WooCommerce Email Marketing Tools: Top Picks & Pricing

WooCommerce gives built-in e-mail advertising performance that helps you ship transactional emails. Transactional emails are the emails you ship in response to a buyer’s actions in your web site. These embrace order affirmation emails in addition to delivery and supply alerts.

Transactional emails are extraordinarily necessary in boosting buyer satisfaction after a sale. Nevertheless, they solely show you how to work together with present clients. They don’t work to draw new clients. For that objective, you want a software that truly helps e-mail advertising, not simply transactional emails.

On this article, I’ll share 9 WooCommerce e-mail advertising instruments that may show you how to stage up your advertising campaigns. You’ll find out how every of those instruments is completely different and the way a lot you may count on to spend.

The issue with WooCommerce’s built-in e-mail advertising software

WooCommerce is a wonderful software that helps you add ecommerce performance to your WordPress website. Nevertheless, the platform does little or no to support your ecommerce email marketing campaigns.

The largest downside, as I’ve highlighted above, is that the built-in WooCommerce e-mail advertising software solely helps transactional emails. Transactional emails are extraordinarily necessary for the success of your ecommerce enterprise, however they’re not sufficient if you wish to develop your retailer.

The very best e-mail advertising platforms show you how to seize e-mail addresses, arrange automated e-mail workflows, design partaking e-mail campaigns rapidly with an easy-to-use drag-and-drop editor, and A/B check your campaigns to optimize your ROI.

You gained’t have the ability to do any of that with WooCommerce’s built-in e-mail resolution.

However that’s not the one difficulty with the WooCommerce e-mail advertising capabilities. The platform means that you can customise your e-mail campaigns utilizing the EmailKit WooCommerce e-mail customizer. The customizer has a pleasant drag-and-drop performance. Nevertheless, you solely get six templates, and also you don’t get as many customization choices as you do with third-party WooCommerce e-mail advertising plugins.

Solely one of many six templates is free. The others are marked as Professional, that means WooCommerce customers should pay an annual subscription to entry them. The paid plans are low cost as you may count on (beginning at simply $35/12 months), however given the restrictions of the customizer, you’re higher off on the lookout for a devoted e-mail advertising software.

The excellent news? WooCommerce helps integrations with many standalone e-mail advertising instruments. You may combine something from cheap email marketing tools with pretty fundamental options to superior options which can be barely costlier.

The query is, which third-party WooCommerce e-mail advertising software is true to your on-line retailer?

Here’s a desk abstract of the highest WooCommerce e-mail advertising plugins.

Let’s now do an in-depth overview of the most effective e-mail advertising instruments for WooCommerce.

1. GetResponse

GetResponse is a advertising resolution that gives e-mail advertising and automation instruments for ecommerce companies. The platform has a WooCommerce plugin you need to use to attach your WooCommerce retailer with GetResponse. This connection means that you can use all of GetResponse’s advertising instruments to develop your WooCommerce retailer.

The GetResponse + WooCommerce integration pulls buyer contacts out of your WooCommerce retailer to GetResponse. This lets you ship your e-mail campaigns extra successfully utilizing GetResponse’s intuitive instruments, just like the visible e-mail editor and in depth e-mail templates library.

You may as well sync merchandise and ecommerce knowledge out of your retailer to GetResponse. This offers GetResponse entry to key knowledge like your product catalog and clients’ buy habits and looking exercise. That unlocks new alternatives like sending tailor-made upsell and cross-sell campaigns.

The combination helps you goal clients based mostly on their buy and looking habits. You may ship hyper-personalized product recommendations campaigns, for instance. You may as well retarget browse and cart abandoners.

Being an automation platform, GetResponse will show you how to automate crucial e-mail campaigns by automation workflows. You may automate welcome emails, win-back campaigns, deserted cart recoveries, replenishment reminders, and birthday and anniversary campaigns.

We offer prebuilt ecommerce workflow templates for these campaigns so you may construct and deploy them in minutes.

