Crazy Egg vs. Mouseflow | Each Tool’s True Strengths

Mouseflow, like Loopy Egg, belongs to the analytics/monitoring software program area. With the principle distinction being that Mouseflow gravitates round consumer habits and buyer journey mapping.

Loopy Egg’s focus as a substitute lies on internet optimization capabilities. For content-heavy orgs, businesses, eCommerce, touchdown pages, and entrepreneurs tasked with conversion price optimization (CRO) duties.

So, after attempting Mouseflow and Loopy Egg trials respectively, inspecting evaluations on G2, TrustRadius, and Capterra, after which double-checking information from BuiltWith public data and the 6sense’s Heatmap Market Share Ranking Index, I’ve realized…

Let me stroll you thru the specifics of my Mouseflow vs. Crazy Egg comparability so you can begin optimizing stuff as soon as and for all.

Evaluate Loopy Egg vs. Mouseflow

I’ve evaluated options, pricing, and ease of use to current, not an infinite performance guidelines overglorifying Loopy Egg, however key variations that change CRO/UX implementation and outcomes.

Additionally, this comparative evaluation addresses outdated perceptions, and customary misconceptions about every platform’s use instances.

Options, advantages, and expectations

I’ll begin with the commonalities. Mouseflow and Loopy Egg have 5 core options in frequent, together with heatmaps, recordings (a.okay.a. session replays), surveys, conversion monitoring, and error detection.

Heatmaps present the place customers click on, transfer, and scroll. Recordings seize what occurs between clicks. Surveys gather qualitative suggestions from guests. Conversion tracking screens full consumer journeys. And Error detection flags technical points to repair ASAP.

To make clear, sharing this set of functionalities doesn’t imply that each Loopy Egg and Mouseflow strategy monitoring in the identical method. However these capabilities characterize the behind-the-scenes of CRO duties.

Did you discover something? Look once more. Loopy Egg has 3 price contemplating attributes that Mouseflow doesn’t. And vice versa.

Loopy Egg distinctive options comparability:

A/B Testing for strategic CRO experimentation. How do you validate hypotheses from heatmaps or recordings? With A/B testing. This is available in to run content material variation experiments with actual guests, and rework random guesswork into impactful actions.

Traffic Analysis when Google Analytics falls quick. From my perspective, Site visitors Evaluation is a technique to extract and synthesize internet visitors insights, like completely different viewers segments, sources/channels and habits patterns, to tell additional CRO choices.

CTAs to introduce variance in customer interactions. Loopy Egg’s CTAs performance allows you to experiment with iterations of messaging, placement, and design (e.g. buttons, pop-ups, and sticky bars) to extend the chance of optimizing internet conversion paths.

“We just lately scaled to twenty exams a month. It’s wonderful how completely different all the pieces is on the firm when you could have that extra buyer information to work with.” — Mike Loveridge, former Head of Conversion Price Optimization at TSheets by Intuit’s QuickBooks.

Mouseflow distinctive options comparability:

Form Analysis to sort out, effectively, type abandonment. Generally potential prospects disappear throughout signup or checkout. Mouseflow can pinpoint fields inflicting abandonment and tracks completion occasions and hesitation moments to establish confusion.

Friction Scoring for subjective UX discussions. As an alternative of assumptions, Mouseflow’s friction scoring quantifies frustration factors, creates benchmarks for measuring enchancment over time, and prioritizes fixes based mostly on influence, not opinion-based debates.

Journey Analytics when conversion paths aren’t linear. Mouseflow maps consumer paths from entry to exit that exhibits how segments behave. Frequent exit factors the place customers abandon journeys spotlight alternatives all through the conversion funnel.

Pricing and price construction break down

Whereas Mouseflow has a low-entry barrier with a restricted, free primary plan (which Loopy Egg doesn’t have), when evaluating annual pricing commitments, Loopy Egg is 37-55% inexpensive than Mouseflow’s paid tiers. And as much as 48-62% if it’s on a /mo foundation.

