protect sensitive data across your business

discover how HubSpot’s knowledge encryption capabilities present peace of thoughts by safeguarding buyer and enterprise knowledge, making certain compliance with international laws, and enabling companies to deal with delicate info securely.

Lately, companies more and more deal with giant volumes of data. Every bit of information is a possible vulnerability—particularly when it’s delicate, private, or proprietary.

A latest report signifies that 68% of U.S. corporations skilled a ransomware assault in 2023. The necessity for robust knowledge safety is much more urgent when that info is accessed by groups throughout a number of areas and units.

For enterprises managing delicate knowledge, the problem isn’t just assembly compliance necessities but additionally making certain that operations stay safe and buyer belief is preserved. With the rising complexity of information safety, encryption has develop into a non-negotiable measure. HubSpot’s sturdy knowledge encryption options provide a dependable answer for companies seeking to safe their knowledge and meet {industry} compliance requirements.

On this article, we’ll discover how HubSpot’s knowledge encryption capabilities present peace of thoughts by safeguarding buyer and enterprise knowledge, making certain compliance with international laws, and enabling companies to deal with delicate info securely.

HubSpot’s method to knowledge encryption

Information encryption transforms readable info right into a safe code that solely approved events can decipher. That is important for safeguarding delicate knowledge from unauthorized entry, which might result in monetary and reputational harm.

For organizations dealing with giant volumes of buyer knowledge, whether or not private, monetary, or proprietary, encryption ensures that even when knowledge is breached, it stays unreadable with out the right key.

Encryption can be crucial for compliance with laws like GDPR, CCPA, and HIPAA. These legal guidelines require delicate knowledge to be encrypted each in storage and through switch. Non-compliance can lead to hefty fines and a lack of buyer belief, making encryption a non-negotiable a part of fashionable enterprise operations.

How does HubSpot’s knowledge encryption work?

HubSpot employs encryption protocols each when knowledge is saved (at relaxation) and when it’s transferred between methods (in transit). This two-layer method ensures that knowledge stays safe no matter the place it resides or the way it strikes.

For knowledge at relaxation, HubSpot encrypts all buyer knowledge saved in its databases and backup methods, making certain that even within the occasion of bodily entry to servers, the info stays protected. This stage of safety is very very important for companies dealing with huge quantities of delicate info, akin to private particulars and monetary transactions. With HubSpot’s encryption, that knowledge stays unreadable with out the suitable decryption keys.

As well as, HubSpot secures knowledge in transit utilizing SSL/TLS encryption protocols. This safety is especially worthwhile for companies with groups accessing the system from a number of areas. By encrypting knowledge throughout transmission, HubSpot ensures that even when knowledge is intercepted whereas transferring throughout networks, it stays inaccessible to unauthorized events. That is notably crucial when delicate info, akin to fee particulars or private knowledge, is shared or processed.

This complete HubSpot knowledge encryption framework affords companies the peace of mind that their sensitive data is consistently protected, from the second it enters HubSpot to its storage or switch throughout methods.

Video supply: HubSpot

How HubSpot’s knowledge encryption ensures compliance with {industry} requirements

Assembly compliance laws whereas managing giant datasets could be advanced, particularly for organizations in industries like healthcare, finance, and e-commerce. With out the best infrastructure, companies threat knowledge breaches or failing to fulfill strict regulatory necessities.

HubSpot affords a complete suite of encryption and safety features designed to assist companies keep compliant with laws like GDPR, CCPA, and HIPAA. 

Key HubSpot options for compliance:

• SOC 2 Sort II and SOC 3Compliance: HubSpot adheres to SOC 2 Sort II, confirming its safety practices meet {industry} requirements for safeguarding knowledge. Moreover, HubSpot has a SOC 3 report, which offers a public-facing abstract of its SOC 2 audit, providing transparency into its safety controls. This offers organizations confidence that HubSpot’s platform is safe and that its encryption protocols meet essential compliance requirements.
• Information Encryption (At Relaxation and In Transit): HubSpot’s encryption options guarantee delicate knowledge is safe each when saved and when in transit. Whether or not coping with buyer particulars or monetary transactions, HubSpot helps companies hold knowledge secure from unauthorized entry, a key requirement for compliance with GDPR and different laws.
• ISO/IEC 27001 Certification: HubSpot itself isn’t ISO/IEC 27001 licensed. Nonetheless, its merchandise are hosted with cloud infrastructure suppliers that maintain certifications akin to SOC 2 Sort 2 and ISO/IEC 27001. Which means whereas HubSpot leverages infrastructure with internationally acknowledged safety requirements, the certification applies to the internet hosting suppliers, not HubSpot straight.