You’re additionally free to construct a customized workflow from scratch. Our visible automation builder makes it tremendous straightforward for anybody to create a customized workflow from scratch.

In essence, the GetResponse + WooCommerce integration helps you get well misplaced gross sales, enhance common order worth, and optimize buyer lifetime worth.

And it’s not nearly e-mail advertising. GetResponse gives extra instruments that can assist you interact each potential and present clients throughout a number of channels.

For instance, our web automation characteristic will show you how to interact potential clients who attain your website, however don’t place an order or submit their e-mail addresses by pop-ups. You may arrange an automation workflow to focus on these customers with tailor-made gross sales gives based mostly on the precise pages they visited.

The net automation software can even detect repeat guests and first-time guests. Use our automation cut up characteristic to separate these guests and goal them with completely different, simpler pop-up communications.

Key options

• Bot detector software detects and filters e-mail engagement attributable to bots to provide you correct efficiency analytics.
• Tracks buyer habits and shopping for historical past that can assist you ship extra customized e-mail campaigns
• Provides a transactional e-mail service
• Supplies detailed analytics to trace e-mail efficiency
• Supplies lead-capture varieties to gather e-mail addresses
• Helps e-mail A/B testing to optimize your e-mail advertising technique
• Helps ecommerce advertising throughout different channels, together with SMS, internet push notifications, and paid adverts.

Pricing

The GetResponse WooCommerce plugin is free to put in. GetResponse gives a free plan that helps e-mail campaigns to as much as 500 contacts.

That mentioned, I’d suggest not less than the Marketer plan if you wish to run WooCommerce e-mail advertising campaigns that generate significant income to your retailer. The plan begins at $48.38/mo. It helps limitless e-mail automation, deserted cart restoration, internet push notifications, superior segmentation, and promo code campaigns.

For ecommerce shops that need enterprise-level capabilities, GetResponse Max provides you the most effective options to interact your clients and drive progress at scale. This plan helps superior e-mail and advertising automation. It helps you to ship as much as 5 million emails per hour with a 99% e-mail deliverability.

It additionally gives AI product suggestions and multi-channel advertising automation.

Ebook a demo to see why international corporations like Poko Lorente and Eveline Cosmetics use GetResponse Max to generate as a lot as $49,000 in a month from a single Max marketing campaign.

2. Klaviyo

Klaviyo has a well-liked plugin that WooCommerce retailers use to run superior e-mail campaigns. The platform helps you run multi-channel campaigns throughout e-mail, SMS, and cell push notifications. This lets you attain your clients the place they’re and construct long-term relationships that drive repeat purchases and buyer loyalty.

Like GetResponse, Klaviyo additionally supports ecommerce marketing automation. The platform has over 50 pre-built automation workflows for campaigns reminiscent of deserted cart restoration and welcome e-mail campaigns.

Klaviyo additionally pulls buyer knowledge out of your ecommerce retailer. This knowledge is accessible out of your Klaviyo dashboard, and it helps you run simpler e-mail campaigns. You should use it to create higher buyer segments based mostly on buy historical past, AOV, income generated, or engagement ranges.

The identical knowledge may also help you expect future purchases, detect at-risk clients, and unlock upsell and cross-sell alternatives.

Klaviyo AI is likely one of the distinctive options you may count on from this platform. The conversational AI characteristic helps you construct complicated buyer segments in moments. It additionally means that you can create automation workflows and customized campaigns by easy prompts.

Key options

• Supplies a buyer knowledge platform (CDP) to centralize buyer knowledge
• Helps predictive analytics and customized product suggestions
• Automates overview requests and responses
• Helps cell app and WhatsApp advertising

Pricing

Klaviyo can get costly quick as a result of pricing is predicated on each the variety of emails you ship per thirty days and the variety of contacts in your e-mail checklist. That’s one of many causes most individuals find yourself looking for other Klaviyo alternatives. For instance, GetResponse solely fees you based mostly on the dimensions of your e-mail checklist; all plans get limitless month-to-month e-mail sends.

