Creating an efficient weblog is not nearly publishing nice content material, it is about presenting that content material in a means that engages your readers and drives outcomes. Your weblog’s design, construction, and person expertise all play essential roles in how efficiently your content material connects along with your viewers.

Examples of blogs in-built HubSpot

HubSpot offers companies the pliability to construct their weblog from scratch or use pre-built themes and templates to carry their weblog to life. However because the #1 HubSpot Website Agency, we do not use templates or tweak themes. We concentrate on designing bespoke B2B websites on the HubSpot CMS – and have constructed over 130 of them!

To encourage your weblog, listed here are 10 examples of bespoke, tailor-made blogs that we have constructed on HubSpot that help B2B demand generation and provides companies a platform for content material advertising and marketing.

1. Datel

datels hubspot blog (1)

Datel’s blog demonstrates how simplicity can improve person expertise. The itemizing web page contains a clear, single-column structure with a outstanding featured weblog on the prime. What makes this design significantly efficient is its deal with key data – every submit shows the title, textual content snippet, date, and estimated learn time in a transparent, digestible format.

A intelligent contact is the strategically positioned subscribe module that seems midway down the itemizing pagination.

However the place this weblog actually shines is in its submit pages. By eradicating distracting parts like sidebars (which analysis reveals customers usually ignore), the design prioritises what issues most: readability.

2. Second Nature

second natures hubspot blog

Second Nature reveals how versatile a HubSpot weblog might be, utilizing it to showcase their podcast content material. The intense, daring design brings vitality to the web page whereas sustaining performance. Past commonplace weblog options like tags, they’ve built-in listening choices with hyperlinks to well-liked podcast platforms.

Every submit web page cleverly combines an embedded podcast participant on the prime with a clear transcript beneath, giving customers the pliability to devour content material of their most well-liked means. It is an ideal instance of how a weblog might be tailored to serve completely different content material varieties whereas sustaining a cohesive person expertise.

3. Allica Financial institution

allica banks hubspot blog

Allica Bank’s blog makes a powerful first impression with a outstanding newest submit part, enhanced by branded parts that add visible curiosity with out overwhelming the content material. The next posts are organized in a clear, digestible structure that emphasises readability.

What units this weblog aside is its consideration to person expertise particulars. The optimum viewport width ensures snug studying, whereas considerate additions like a progress bar and dynamic contents menu assist customers navigate longer posts effortlessly.

4. C.H.I. Overhead Doorways

chis hubspot blog

C.H.I. Overhead Doors takes a conventional three-column structure and elevates it to new heights. The weblog itemizing web page options intuitive filters above the content material, nevertheless it’s the premium imagery that units this weblog aside. Every submit is showcased with high-end pictures that reinforces their model positioning.

This dedication to high quality visuals carries via to the submit template, the place putting imagery combines with clear headlines to take care of the web site’s premium really feel. The content material itself is introduced at an excellent viewport width, optimising line size for snug studying with out sacrificing visible impression.

5. INSHUR

inshurs hubspot blog

INSHUR’s blog demonstrates subtle content material organisation with dropdown filters and a hierarchical structure. The newest three posts take pleasure of place on the prime with elevated positioning, whereas the rest comply with in a traditional three-column structure with tags overlaid on featured photographs.

Their submit pages function a intelligent design contact – photographs are introduced in masks that echo automobile home windows, subtly reinforcing their deal with driver insurance coverage. The slim hero part will get readers rapidly to the content material, proving that typically much less is extra in the case of design parts.

6. Cybexer

cybexers hubspot blog

Cybexer’s blog combines familiarity with model distinction. The itemizing template gives intuitive sidebar filters, whereas featured photographs incorporate their signature model angle lower – a small element that creates on the spot recognition.

Put up titles take centre stage on the itemizing web page, accompanied solely by dates to take care of readability. Particular person submit pages proceed the model story with masked featured photographs, whereas sensible parts like learn time are introduced effectively to get readers into the content material rapidly.

