Figma is rolling out 4 new merchandise and enhanced AI options for its collaborative design platform. Unveiled at its Config 2025 convention, the additions purpose to assist groups transfer from concept to manufacturing quicker, multi functional place. They embrace instruments for advertising and model groups that place Figma as a competitor to Canva, Adobe, WordPress and Wix.
Figma Buzz
Constructed for model and advertising groups, Buzz is a collaborative design house for creating visible property at scale whereas sustaining model consistency. The 2 most necessary options permit customers to:
- Create brand-approved templates, kinds and property. These pre-defined parts can be utilized to rapidly assemble brand-consistent advertising supplies comparable to emails, social media posts and promoting.
- Supply knowledge from spreadsheets to concurrently facilitate the majority creation of hundreds of picture property.
Figma Buzz immediately competes with platforms like Canva and Adobe Categorical, and is at the moment out there in beta. Some options from Figma Draw are additionally accessible inside Buzz.
Figma Websites
Figma Websites lets customers construct and publish dynamic web sites inside Figma, turning web site ideas or rendered prototypes into useful, reside web sites utilizing no-code AI.
It gives templates, pre-built internet parts and interactive instruments. Customized animations and interactions might be added utilizing current code or by way of textual content descriptions. AI code technology help is anticipated within the coming weeks and a CMS for managing web site content material is deliberate for later this 12 months.
Websites connects natively with Figma’s design library and its software panels shall be acquainted to anybody who has used platforms like WordPress. Figma Websites is rolling out in beta for customers with full seat entry.
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Figma Draw
Figma Draw is primarily a software built-in inside Figma Design. It gives vector enhancing capabilities for creating advertising visuals. It eliminates the necessity to use third-party purposes when creating visible property.
It locations Figma in direct competitors with instruments like Adobe Illustrator for vector enhancing. Figma Draw is usually out there now for full-seat customers as a toggle in Figma Design, with some options accessible on Websites, Slides and Buzz.
Figma Make
Figma Make is an AI-powered prompt-to-code software that turns written descriptions into working prototypes or apps. It lets customers describe desired interactive actions (like making a button set off an animation) after which generates the code. It’s out there as a beta requiring full seat entry. This software is described as Figma’s response to “vibe-coding” instruments and compares to AI coding assistants like Google’s Gemini Code Help and Microsoft’s GitHub Copilot.
These instruments symbolize Figma’s ambition to be an all-in-one design-to-deployment ecosystem that may compete for enterprise-level enterprise. The way it performs out with the corporate’s SMB base stays to be seen.
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