Why You Should Read Business Books That Are Not About Business

The Duct Tape Marketing Podcast with John Jantsch

On this episode of the Duck Tape Advertising Podcast, I had the pleasure of being INTERVIEWED by Sara Nay. Sara Nay is the COO of Duct Tape Advertising. She oversees day-to-day operations to help the expansion of Duct Tape Advertising and the Duct Tape Advertising Advisor Community.
She focuses on strategic planning, purpose setting, and directing the corporate’s operations in help of its objectives. And on a private notice, she’s additionally my daughter—which makes me “Pop Pop” to her youngsters!

On this episode, we alter it up a bit as I turn into the interviewee. We discover my journey into entrepreneurship, why I began my own business, why I didn’t work for another person (the reply will shock you), my ardour for small companies, and the evolution of promoting through the years.

I reveal classes from my polar reverse dad and mom and my former fears about operating a enterprise.

We additionally dive into my favourite subject: the impression of AI on small companies, the alternatives and challenges they face, and the significance of curiosity and innovation in enterprise.

I wrapped up with a glimpse into my future aspirations—what would possibly life appear like after Duct Tape? And I answered the timeless query: What’s my all-time favourite enterprise guide?

Key Takeaways:

• I began my entrepreneurial journey as a consequence of a insecurity in conventional employment.
• Working with small companies is each terrifying and gratifying.
• Curiosity drives me to discover new advertising traits and applied sciences.
• AI is not only a software however a foundational factor in advertising.
• Small companies can leverage AI for effectivity and personalization.
• The shopping for intent of shoppers stays robust regardless of market adjustments.
• Expertise helps entrepreneurs navigate ups and downs in enterprise.
• Advertising and innovation are the 2 pillars of a profitable enterprise.
• Studying exterior of enterprise literature can encourage modern concepts.
• I envision a future the place I write a piece of fiction.

Chapters:

• [00:00] Introduction to a Distinctive Podcast Expertise
• [02:01] The Journey into Entrepreneurship
• [04:03] Ardour for Small Companies
• [05:49] Curiosity and the Evolution of Advertising
• [08:03] AI’s Influence on Small Companies
• [11:08] Alternatives and Challenges for Small Companies
• [13:52] Using the Waves of Enterprise
• [16:21] Enterprise Recommendation and Insights
• [19:46] Future Aspirations and Legacy

Tell us in case you’d wish to see us make extra reveals like this!

This episode of the Duct Tape Advertising Podcast is dropped at you by:

Oracle

No one does knowledge higher than Oracle. Prepare your AI fashions at twice the velocity and fewer than half of the price of different clouds. If you wish to do extra and spend much less, take a free take a look at drive at Oracle.

John Jantsch, Oracle, sara nay