The Last Word

A roundup of digital advertising and marketing and e-mail advertising and marketing articles, posts, and social buzz you may need missed final month…

Should-read articles, posts & reviews

The Power of Default: Why Doing Nothing Still Gets Results — and When It Crosses the Line (Kath Pay)

Psychology-Powered Email Marketing (Rob Voase)

Intelligence at Scale: Data Monetization in the Age of Gen AI (McKinsey)

How Changing Our Email Newsletter Frequency Boosted Engagement by 500% [Case Study] (Solely Influencers)

Insightful & entertaining social posts

Noteworthy topic traces

GameStop, 8/7 – 🚨 🔜 Pokémon Legends: Z-A is coming quickly! Pre-order as we speak!
adidas, 8/3 – adidas x Minecraft: Each new world wants an explorer
Unusual Items, 8/20 – Sure, it’s early. However not *too* early.
Hole Labor Day Occasion, 8/31 – GapJeans 101
J.Crew, 8/6 – Order quickly to get your Labor Day weekend outfits in time!
Eddie Bauer, 8/6 – Three Days Solely! Save On Summer time Necessities ☀️😎
Pacsun, 8/14 – Match Verify: HoCo 2025 Version
Panty Occasion 🎃 at VS PINK, 8/27 – 8/$38 Panties Is On (F)proper Now 🧟‍♀️
IKEA Household, 8/13 – Boo! 👻 Discover our new Halloween assortment – costumes elective! 🎃 🦇
BARK X Peanuts, 8/30 – There’s nonetheless time to fetch Peanuts© Halloween
Macy’s, 8/30 – As much as 60% off go-tos for Nationwide Seaside Day 🏖️
Neiman Marcus, 8/20 – Store fall tendencies, magnificence, perfume & earn a present card
Everlane, 8/7 – The Utility Household Simply Received Larger
Staples, 8/13 – 📍 $89 AirTag trackers — don’t lose this deal.
Unusual Items, 8/5 – You received’t discover these on Amazon
City Outfitters, 8/21 – outlook good: new BAGGU exclusives 🎱
MoMA Design Retailer, 8/25 – Take a Break from Digital
Columbia, 8/16 – PFG: fairly f’ing good.
Banana Republic App, 8/27 – One. Day. Solely. App unique early entry
Everlane, 8/8 – Cleaner, Washable Silk
LEGO® Information, 8/29 – Hedwig™ has a letter for you…
Levi’s, 8/7 – BEYONCÉ X LEVI’S® COLLECTION IS HERE
adidas, 8/31 – adiclub, one thing thrilling is coming 👀

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The Last Word on July 2025







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