  To additional strengthen your HubSpot knowledge safety technique, we suggest partnering with a HubSpot Options Supplier that can be licensed in safety and high quality requirements, like Huble. Huble is ISO/IEC 27001:2022 licensed, safeguarding knowledge safety and compliance throughout all operations, and ISO 9001:2015 licensed, ensuring consistent, high-quality consulting experiences worldwide.

How HubSpot helps with industry-specific compliance

• GDPR Compliance: HubSpot’s encryption capabilities assist GDPR’s requirements for encrypting private knowledge throughout storage and switch. By utilizing HubSpot’s encryption instruments, companies make sure that private knowledge is safeguarded, lowering the chance of non-compliance and hefty fines.
• HIPAA Compliance: For healthcare organizations, HubSpot helps maintain compliance with HIPAA regulations by encrypting delicate knowledge like affected person information. This ensures that well being knowledge stays protected and confidential, supporting companies in assembly their authorized obligations.
• CCPA Compliance: HubSpot helps compliance with the California Client Privateness Act (CCPA) by serving to companies handle and shield private knowledge. The platform’s encryption ensures that buyer knowledge is safe throughout transactions and storage, essential for assembly CCPA necessities.

By leveraging these encryption and safety features, HubSpot empowers companies to fulfill the advanced knowledge safety and privateness necessities of their {industry}.

Managing delicate knowledge throughout groups with HubSpot’s knowledge encryption

In organizations the place a number of groups want entry to buyer knowledge, making certain safe, compliant dealing with of delicate info is a continuing problem. As groups collaborate, the chance of inside knowledge misuse or unauthorized entry will increase, particularly when coping with private, monetary, or medical knowledge.

Problem 1: Totally different knowledge wants throughout groups

Advertising and marketing, gross sales, and customer support groups every require entry to completely different units of information to do their jobs successfully. Nonetheless, this may create friction when delicate knowledge, akin to monetary information or private well being info, is concerned.

For example:

• Advertising and marketing wants entry to buyer profiles for focused campaigns however ought to by no means be uncovered to delicate monetary or well being knowledge.
• Gross sales groups would possibly must entry buyer info akin to contact particulars and product historical past, however should not be capable to view confidential billing info or service-level agreements.
• Customer support groups require info on ongoing assist tickets however should not have entry to a buyer’s bank card knowledge or transaction historical past.

Answer: Position-based entry management (RBAC) with HubSpot

HubSpot’s role-based entry management (RBAC) permits organizations to assign knowledge entry permissions to customers primarily based on their roles, making certain that every staff solely has entry to the knowledge they want.

Picture supply: HubSpot

For instance:

• A advertising staff member can have entry to buyer contact particulars and marketing campaign analytics but won’t have permissions to view sensitive financial or health data.
• Gross sales reps can see buyer profiles and gross sales knowledge however are restricted from viewing fee particulars or inside service notes.
• A customer support agent can entry support-related knowledge with out having the ability to view private or transaction-specific info.

This tailor-made method ensures that delicate knowledge stays protected whereas giving groups the entry they should do their jobs.

Problem 2: Information safety throughout a number of areas

Organizations usually have groups working in several areas, whether or not throughout a number of places of work or remotely. This will complicate knowledge safety, as groups might have entry to delicate knowledge from varied areas or units, growing the chance of information interception or unauthorized entry throughout transmission.

For example:

• A gross sales consultant working remotely could must entry a buyer’s billing info throughout a video name, however the connection could be unsecured, probably exposing delicate knowledge.
• A customer support staff member in one other workplace would possibly want to drag up delicate assist tickets or private knowledge on their cell machine, which might be susceptible to breaches if not encrypted.

Answer: HubSpot’s Encryption in transit

HubSpot makes use of SSL/TLS encryption to safe knowledge throughout transmission. This ensures that every one delicate info, whether or not buyer contact particulars, fee info, or assist tickets, is encrypted when transmitted between methods, safeguarding it from unauthorized entry, even when it’s intercepted.

For instance:

• A gross sales rep accessing a buyer’s account particulars over a distant connection will make sure that their interplay is encrypted, preventing potential eavesdropping or interception.
• A customer support agent accessing buyer assist knowledge from a cell machine or distant location could have the reassurance that the info is encrypted in transit, securing it from unauthorized entry.