Options like SMS advertising, the CDP, advertising analytics, and opinions are additionally offered as separate add-ons.

The e-mail plan begins at $40 per thirty days. This helps as much as 15,000 month-to-month emails and 1,500 energetic profiles. In order for you each e-mail and SMS advertising, you’ll must pay $60/mo.

The Critiques characteristic prices $50/mo, advertising analytics goes for $100/mo, and the superior Klaviyo knowledge platform prices $500/mo.

3. Omnisend

Omnisend gives a WooCommerce plugin that can assist you run higher e-mail and SMS campaigns to your WooCommerce ecommerce retailer. You’ll have entry to pop-up and sign-up varieties you need to use to seize e-mail addresses and cellphone numbers, for instance.

Constructing these lead era property can be fairly easy due to the drag-and-drop builder. The identical builder is used to simplify the e-mail design course of.

In addition to constructing your emails from scratch, Omnisend gives pre-built templates for varied ecommerce e-mail advertising campaigns like birthday emails, Black Friday, Independence Day, Thanksgiving, Easter, and Christmas.

Additionally they present pre-built templates for pop-up varieties, embed varieties, and touchdown pages.

Omnisend’s automation characteristic gives pre-built workflows to your transactional emails. You may as well use the automation builder to create customized workflows for triggered e-mail campaigns.

Key options

• Customized product advice software
• Helps automation splits to department buyer journeys
• Pre-built customer segments utilizing essential buyer habits
• Helps dynamic content material blocks inside emails for customized campaigns
• Supplies an AI assistant to assist with writing topic strains and e-mail physique

Pricing

One notable factor with Omnisend is that many of the options can be found throughout all plans. That is not like most e-mail advertising instruments that have a tendency to supply vastly completely different options for the completely different plans.

That mentioned, one essential characteristic that’s solely accessible on Omnisend’s high-tier Professional plan is the product recommender.

Plans begin at $11.20 for 500 contacts and 6,000 month-to-month e-mail sends. This plan helps limitless internet push notifications, automation splits, pop-ups, sign-up varieties, and touchdown pages.

The Professional plan goes for $41.30 per thirty days for as much as 2,500 contacts and limitless month-to-month e-mail sends. You’ll additionally get international SMS messaging, the important product recommender, gross sales & efficiency studies, and superior reporting.

4. MailerLite

MailerLite gives a wide variety of options to assist ecommerce enterprise homeowners generate extra gross sales. The platform comes with countdown timers that may show you how to use FOMO to drive extra income, for instance. It could additionally pull product photos, costs, and descriptions out of your ecommerce retailer and show them in product packing containers.

MailerLite supports email automation, too. It helps you to use customized triggers based mostly in your WooCommerce clients’ habits, reminiscent of finishing a purchase order, abandoning a cart, and becoming a member of your publication, to run well timed e-mail campaigns.

Use these triggers to run post-purchase e-mail campaigns that nurture model loyalty, get well misplaced gross sales, and enhance AOV by upsells and cross-sells.

MailerLite gives a number of AI options to help your e-mail advertising workflows. There’s an AI textual content era software that helps with writing emails and topic strains. The platform additionally gives an AI sensible sending characteristic that may observe subscribers’ engagement along with your emails to establish the most effective time to ship campaigns.

Key options

• Helps transactional email campaigns
• Provides an e-mail verification software to keep up a clear e-mail checklist
• Helps A/B testing of pop-up varieties to extend lead era
• Supplies the sensible sending characteristic to optimize engagement charges

Pricing

MailerLite gives one of many extra compelling free plans. That plan accommodates as much as 1,000 contacts in comparison with GetResponse’s 500, Omnisend’s 500, and Klaviyo’s 250 energetic profiles. Month-to-month e-mail sends on MailerLite are additionally fairly excessive at 12,000.

Although the free plan gives only one consumer seat, you’ll get the e-mail automation builder, drag and drop editor, comparative reporting, and signup varieties and pop-ups.

