Code a Responsive HTML Email Template in 3 Simple Steps
construction
Start with a clear, table-based structure, which is broadly supported throughout e mail shoppers. Use nested tables to manage the construction and structure of your e mail content material. Utilizing
s as a substitute of
s can also be a legitimate method to strategy this. Nonetheless, we’re utilizing tables in our tutorial to ensure your template works in desktop variations of Outlook.
For extra on the e-mail geek debate over tables vs divs, check out a fun “Battle of the Devs” between Megan Boshuyzen and Anne Tomlin at Parcel Unpacked.
Don’t overlook to set the table role to presentation (function="presentation"). This makes your e mail extra accessible as a result of display screen readers will know the
is getting used for structure functions and to not show knowledge.
2. Add your cell kinds first
Many individuals nonetheless use a max-width media question to code emails for desktop first after which apply cell kinds for smaller screens. We advocate flipping that course of on its head and beginning with code for cell.
Megan typically factors out that coding for desktop first requires extra code. Plus, whenever you use a min-width media question for responsive e mail design, in case your desktop kinds don’t work, the design will nonetheless look nice. You'll be able to’t say the identical for the way desktop kinds show on cell.
Right here’s code that makes cell kinds the default in a responsive HTML e mail template:
You'll want to use show:block; for the content material in your columns. This ensures e mail parts within the desk structure will stack on prime of one another for cell viewing.
3. Add your desktop kinds
Right here’s the place the media question comes into play. As soon as once more, we’re utilizing a min-width media question in order that, beneath the hero picture, our cell kinds increase into two columns for desktop.
Principally, what a min-width media question does is outline what to do when a tool’s width is larger than the breakpoint. We’ve set the breakpoint under to 600px, which is a perfect width for many cellphones in addition to tablets.
For desktop kinds, you’ll want to alter show:block; to show: table-cell; within the media question. This makes it so the content material expands to 2 columns. After all, setting the content material width to 50% ensures what’s within the two columns matches neatly side-by-side.
You may as well use media queries to make different enhancements for cell or desktop viewing. That features resizing pictures, adjusting textual content measurement, and modifying the email’s padding and margins for sure viewports.
If you happen to ever want to focus on a spread of display screen sizes or a particular gadget, like a smartwatch for instance, you should use each min-width and max-width media queries. Uncover another methods to use media queries in email.
The whole code for a responsive e mail template
Lastly, right here’s a take a look at all of the code you’d use to construct precisely what we confirmed you in the beginning. You’ll have to customise this code to fulfill your wants. That features including your personal font stack for email, changing the placeholder picture, in addition to updating the knowledge and hyperlinks within the email footer.
Responsive Electronic mail
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Lorem ipsum dolor sit amet consectetur adipisicing elit. Beatae, consequatur itaque? Quaerat sunt, repudiandae magnam ipsum atque officiis, fuga molestiae itaque vitae tempore sit iste aut expedita similique consectetur repellendus?
A responsive e mail template like this may very well be modified for a newsletter that showcases your articles in two columns on desktop and stacks all the pieces for cell. It is also helpful for an e mail that includes a number of merchandise and descriptions or for an e mail itemizing audio system and bios at a webinar or stay occasion.
Take a look at your responsive e mail templates earlier than you hit ship
When you can fireplace off a take a look at e mail to a couple colleagues to see in case your responsive emails reply as anticipated, there’s a greater method to discover out if they appear good on cell gadgets.
Sinch Electronic mail on Acid is a best choice for advertising and marketing groups when it’s time to conduct quality assurance on an e mail marketing campaign. Use it to see previews of how your email renders on greater than 100 shoppers and well-liked gadgets like iPhones and Google Pixels.
As an entire pre-send email testing platform, you’ll even have entry to instruments that examine deliverability, validate pictures and URLs, and test email accessibility. Get pleasure from a 7-day free trial to offer Sinch Electronic mail on Acid a spin. See the way it might show you how to put your finest e mail ahead.
All the time Take a look at Your Electronic mail on Stay Shoppers!
Make sure that your e mail seems to be flawless earlier than you ship it out to your subscribers. Keep in mind: Solely e mail exams run on stay shoppers can present totally correct e mail rendering previews. With Sinch Electronic mail on Acid, you'll be able to preview your email on 100+ email clients and devices earlier than you hit “ship.” Join our free trial and begin testing at the moment.
Writer: Kasey Steinbrinck
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