This stage of encryption ensures knowledge safety and peace of thoughts, no matter the place or how the info is accessed.

Problem 3: Guaranteeing compliance with {industry} laws

For companies in regulated industries like healthcare or finance, compliance with knowledge safety legal guidelines isn’t just essential for operational safety but additionally for avoiding heavy fines and reputational harm. Managing encryption and knowledge entry management manually could be advanced and error-prone.

For example:

• A healthcare supplier utilizing HubSpot wants to make sure that affected person knowledge is encrypted in each storage and transit to adjust to HIPAA.
• A monetary establishment should hold consumer transaction knowledge encrypted whereas making certain that solely approved workers can entry it to fulfill GDPR and CCPA necessities.

Answer: HubSpot’s encryption and compliance certifications

HubSpot’s platform comes with built-in encryption each for knowledge at relaxation and in transit, serving to companies adjust to stringent laws like HIPAA, GDPR, CCPA, and PCI DSS. These encryption measures make sure that delicate knowledge is correctly protected against the second it’s entered into HubSpot, all through storage, and through transmission.

For instance:

• A healthcare group storing affected person information in HubSpot advantages from encryption at relaxation, making certain that even when somebody positive aspects bodily entry to the servers, the info stays unreadable with out the right decryption keys.
• A monetary providers firm can leverage HubSpot’s SSL/TLS encryption to make sure safe knowledge switch of transaction particulars, holding consumer knowledge secure and serving to the group keep compliant with regulatory necessities.

Problem 4: Securely managing knowledge retention and deletion

Organizations should not solely make sure that knowledge is securely encrypted, however additionally they want a sturdy technique for knowledge retention and safe deletion. Many companies face challenges relating to correctly managing and deleting knowledge to adjust to authorized necessities, particularly as knowledge grows and accumulates over time.

For example:

• A advertising staff could must retain buyer knowledge for a selected interval for marketing campaign reporting however should delete it securely when it’s not required.
• A monetary providers firm wants to make sure that all monetary information are securely deleted after a sure retention interval to adjust to knowledge privateness laws.

Answer 4: HubSpot’s knowledge retention and deletion protocols

HubSpot permits companies to handle encrypted knowledge retention and deletion securely. As soon as knowledge is not wanted, HubSpot ensures it’s correctly deleted, assembly compliance necessities for safe knowledge disposal and minimizing the chance of residual knowledge being uncovered.

For instance:

• A advertising staff can set automated knowledge deletion guidelines for buyer info that’s not related, making certain knowledge is purged securely and in compliance with knowledge safety legal guidelines.
• A monetary establishment can schedule safe deletion of outdated transaction information, making certain that delicate monetary knowledge is securely eliminated when it’s not wanted.

HubSpot’s safe knowledge retention and deletion protocols streamline compliance and operational effectivity, lowering the chance of non-compliance with {industry} laws.

Finest practices for securing your HubSpot knowledge past encryption

For giant organizations managing in depth buyer knowledge, securing delicate info requires extra than simply counting on out-of-the-box encryption. It is about actively optimizing and scaling your safety practices to make sure sturdy safety and compliance throughout all departments, areas, and units.

Listed here are superior, actionable methods to strengthen your group’s knowledge safety by enhancing and complementing HubSpot’s current encryption.

1. Granular encryption management for high-priority knowledge

On the enterprise stage, knowledge safety requires fine-tuning. Whereas HubSpot offers robust encryption by default, customizing it to align along with your group’s particular safety wants is crucial. Delicate knowledge, akin to monetary info, medical information, or PII, might have stronger encryption protocols to fulfill compliance requirements like HIPAA or GDPR.

Our tip: Create customized knowledge properties in HubSpot for notably delicate info and apply full encryption solely to these fields. This ensures that high-risk knowledge like fee information or confidential consumer particulars are protected whereas lowering encryption overhead on much less delicate knowledge.

2. Scale two-factor authentication (2FA) throughout groups

Whereas two-factor authentication (2FA) is broadly understood, scaling it successfully throughout giant groups could be a problem. Implementing 2FA throughout a distributed workforce, usually with different entry factors, provides an additional layer of safety to your encrypted knowledge, particularly when groups entry methods from distant areas.

Our tip: Use HubSpot’s bulk person administration options to shortly allow 2FA throughout your complete person base. Guarantee staff entry HubSpot by means of trusted strategies like cell authenticator apps or email-based authentication to cut back dangers related to password vulnerabilities.