Paid plans begin at $13.50/mo, which is fairly low cost, however it solely helps as much as 1,000 subscribers. The important thing distinction between this and the free plan is that you simply get limitless month-to-month e-mail sends, three consumer seats, dynamic emails, multivariate testing, and marketing campaign auto-resend.

The superior plan prices $27 per thirty days. It comes with limitless seats, a customized HTML editor, enhanced automations, an AI writing assistant, sensible sending, and e-mail automation templates.

The platform additionally gives an enterprise plan that gives a devoted IP handle, onboarding session and coaching, a devoted success supervisor, account audits, and 24/7 e-mail and reside chat help. The plan is accessible at a customized worth.

Like the opposite e-mail advertising instruments I’ve coated above, MailerLite additionally helps transactional emails. The service is offered individually.

5. Brevo

Brevo integrates with WooCommerce and syncs your buyer knowledge instantly. Your Brevo contact checklist will even be up to date routinely each time you get new clients or subscribers.

Not solely that, however the integration pulls product knowledge out of your WooCommerce retailer to the Brevo platform. That means that you can keep an up to date contact checklist and run personalized campaigns based mostly on the shoppers’ habits in your retailer.

The platform helps you to phase clients based mostly on their buy habits and LTV, for instance. This might show you how to establish your high-value clients or VIPs and goal them with distinctive content material that appreciates their enterprise and boosts retention.

Brevo’s automation software helps you personalize the shopper journey and scale your ecommerce advertising efforts. Use this software to create automations for various advertising channels, together with e-mail and SMS.

The platform gives a wide variety of pre-made workflow templates that can assist you arrange the automation campaigns quicker.

You may as well use the drag-and-drop editor to create your personal workflows with customized triggers and circumstances.

Brevo additionally gives highly effective analytics, displaying marketing campaign efficiency. You’ll have entry to knowledge like income per marketing campaign, e-mail deliverability, open charges, click-through charge, and conversion charges.

Key options

• Provides a buyer knowledge platform to accommodate all of your buyer knowledge in a single place (accessible as an add-on)
• WhatsApp advertising is accessible as an add-on
• Provides customizable e-mail and workflow templates

Pricing

Brevo gives a free plan with a day by day ship restrict of 300 emails. This plan additionally helps dynamic content material and advertising automation for as much as 2,000 contacts.

Paid plans begin at $8.08 per thirty days with the Starter plan. One notable downside with this paid plan is that your emails will comprise the Brevo branding. It’s essential to pay an additional $10.80 per thirty days to take away the branding—at that time, it makes extra sense to simply improve to the Marketing strategy, which begins at $16.17/mo.

Advertising automations are additionally capped at 2,000 contacts on the Starter plan.

It’s essential to spend not less than $16.17/month on the Marketing strategy to take away the Brevo branding and unlock additional options like heat-map reporting, A/B testing, predictive sending, and limitless advertising automation. Even then, a significant characteristic like multi-user entry is offered as an add-on.

6. Mailchimp

Mailchimp is likely one of the oldest e-mail advertising instruments available on the market. The software helps WooCommerce integration by a plugin. The combination pulls your ecommerce knowledge into Mailchimp, permitting you to trace buyer habits and run customized e-mail campaigns.

Mailchimp gives superior advertising automation instruments to automate your multi-channel advertising campaigns. You should use these instruments to automate your advertising efforts throughout e-mail, SMS, and social media channels.

It additionally gives a wide variety of workflow templates to get your automated campaigns up and operating very quickly.

The platform can observe the merchandise that clients browse and seek for. It could additionally take a look at clients’ buy historical past. This knowledge can be utilized to ship tailor-made product suggestions for larger conversion charges.

Mailchimp additionally gives a contact profile characteristic that retains observe of each buyer in your retailer. These profiles can inform you a buyer’s buy exercise and their engagement along with your communications. You may as well add tags and notes to trace key interactions with these clients.

