-mail editor has a countdown function for urgency advertising
- Assist will get reward on G2 and different evaluation platforms
- The standard of the e-mail templates, varieties, and touchdown pages is great
- You may construct customized stories and share them with shoppers or group members
Cons
- Key function restrictions per tier, together with transactional e-mail and Viewers Discovery being unavailable within the Professional plan and requiring a paid add-on in Moosend+ plans
- No SMS advertising assist in any way, so multichannel on one platform is unattainable
- Restricted integrations, there are solely 30+ native integrations, with others requiring Zapier
Brevo vs. Moosend
Moosend is an honest Brevo various in the event you ship incessantly to a smaller checklist and need product suggestions, conditional visibility, and e-mail heatmaps with out upgrading.
Brevo is a significantly better multichannel software, with transactional emails and SMS on each plan, plus WhatsApp and a CRM that Moosend doesn’t provide.
10. Sender — Greatest e-mail software for finances shops
G2 ranking: 4.7/5 (primarily based on 240+ critiques)
Pricing: From $10/month for 1,000 subscribers and 12,000 emails/month. Free plan accessible for two,500 contacts and 15,000 e-mail sends/month.

Sender is one of the best Brevo various in the event you’re on a small finances and wish transactional emails, touchdown pages, and popups. It gives these at no cost, whereas Brevo handles the transactional half however makes you pay for the others.
Moreover, Brevo’s free plan caps automations at 2,000 contacts and limits you to 300 emails/day. Sender has no every day ship limits or automation limits. You may ship to 2,500 individuals and realistically by no means pay a cent.
Its paid plans are value it as you scale. Commonplace scraps the Sender branding and provides SMS capabilities and limitless touchdown pages.
In case you ship SMS, then Sender’s Skilled plan gives SMS credit equal to the value of your month-to-month plan (a function Omnisend additionally provides in its Professional plan).
Key options
- 100+ e-mail templates with entry to HTML, plain textual content, and drag-and-drop within the editor
- Ecommerce blocks in all plans, similar to deserted cart, billing information, and order abstract
- Picture library and enhancing instruments present reusable content material in your emails
- Dynamic content material is supported in emails throughout all plans
- 40+ popup and signup templates, together with the Spin-to-Win Wheel
- 24/7 e-mail and reside chat assist throughout all plans
Professionals
- Transactional emails by way of SMTP and API, with deliverability assist and real-time analytics (these can exchange your commonplace ecommerce emails)
- Pre-built ecommerce segments enable you group prospects and handle your viewers with minimal effort
- Deliverability infrastructure displays IP status across the clock and suppresses drawback addresses mechanically
- Free migration service contains guided switch of contacts, segments, automations, templates, area authentication, and integration setup
Cons
- The free plan has greater contact and ship limits than the most cost effective paid plan at $10/month, so in the event you max it out, your paid plan improve will begin from $19/month
- No SMS capabilities within the free plan
- No WhatsApp advertising at any tier (Brevo provides it from Skilled)
- A number of ecommerce options are solely accessible in Sender’s Skilled plan, together with the animated countdown timer and evaluation blocks within the e-mail editor, multichannel flows, and ecommerce stories
Brevo vs. Sender
Sender is the Brevo competitor you’re searching for if you wish to ship e-mail campaigns, automations, and transactional messages at zero price. Its paid updates are cost-effective, and general, it solely loses out to Brevo on CRM options and WhatsApp assist.
Ultimate verdict: Which Brevo options do you have to select?
place to start out is e-mail instruments with free plans with entry to all options, or free trials that do the identical. A low-cost paid plan you may pay month-to-month for will do, too. You principally want to have the ability to check and evaluate all the pieces with out committing.
Listed below are our three high picks:
- Omnisend: The most effective Brevo various for ecommerce, letting you cowl your full buyer journey with e-mail + SMS advertising and transactional messages.
- ActiveCampaign: It doesn’t cap e-mail automations and allows you to construct advanced, multi-step buyer journeys.
- MailerLite: Limitless sends throughout all paid plans, so it flips Brevo’s price logic. In case you’re a frequent sender, you pay a set price no matter quantity.
Attempt these three instruments first to check two ecommerce-focused ones (Omnisend, ActiveCampaign) and a extra normal sender (MailerLite).
Omnisend helps you maximize income with multichannel flows and buyer breakdowns for retention advertising
Fast join | No bank card required
Brevo various FAQs
Brevo’s free plan restricts you to a 2,000-contact automation restrict, so its 100,000 contact quota isn’t as beneficiant because it appears. Omnisend has no equal automation cap, and you may add limitless contacts and ship to 250 of them.
Sender’s free plan has no every day e-mail limits and a 15,000 ship restrict/month. It’s one of the best Brevo various for sending emails in bulk for reasonable.
Brevo doesn’t have built-in checklist cleansing instruments or full SPF alignment, so it isn’t one of the best e-mail advertising platform for deliverability by default. A change to Omnisend, or one other main app, might enable you ship to extra inboxes, though the explanation you’re not reaching them could possibly be a symptom of sending practices, too.
The reply’s contextual, with contact-based pricing making sense whenever you ship incessantly sufficient that Brevo’s subsequent pricing tier prices greater than a contact-based plan. Follow Brevo you probably have a big checklist and ship emails to them occasionally.
This text was researched and written by our consultants following a exact course of.
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