By Sean Tinney July 14, 2025
💼 Meet Mattia Di Stasi
Mattia Di Stasi is a crowdfunding strategist who’s helped elevate over $4.2 million throughout 50+ Kickstarter and Indiegogo campaigns. He’s coached greater than 500 creators worldwide, guiding them by way of the usually complicated world of crowdfunding with professional technique, training, and assist.
😫 The Downside: No Clear System to Nurture and Educate Leads
Earlier than utilizing AWeber, Mattia struggled to construct an automation funnel that would constantly educate and qualify leads. A lot of his potential shoppers held misconceptions about crowdfunding, and he wanted a method to information them towards the appropriate strategy earlier than leaping into gross sales conversations.
He additionally wanted a greater system to determine high-quality leads so his group might observe up extra successfully.
✅ Why AWeber Was the Proper Match
Mattia wanted an e-mail platform that would ship superior automation with out the complexity or price of an enterprise device. AWeber stood out due to:
- Flexibility – Simply construct and customise workflows tailor-made to every subscriber’s journey
- The most effective deliverability – Guarantee emails constantly attain the inbox
- Nice worth – Presents premium options with out the premium price ticket
- Ongoing enhancements – Current updates have elevated AWeber to match top-tier alternate options
- Consumer-ready – So efficient, he now recommends it to each pupil and shopper
“The latest enhancements from the AWeber group have drastically boosted its high quality and effectiveness—it’s now proper up there with the highest alternate options available in the market.”
With AWeber, Mattia discovered a platform that scaled together with his technique—with out slowing him down.
🧩 How He Makes use of AWeber to Construct Higher Funnels
Mattia began by connecting automated e-mail sequences to his free assets which he shared throughout his web site, social media, and different channels. From there, he constructed out segmented automations primarily based on how a subscriber discovered him and whether or not they had already scheduled a name together with his group.
This personalised path allowed him to:
- Share academic content material tailor-made to every lead’s consciousness stage
- Observe which subscribers had been most engaged
- Prioritize heat leads for follow-up calls
📈 The Outcomes: Extra Engagement, Higher Leads, Extra Gross sales
Since utilizing AWeber, Mattia has seen a noticeable improve in shopper conversions due to extra constant nurturing and smarter segmentation.
“My shoppers use AWeber to maintain 1000’s of leads heat earlier than their crowdfunding marketing campaign even launches. It’s a necessary a part of the conversion course of.”
AWeber additionally provides him the visibility to identify high-potential leads primarily based on engagement so his group can prioritize leads extra prone to buy.
🚀 Wish to Nurture and Convert Extra Leads?
AWeber’s Workflow automations make it easier to educate, section, and observe up with out the trouble of handbook emails. Whether or not you’re a coach, advisor, or course creator, you possibly can:
- Ship behavior-based follow-ups utilizing branching logic
- Information every subscriber by way of a tailor-made studying journey
- Observe engagement and prioritize sizzling leads
- Save hours each week with pre-built automation templates
👉 Sign up free and start automating today!
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