3. IP whitelisting for safe entry throughout international groups

For organizations with groups working throughout a number of areas or time zones, imposing entry restrictions primarily based on IP addresses can considerably cut back the chance of unauthorized entry. IP whitelisting limits which units and networks can entry HubSpot, making certain that delicate encrypted knowledge is protected against unauthorized sources.

Our tip: Whereas HubSpot doesn’t at the moment assist role-specific IP restrictions, you possibly can improve safety by limiting portal entry to trusted IP addresses solely. Make sure that staff dealing with delicate knowledge, akin to buyer monetary info, join by means of safe networks or VPNs. This reduces the chance of unauthorized entry, particularly for distant or globally distributed groups.

4. Audit trails and real-time monitoring for proactive safety

At an enterprise scale, handbook monitoring is commonly impractical. As a substitute, automated monitoring of entry logs and real-time auditing turns into important. HubSpot affords complete audit trails that allow you to trace who’s accessing your encrypted knowledge and when.

Our tip: Leverage HubSpot’s API and reporting options to combine knowledge and occasions into your inside monitoring methods. This lets you flag suspicious entry patterns and ship automated alerts for fast response.

5. Safe third-party integrations and knowledge flows

For giant organizations, third-party integrations are a typical vector for safety dangers. Whether or not integrating HubSpot with a advertising automation instrument, a fee gateway, or a buyer assist platform, making certain these exterior methods additionally adhere to greatest safety practices is crucial.

Our tip: Earlier than integrating third-party apps with HubSpot, conduct safety assessments to make sure these instruments meet encryption requirements and are GDPR-compliant.

By embedding these practices inside your enterprise’s safety technique, you possibly can make sure that delicate knowledge stays protected throughout all touchpoints, areas, and workflows, lowering the chance of breaches and sustaining compliance with international laws.

Use case instance: securing confidential knowledge with HubSpot knowledge encryption

Let’s discover how HubSpot’s data encryption capabilities can protect sensitive data in a real-world situation.

Think about a multinational healthcare group managing huge volumes of affected person knowledge throughout a number of areas. With 1000’s of staff accessing and updating information each day, from hospital directors to distant healthcare professionals, sustaining each safety and compliance is a continuing problem.

To satisfy HIPAA necessities and safeguard affected person privateness, the group makes use of HubSpot’s encryption options to guard delicate info, akin to medical histories, lab outcomes, and insurance coverage particulars. Information is mechanically encrypted each at relaxation (when saved in HubSpot’s database) and in transit (because it strikes between methods), making certain that even when intercepted or accessed with out authorization, the knowledge stays unreadable.

For example, when a doctor remotely accesses a affected person’s information through HubSpot, SSL/TLS encryption ensures the info is securely transmitted over the community. Concurrently, role-based entry management (RBAC) ensures that solely approved medical workers can view or modify delicate info, lowering the chance of inside publicity.

Moreover, the group leverages HubSpot’s audit trails and entry logs to observe knowledge interactions. This permits safety groups to trace who accessed particular information, when, and from which location—serving to them shortly establish suspicious exercise and preserve compliance with healthcare laws.

This situation demonstrates how HubSpot’s sturdy encryption framework, mixed with entry controls and monitoring instruments, can assist organizations in extremely regulated industries shield delicate knowledge, cut back publicity dangers, and meet strict compliance requirements.

Strengthen Your Information Safety with HubSpot Information Encryption

HubSpot’s knowledge encryption offers a robust framework for safeguarding knowledge at each stage, whether or not it’s at relaxation or in transit. By making certain that buyer and enterprise knowledge is persistently encrypted, HubSpot helps organizations cut back the chance of breaches, forestall unauthorized entry, and keep compliant with laws like GDPR, CCPA, and HIPAA.

Past encryption, HubSpot knowledge safety options, together with role-based entry management, real-time monitoring, and safe knowledge retention, empower companies to handle delicate info successfully with out sacrificing productiveness. With the best safety measures in place, groups can confidently collaborate and scale, realizing that their knowledge is protected by industry-leading encryption requirements.

Should you’re seeking to improve HubSpot knowledge encryption practices or want steerage on securing delicate knowledge inside your HubSpot surroundings, we’re right here to assist. As a HubSpot Options Supplier, we focus on serving to organizations implement tailored security strategies that align with their enterprise wants.

Get in touch today to schedule a call with our team and uncover strengthen your HubSpot knowledge safety.