Final week, Counterpoint Analysis revealed a breakdown of the parts used within the Pixel 7 Professional and how much it cost Google to produce one of the phones. Now Counterpoint is again with the price of making an iPhone 14 Pro Max.

Based on Counterpoint, it prices Apple as much as $474 USD (about $631.75 CAD) to make a 128GB iPhone 14 Professional Max with mmWave and $454 USD (roughly $605.09 CAD) for a 14 Professional Max with simply Sub-6 5G. Counterpoint estimated a blended price of $464 USD (roughly $618.42 CAD), assuming 44 % of 14 Professional Max units characteristic mmWave. It’s price noting that in Canada, seemingly solely the Sub-6 fashions can be found, provided that Canadian carriers don’t but provide mmWave 5G.

Apple’s price to provide the iPhone 14 Professional Max is 3.7 % larger than the 13 Professional Max, in line with Counterpoint. The rise primarily comes from the brand new 48-megapixel digicam sensor and always-on show.

Counterpoint additionally famous that some parts decreased in worth this yr, notably a number of the mobile parts.

Another fascinating bits of knowledge from the Counterpoint doc included the A16 Bionic chip prices about $11 USD extra per unit than the A15 Bionic, and the general ‘processing’ class — which incorporates the A16 Bionic — now accounts for 20 % of the overall price.

Furthermore, Apple’s self-designed parts make up a bigger share of the overall invoice of supplies (BoM) price for the iPhone 14 Professional Max than for the iPhone 13 Professional Max. Self-designed parts make up 22 % of the general BoM price for the iPhone 14 Professional Max.

It’s additionally vital to understand that the prices detailed by Counterpoint don’t embrace issues like meeting, packaging, distribution, analysis and growth, or advertising. Whereas it may be tempting to suppose that Apple’s ripping individuals off, there’s much more to think about in the case of the worth of the iPhone.

You possibly can view the complete report here.

Supply: Counterpoint Research Through: 9to5Mac


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