*All plans’ pricing displayed get billed yearly. Mouseflow, although, presents versatile, month-to-month subscriptions for a further 20% cost.

What else is completely different? The pricing fashions (per-pageview and per-session), the monetary viability of every relying in your group context, and what precisely plans do/don’t embody.

Loopy Egg pricing comparability:

With limitless web site domains, Loopy Egg operates on a pageview-based mannequin that counts actively tracked pages.

This strategy to pricing delivers worth to content material heavy web sites with a excessive % of returning guests, campaign-specific touchdown web page evaluation, and ecommerce shops with single-page conversions.

In most scenarios with natural fluctuating traffic patterns, multiple domains, or campaign event needs, Crazy Egg’s pricing structure gives decent flexibility without unexpected tracking interruptions.

Pros

• Unlimited website projects
• Unlimited heatmap data filters
• Unlimited surveys & responses
• Data storage for 6-24 months
• 37% to 62% more affordable
• 5,000-1,000,000 pageviews

Cons

• Lacks a free subscription
• Annual commitment only

Mouseflow pricing comparison:

The session-based model Mouseflow implements, in my opinion, works best to record complete, full-picture customer journeys. In that case, you want to understand what’s going on when people interact with multiple pages per visit (say 4+ pages per session).

But the thing I find somewhat problematic is Mouseflow’s credit system. During traffic spikes or with high return visitor rates, you don’t have too much control over the monthly credit allocation.

And then the tracking stops until the next billing cycle. So even though better control on session credit usage isn’t a big deal, your alternative is either upgrading or purchasing additional capacity.

Pros

• Free forever basic plan
• Monthly payments available
• Journey analytics always active

Cons

• Limited # of sessions/month
• 1-10 website domains only
• 3-30 surveys, unless enterprise
• Data storage for 1-12 months
• 37% to 62% dearer

Ease of use, setup, and UI friendliness

My expertise putting in Mouseflow and Loopy Egg was easy. Lower than 5 minutes. Now, usability-wise, right here’s what it appears to be like like.

Loopy Egg ease of use and UI friendliness comparability:

Easy, clear, simple to make use of, and dependable. No room for pointless, overwhelming complexity, simply seen insights and an intuitive UI.

In my guide what units Loopy Egg aside is the visualization system. It retains the related information accessible (and interpretable) immediately.

For instance, the picture under condenses Loopy Egg’s design philosophy. The conversion monitoring setup UI presents 6 clear choices with minimalist icons and tremendous practical micro copy.

Loopy Egg’s navigation follows a really logical info hierarchy paired with a white, spacious format to information you thru no matter performance course of you’re in whereas avoiding cognitive overload.

Mouseflow ease of use and UI friendliness comparability:

For me, Mouseflow has an evidently data-first sort of strategy.

Once you log in, you discover tons of segmentation information factors and filters upfront, which could really feel complicated at first. Some people have expressed the necessity for coaching to take advantage of out of the software.

One user researcher from a mid-market firm famous in a 2024 evaluate, “For every single day consumer analysis duties, it may be somewhat bit over engineered… It’s not that simple to synthesize clear key insights.”

That’s the tradeoff, longer navigation and slight usability frustration.

Do you want Loopy Egg or Mouseflow?

My 2¢ on the Loopy Egg vs. Mouseflow debate—if it’s self-service and also you don’t need to guide a demo with gross sales, join the free trials out there. The setup is fast on each. I did it. You may, too.

Then maintain the software that’s a greater match to what you’re on the lookout for.

If I needed to solely care about funnel and type analytics, friction scoring insights, and consumer journey mapping, I’d go all-in with Mouseflow.

But when I’m prioritizing iterative internet optimization via A/B testing, visitors analytics, and CTAs, I’d 100% choose Crazy Egg. Heatmaps, purpose conversion monitoring, and recordings come by default anyway.

I’ve zero curiosity in altering your thoughts or tricking you into believing that Loopy Egg is best, and Mouseflow is worse. It’s neither. I need you to make the neatest transfer for you, not me.