Among the new collection embody The Motherhood, created and hosted by Connie Britton, who will join with different single moms who’re navigating parenting, careers, and self-care; Baked with Love: Vacation, a bake-off collection the place dwelling bakers will showcase their signature household vacation desserts; Armed to Construct, which stars Nikki DeLoach who assists a neighborhood give again to their first responders and veterans by means of life transformations; Daughter of the Bride, which facilities on tales of daughters serving to their single moms discover love; and Homicide Thriller Home, co-created by Jonathan Bennett, the place Hallmark Thriller followers might be invited to a mansion to resolve a “homicide” by narrowing down suspects comprised of standard Hallmark actors and work out who the “killer” is for a money prize.
As well as, Celebrations with Lacey Chabert and Discovering Mr. Christmas with Jonathan Bennett, which premiered final quarter, will return with new seasons.
Christmas is coming
Georger mentioned Hallmark is making practically 100 authentic films, with 40 of these popping out in the course of the vacation season. This 12 months, the Hallmark Channel might be celebrating its sixteenth annual Countdown to Christmas, which options the channel’s vacation programming.
“Countdown to Christmas is a large alternative for advertisers and an enormous focus for us,” Georger mentioned.
Final 12 months, Hallmark even delved into the sports activities world. The corporate partnered with the NFL and Skydance Sports activities for Vacation Landing: A Chiefs Love Story, which is a few Kansas Metropolis Chiefs fan who makes an attempt to win the Fan of the Yr award and falls in love with the group’s director of fan engagement, who additionally occurs to be one of many competitors’s judges. In keeping with Hallmark, the film grew to become the No. 1 most-watched cable film of 2024.
This 12 months, the model might be releasing one other sports activities romcom hybrid film, Vacation Landing: A Payments Love Story, which can incorporate the Buffalo Payments into the storyline. The partnership will embody fan actions, co-branded merchandise, and promotions throughout varied platforms, whereas extra particulars might be introduced later within the 12 months.
“As a result of the NFL is concerned, the sponsorship alternatives are unique to NFL licensed companions,” Georger mentioned. “We all know how sizzling sports activities are lately.”
Different titles popping out as a part of the lineup embody the six-episode scripted restricted collection The Twelve Dates of Christmas, which is the present working title and is predicated on the novel of the identical identify by writer Jenni Bayliss. The solid consists of Mae Whitman, Mary McDonnell, and Jane Seymour.
One other launch is Mistletoe Murders, a film starring and govt produced by Sarah Drew, who performs Emily Lane, a Christmas store proprietor who solves native murders.