Mailchimp’s contact profile could make it simpler so that you can perceive particular person clients’ interactions along with your model. They’ll additionally show you how to establish essentially the most important campaigns that resonate with clients.

Key options

• Helps predictive segmentation to interact clients extra successfully
• Supplies multivariate A/B testing instruments
• Helps behavioral targeting
• Provides signup varieties and pop-up builders

Pricing

Mailchimp has a free endlessly plan, however it limits you to simply 500 contacts. That plan doesn’t help any advertising automation flows, that are actually necessary for efficient WooCommerce e-mail advertising.

Paid plans begin at $13/mo with the Necessities plan. That plan accommodates 500 contacts and solely 4 automation flows. Which means you could spend not less than $20/mo on the Commonplace plan to get compelling automation capabilities (as much as 200 flows). The plan helps 5 seats, dynamic content material, superior segmentation, and behavioral concentrating on.

Value for the Commonplace plan jumps to $45/mo for a contact checklist of as much as 1,500. And as soon as your contact checklist hits 10,000, you’ll must improve to the Premium plan, which prices $350/mo.

The above plans don’t embrace SMS advertising. E mail + SMS has separate paid plans beginning at $40/mo for the Commonplace plan. That’s for 500 contacts, and it will get you 1,000 SMS credit.

7. ActiveCampaign

ActiveCampaign is one other advertising platform that helps e-mail advertising for WooCommerce. The ActiveCampaign plugin will ship your WooCommerce retailer knowledge to the platform, the place you need to use it to nurture buyer relationships, drive gross sales, and optimize your buyer lifetime worth.

The combination helps you ship crucial ecommerce e-mail campaigns to re-engage lapsed clients by win-back campaigns, get well misplaced gross sales by deserted carts, and request buyer suggestions with automated suggestions request emails.

ActiveCampaign gives a collection of AI instruments they’ve cleverly named Energetic Intelligence. The instruments have completely different use circumstances. For instance, you may describe to the Energetic Intelligence agent what you wish to obtain in a marketing campaign, and it’ll orchestrate that marketing campaign for you.

The AI brokers are additionally alleged to be taught out of your buyer and retailer knowledge that can assist you create higher campaigns.

In addition to the AI marketing campaign builder, you additionally get:

• AI model equipment that helps you create branded emails
• AI actions that show you how to with actions like summarizing and analyzing buyer sentiment
• AI-suggested segments to assist with buyer segmentation
• AI translation that helps you translate your e-mail campaigns into completely different languages
• AI SMS builder to help your SMS advertising efforts

Different AI brokers or instruments embrace an AI picture generator, an AI content material generator, an AI marketing campaign calendar builder, an AI recommended automation, and an AI recommended objectives.

Key options

• Pulls historic knowledge reminiscent of contacts who’ve purchased out of your WooCommerce retailer, contacts that opted into advertising campaigns, and previous orders
• Helps transactional emails, WhatsApp messaging, and SMS campaigns
• Supplies a built-in buyer relationship administration software

Pricing

ActiveCampaign’s least expensive plan, Starter, goes for $15/mo. The plan helps automations with as much as 5 actions per automation. Nevertheless, this plan doesn’t allow you to sync your product catalog, so you may’t goal customers with dynamic product content material.

The Plus plan prices $49/mo. It syncs the product catalog and blocks. It additionally gives extra options like AI content material era, AI picture era, and e-mail A/B testing.

The Professional plan prices $79/mo, and it helps you to A/B check each emails and automations. You may as well view automation maps. It gives predictive sending and BotSense, which detects and filters e-mail opens and clicks generated by bots.

An enterprise plan is accessible at $145/mo for WooCommerce retailer homeowners who need enterprise-grade options and safety

8. Drip

Drip connects with WooCommerce that can assist you run customized advertising campaigns that target users based on the products they browse and objects they’ve purchased beforehand.