7. Algorand

algorands hubspot blog

Algorand’s blog showcases the ability of purposeful design selections. Their manually chosen featured submit will get consideration in a full-width field with massive imagery. Under, they’ve made the daring option to focus purely on textual content for normal posts – a choice that displays their viewers’s choice for content material over visuals.

When featured photographs aren’t used, on-brand color blocks with white textual content overlays keep visible curiosity. It is a masterclass in how you can create partaking layouts even when conventional weblog photographs aren’t needed or related.

8. Wavenet

wavenet hubspot blog

Wavenet proves that traditional layouts can nonetheless really feel recent. Their three-column design incorporates model parts into featured photographs, creating a novel visible signature. The choice to exclude dates from the itemizing web page retains the main focus squarely on the content material itself.

Put up pages lead with titles enhanced by their distinctive ‘tech field’ line drawing, sustaining model consistency whereas making certain readability. The content material width is fastidiously optimised for snug studying, displaying consideration to the basics of fine weblog design.

9. Energy Framework

power framework hubspot blog

Power Framework’s blog prioritises content material discovery. Clear filter choices on the prime encourage exploration, whereas an built-in search bar helps guests discover particular matters rapidly. The submit pages function a streamlined hero part that balances title visibility with refined imagery.

A white-out model of their brand behind featured photographs provides model presence with out overwhelming the design. The content material presentation strips away distractions, creating an optimum studying expertise via cautious viewport width administration.

10. Amazon Filters

amazon filters hubspot blog

Amazon Filters’ blog maintains their industrial aesthetic whereas delivering a superior person expertise. Tags are prominently displayed within the hero part, encouraging subject exploration. The acquainted three-column structure beneath proves that typically the tried-and-true strategy is greatest.

Particular person posts use hero photographs with overlaid titles, fastidiously balanced with gradients to make sure textual content stays readable. The content material follows instantly, optimised for distraction-free studying that retains guests engaged with what issues most.

Methods blogs can be utilized in HubSpot

Whereas the time period ‘weblog’ would possibly counsel a conventional article format, HubSpot’s weblog device is surprisingly versatile. Consider it as a versatile content material platform fairly than only a running a blog system. It is good for information sections, podcast directories, and occasion listings, something that advantages from a list web page with easy tagging and filtering choices.

Nonetheless, it is value noting that for useful resource libraries requiring multi-level filtering and complicated data structure, you will wish to take a look at HubDB as an alternative. Typically figuring out what to not use the weblog device for is simply as essential as figuring out what to make use of it for.

What makes an efficient weblog in HubSpot

Easy enhancing expertise

Your content material crew must deal with creating nice content material, not wrestling with advanced interfaces. The examples we have proven all have intuitive enhancing experiences that make content material creation easy and environment friendly.

Intuitive and branded structure

Discover how every instance maintains its model identification whereas utilizing acquainted, user-friendly layouts. You need not reinvent the wheel – typically the best designs are those who really feel immediately acquainted to customers whereas incorporating refined branded parts.

Give attention to readability

With regards to blogs, your guests come for the content material, not the flamboyant sidebar widgets. All our instance blogs prioritise readability by eradicating distractions. No cluttered sidebars, no countless associated submit strategies – simply clear, clear content material that is simple to devour.

Transferring ahead along with your HubSpot Weblog

Whether or not you are planning a brand new HubSpot weblog or trying to enhance an current one, these examples present how versatile and highly effective the platform might be when used thoughtfully. The bottom line is discovering the fitting steadiness between branded design parts and user-friendly performance.

Keep in mind, your weblog is not only a content material repository – it is a essential a part of your digital presence that ought to replicate your model whereas serving your viewers’s wants. The examples we have shared reveal how HubSpot’s flexibility might be harnessed to create blogs that do not simply look good, however drive actual outcomes.

New Call-to-action


Source link