Partnership delivers streamlined API integration between Madison Logic’s ABM platform and Convertr’s lead administration working system

NEW YORK, NY — June 19, 2025 — Madison Logic, the main world digital Account-Based mostly Advertising and marketing (ABM) activation platform, right now introduced a brand new integration with Convertr, the worldwide Lead Administration Working System, to streamline lead administration workflows and enhance transparency in ABM. By an API integration, entrepreneurs will have the ability to speed up time to market, acquire a unified view of lead high quality, and guarantee high quality engagement pushed from their ABM technique.

“We’re excited to hitch forces with Convertr to drive smarter lead administration processes throughout advertising and marketing and gross sales workflows,” mentioned Liz Ronco, SVP of Product at Madison Logic. “With this partnership, we’re serving to manufacturers and businesses alike to drive significant development by enhancing lead high quality evaluation, accelerating pipeline velocity, and maximizing the ROI of each greenback spent on content material syndication.”

The mixed Madison Logic and Convertr providing represents the next advantages:

  • Actionable Purchaser Insights: Unlock real-time intent insights from Madison Logic to refine outreach methods, guaranteeing enterprise groups join with prospects on the proper time with the best message.
  • Workflow Effectivity: Convertr’s guidelines engine helps route, validate, and enrich incoming information, decreasing handbook steps and enhancing information high quality at scale.
  • Elevated Transparency: The connection gives entrepreneurs with a transparent view of how leads are sourced, certified, and delivered throughout the ABM journey.

This integration is a part of Convertr’s rising ecosystem of over 45 information and tech integrations constructed to assist entrepreneurs join the instruments they depend on and drive sooner, cleaner lead circulate.

“We’re excited to increase our ecosystem to incorporate Madison Logic,” mentioned Emma Bowkett, CEO of Convertr. “By making their information merchandise obtainable through API, enterprise manufacturers can now seamlessly join and obtain high-value engagement and intent indicators in actual time—supporting sooner decision-making, cleaner handoffs, and more practical marketing campaign execution.”

The brand new integration is presently obtainable to all joint Convertr and Madison Logic purchasers. Go to www.convertr.io to study extra.

For extra details about Madison Logic’s industry-leading ABM platform and ongoing dedication to transparency in content material syndication, go to www.madisonlogic.com.

About Convertr
Convertr is the lead administration working system for entrepreneurs. We allow companies to orchestrate, validate and optimise their lead information, rising velocity and driving greater conversion charges. With Convertr, buyer databases are protected against costly, dangerous information and strengthened by way of the supply of full, high-value profiles which can be accessible throughout the tech stack. For extra details about Convertr, go to https://www.convertr.io/

About Madison Logic
The ML Platform, a worldwide multi-channel ABM activation and measurement platform, permits B2B entrepreneurs to leverage a proprietary mixed information set to determine the accounts most definitely to buy, speed up the client journey, and shorten gross sales cycles to positively influence ROI. Madison Logic empowers B2B entrepreneurs to transform their greatest accounts sooner by discovering and fascinating with probably the most influential people all through the customer’s journey. Go to madisonlogic.com for extra data.


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