The platform helps you to phase clients based mostly on their actions in your website and historical past. It additionally gives varied pre-built workflows that can assist you arrange automated e-mail campaigns quicker.

You may automate product suggestions to advertise your best-selling objects to first-time consumers, for instance. You may as well ship automated replenishment reminders to encourage repeat purchases.

It additionally means that you can phase your most loyal clients and goal them with particular VIP gives. These campaigns can encourage buyer loyalty and cut back churn.

That mentioned, I discovered the interface of Drip’s workflow editor a bit extra old style and clunky in comparison with many of the different editors I examined.

Key options

• Provides a visible e-mail creator with a number of ecommerce e-mail templates to select from
• Helps retargeting campaigns on social channels like Fb and Instagram
• Helps dynamic product blocks to ship focused campaigns

Pricing

Drip pricing is fairly easy with only one paid plan. The plan prices $39/mo for two,500 e-mail checklist contacts. Value will increase because the variety of individuals in your e-mail checklist will increase.

9. AWeber

AWeber’s integration with WooCommerce helps you construct your e-mail checklist, promote merchandise to potential clients, and nurture relationships with present clients to scale your ecommerce retailer.

The e-mail advertising platform helps buyer segmentation and dynamic content material. Dynamic content blocks let you showcase completely different merchandise in your emails to completely different recipients. For instance, you may change the product a selected buyer sees based mostly on their looking habits or buy historical past.

AWeber additionally gives cart abandonment tags that you need to use to tag clients who abandon their carts. These customers can then be focused with personalized cart abandonment email campaigns.

Key options

• Supplies AI instruments like an AI topic line generator, an AI writing assistant, and a publication assistant
• Supplies a cell app you need to use to create and deploy e-mail advertising messages whereas on the go.
• Helps behavioral automations to spice up gross sales

Pricing

The AWeber Lite plan prices $29.17 per thirty days for a contact checklist dimension of between 1,001 and a couple of,500. This plan helps just one e-mail checklist, three e-mail automations, and one customized phase. Sadly, your emails will nonetheless comprise AWeber branding with this plan.

The Plus plan will price you $45.83/mo, and provide you with entry to limitless e-mail automations, limitless customized segments, limitless e-mail lists, and limitless customers. The plan contains 24/7 precedence buyer help, superior reporting/analytics, and removes the AWeber branding.

AWeber gives a done-for-you e-mail advertising service. This may be a great choice for any ecommerce enterprise proprietor who will not be very conversant in e-mail advertising. You’ll be charged $79 for the setup charge, on prime of the $45.83/mo worth of the Plus plan.

With that plan, AWeber’s consultants could have a one-on-one name with you and create:

• One branded e-mail
• One skilled touchdown web page
• One branded thank-you web page
• Weekly publication drafts
• One sign-up kind

I’ve coated the highest e-mail advertising platform for WooCommerce above. However are you aware which one is best for you?

Naturally, I’d such as you to strive our resolution, GetResponse. We help a deep integration with WooCommerce, which permits entrepreneurs to run superior advertising campaigns, together with high-converting AI-powered product suggestions. Our award-winning 24/7 buyer help can be at all times accessible (in seven completely different languages) in case you ever run into points.

However I perceive completely different companies have completely different wants, so a single resolution can’t serve everybody. In that case, listed here are the important options you will need to think about as you discover the varied WooCommerce e-mail instruments.

Seamless WooCommerce integration

That is particularly necessary in case you’re operating a lean enterprise with no developer in your crew.

Search for an e-mail advertising software that integrates with WooCommerce in only a few easy steps. You shouldn’t have to jot down any strains of code or do any closely technical stuff to arrange this integration.

Fortunately, the vast majority of the instruments shortlisted above join with WooCommerce in only a few clicks. For instance, with GetResponse, simply go to your WordPress dashboard and navigate to the plugins menu. Seek for and add the GetResponse plugin to your WordPress website.

Then, log in to your GetResponse account and go to Integrations and API. Go to WordPress. You’ll be prompted to share your WordPress website URL, admin username, and password. Present these particulars and click on Join to combine your retailer.

