Personal branding tips from a B2B Social’s Rising 30 Star

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Episode Abstract

“You have already got a private model. It simply relies on whether or not you’re being intentional with it or not.” 

Let’s get actual: Private branding would possibly sound like a buzzword, however for B2B social media managers, it might probably make or break your subsequent alternative. On this episode of Behind the Publish, we’re joined by none aside from B2B Social’s Rising 30 star Chloe Maguire, the powerhouse behind Leapsome’s explosive social and neighborhood development, together with a jaw-dropping 2700% improve in impressions in a single month. (Yep, you learn that proper.)

Chloe shares how social execs can discover (and reclaim) their voice exterior of brand name pointers, get previous the concern of being “cringe” on-line, and cease over-curating each LinkedIn submit. She breaks down how one can develop a tone that feels actual, set life like targets for content material creation, and design a LinkedIn profile that really works for you, even in case you solely have an hour to spare.

Whether or not you’re a social media supervisor simply beginning to consider your private model otherwise you’re able to take it to the following stage, this episode is filled with actual discuss, relatable recommendation, and tactical steps you may take as we speak to construct a model that opens doorways, and nonetheless feels such as you.

Sizzling Matters:

• Why social media managers want to construct a private model (even when they don’t need to)
• Methods to discover your distinctive tone while you’ve been writing in your organization’s voice all day
• One of the simplest ways to beat the concern of judgment when posting on LinkedIn
• Fast wins to improve your LinkedIn profile in underneath an hour

Have to get your fingers on extra suggestions, classes, and recommendation from our B2B Social’s Rising 30 cohort of 2025? Get impressed in a single click.

Meet Chloe

Since becoming a member of Leapsome, Chloe Maguire has led thought management packages that delivered a 2,700% improve in impressions in a single month, scaled LinkedIn engagement to industry-leading heights, and constructed neighborhood initiatives that gas each product and pipeline.

With certifications in management, digital advertising and marketing, and model administration, and a BA in Communications from Dublin Metropolis College, Chloe combines strategic imaginative and prescient with efficient undertaking execution, delivering impactful outcomes.

B2B Social’s Rising 30

Chloe Maguire was topped certainly one of B2B Social’s Rising 30, the listing celebrating standout voices shaping the way forward for B2B social media by their private manufacturers on LinkedIn. 

Chloe turns the chaos of B2B social into content material that’s each validating and actionable. With each submit, she delivers a mixture of technique, humor, and coronary heart, providing actual discuss on every little thing from constructing your private model to beating imposter syndrome. Her feed is a go-to for social execs who need to really feel seen, sharpen their expertise, and bear in mind why they love this work.

Need to see why Chloe and 29 others made the listing? Learn more about the full B2B Social’s Rising 30 Class of 2025.

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