Importing your ecommerce knowledge from WooCommerce to GetResponse can be quite simple. Be taught extra about learn how to integrate WooCommerce with GetResponse here.

In addition to GetResponse, each Klaviyo and Omnisend even have an easy integration with WooCommerce. The truth is, the one platform I observed with a number of additional steps is Drip. You’ll must generate API keys to combine your WooCommerce retailer with Drip. However they supply a tutorial on learn how to do all that.

Highly effective automation options

Efficient automation helps you join along with your clients on the excellent time with related messages based mostly on their actions.

Search for a platform that helps superior advertising automation capabilities. On the very least, it is best to have workflow templates for the crucial ecommerce campaigns like welcoming new subscribers, recovering deserted carts, and operating post-purchase e-mail campaigns to spice up buyer loyalty and LTV.

A straightforward-to-use workflow builder can be essential for customizing the templates or constructing workflows from scratch.

Past that, you might wish to look into extra superior automation capabilities reminiscent of conditional branching, cut up logic, dynamic content material insertion, and help for webhooks and API actions.

Having the ability to A/B check your automations can be important for optimizing your campaigns.

You additionally desire a platform that ensures GDPR compliance in your automation campaigns. For instance, you shouldn’t routinely ship promotional emails after a purchase order if the shopper didn’t consent.

GetResponse helps GDPR compliance by permitting you so as to add consent area circumstances in your workflows, as proven under.

Past e-mail automation, it helps to have a platform that additionally helps automation throughout different advertising channels like SMS, push notifications, and WhatsApp.

Intuitive e-mail builder

The very best WooCommerce e-mail advertising software gives an easy-to-use e-mail builder. Ideally, you desire a drag-and-drop builder with extremely customizable e-mail templates. That quickens your marketing campaign creation course of and helps you design emails that align along with your branding type.

You might also wish to test the templates accessible and ensure they help frequent ecommerce e-mail campaigns. Some AI options, like AI topic line mills and AI e-mail writing, can be worthwhile right here.

Further advertising options past e-mail

The reality is that e-mail is just one channel utilized by ecommerce companies. SMS, social media, push notifications, and paid adverts are different important channels you will need to use.

However you don’t wish to set up completely different WooCommerce plugins for each advertising channel. This bloats your WordPress website and impacts its efficiency. It could additionally get costly rapidly since you’ll find yourself paying for a number of completely different instruments.

Keep away from that by selecting a platform that helps advertising for all the important thing channels what you are promoting makes use of. Most instruments I’ve mentioned help not less than e-mail, push notifications, and SMS advertising. A couple of like MailChimp and Klaviyo additionally help social media and WhatsApp advertising, respectively.

Pricing

Although some e-mail platforms present free plans, the reality is you’ll must pay if you wish to unlock essentially the most highly effective e-mail advertising options that may transfer the needle to your retailer.

As an alternative of on the lookout for the most cost effective platform, go for worth for cash.

So, search for the options you need and search for a platform that may get you these options at a aggressive worth. Platforms that cost based mostly in your e-mail checklist dimension and variety of emails despatched per thirty days are usually costlier.

Bear in mind to contemplate your future wants. You don’t wish to undergo the effort of migrating to a brand new platform and beginning your studying journey from scratch since you didn’t anticipate sure wants. Choose a scalable resolution that may develop along with your ecommerce retailer.

GetResponse has a 4.3 and 4.2 star ranking on G2 and Capterra, respectively. Clients love the platform as a result of it’s straightforward to make use of, gives distinctive buyer help, and our instruments simply work.

However, in fact, GetResponse is just one of a number of highly-rated WooCommerce e-mail advertising plugins. Different options in that class are Klaviyo, Omnisend, Mailchimp, and Brevo.

Think about your wants and choose a platform that may help your progress technique. If you wish to see how GetResponse can do this, join a free trial at present. No bank card wanted.