Google blackens its emblem, configures Googlebot to crawl at a a lot decrease price

In 2012, once you visited Google, you noticed this:

That’s how Google voiced its opposition to 2 payments being mentioned in Congress – the Shield IP Act (PIPA) and the Stop Online Piracy Act (SOPA). On the time, many feared the proposed laws would censor the online and harm U.S. companies.

What in regards to the website positioning impression? Google had beforehand shared some SEO blackout advice.

Additionally on today in 2012, Google’s Pierre Far revealed that GoogleBot would “crawl at a a lot decrease price for in the present day solely in order that the Google outcomes of internet sites taking part within the blackout are much less more likely to be affected.”

Learn all about it in:


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URL changes are not so simple for Google Search

2022: These modifications, if completed correctly, can take a number of months for Google to totally course of.


Yoast SEO launches on Shopify

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Danny Goodwin joins Search Engine Land

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Microsoft seeks more Cortana distribution, deeper integration on Android, iOS

2019: Amazon and Microsoft’s pursuits had been aligned in that every wished entry to the opposite’s viewers for distribution.


Leveraging Amazon search ads in a time of rapid change

2019: Amazon’s promoting choices had been getting extra refined, presenting entrepreneurs with new alternatives and complexities.


Google My Business videos not showing up on your local listing? It’s a Google bug

2018: A bug prevented the video uploads from displaying up on the native listings in Google Maps or Google net search.


Study: 80% of Google Home results come from snippets

2018: Within the majority of instances, the Google House outcome mirrored the snippet/Reply Field. However in numerous instances, when there was a snippet, House offered no reply or a unique reply.


Google adds keyword functionality to the AdWords app

2018: Advertisers might make extra on-the-go modifications.


Google Android search app will keep trying your searches when your internet connection is poor

2017: The brand new model of the Google Android search app labored higher once you had been in a poor web connection space.


Bing Ads rolls out scheduling for ad extensions

2017: The choice to indicate extensions throughout retailer hours or schedule for time-sensitive promotions grew to become accessible in all markets.


Google testing new look for local inventory ads in place of local pack

2017: One other effort to monetize native queries on cellular.


Google Core Algorithm Updates Continue As SEOs Notice Weekend Google Update

2016: Gary Illyes from Google mentioned the weekend fluctuations had been “core algorithm” and “not Penguin.”


Survey: Under 40 Percent Start A Local Search With A Search Engine

2016: Roughly half of searchers (48%) mentioned that once they had been in search of data on a “acquainted subject,” they might begin at a vertical or content-specific web site (e.g., TripAdvisor for inns). 


Google To Shut Several Search APIs In February

2016: Google mentioned it could shut the Google Patent Search API, Google Information Search API, Google Weblog Search API, Google Video Search API, Google Picture Search APIs on Feb. 15.


Martin Luther King Jr. Day Google Doodle Celebrates Civil Rights Leader’s Moving Speeches

2016: The Doodle artfully highlighted the civil rights chief’s potential to ship “poignant truths in stunning and shifting speeches.”


UPDATED: Bug Affecting Optimization by Acquisition In Some AdWords Accounts

2013: Google confirmed a bug that induced conversions from Google Analytics to not be imported into AdWords correctly.


Sign of Hope? Banned Advertisers Rises Just 8 Percent in 2012

2013: Google axed 224 million unhealthy advertisements in 2012. (Google blocked 3.4 billion ads in 2021. A lot for that “hope”?)


Google Improves Handwrite Your Search Feature

2013: Google made three enhancements: quick options to letters, overlapping letters and Chinese language character enhancements.


Facebook’s Graph Search & YourTrove’s Social Search: 5 Questions With Jesse Emery

2013: The co-founder and chief identification officer shared his ideas on Graph Search, the way it was totally different from YourTrove, and the way it may impression YourTrove’s plans.


Search In Pics: Google Chefs, Android Rubik’s Cubes & Google Docks View

2013: The most recent photos culled from the Net, displaying what folks eat on the search engine firms, how they play, who they meet, the place they converse, what toys they’ve, and extra.


AdWords Gets More Granular With New Mobile Targeting Options

2012: The brand new options allowed advertisers to focus on to particular variations of working techniques, to make sure the advertisements had been going to the precise customers.


Google’s 5th “Doodle 4 Google” Contest Opens For K-12 Students

2012: The profitable Google emblem would seem on a field of Crayola crayons and on the Google dwelling web page on Could 18. 


Research: Optimism Fueled SEM Growth in Q4, But ROI Lagged

2011: Spending on search engine advertising and marketing grew 23% year-over-year within the fourth quarter of 2010.


Google Says “Ciao” To Antitrust Claim In Italy

2011: The investigation was initiated in 2009 after complaints by Italian publishers that they couldn’t take away hyperlinks from Google Information, which they mentioned wasn’t sending them visitors, with out additionally eradicating them from Google.com search outcomes, which might have harm their basic visitors and advert revenues.


European Google Antitrust Questionnaire Revealed

2011: The 4 foremost questions and areas of inquiry in opposition to Google.


Bing Terminates Relationship With Publisher Doing Tricky Home Page Switch

2011: Make-My-Child.com was suggesting that individuals wanted a plug-in to make use of it – one that may set up a toolbar and alter their search supplier and residential web page to Bing.


Gazopa Adds Stock Photos To Image Search Engine

2011: The inventory pictures had been all coming from Shutterstock.


Google Gets 75% Of Paid Search Clicks & Dollars: Report

2010: The stats cowl This autumn of 2009, and present Google’s share of paid search clicks rising from 71% in Q3 to 74.4% in This autumn.


Google Now Collecting Local Reviews From Non-Traditional Sources

2010: Opinions got here from information websites, hyperlocal blogs and native portals.


Apple iPhone To Drop Google For Bing?

2010: Some analysts suspected Apple would drop Google because the default iPhone search supplier, in favor of Bing.


Study Looks At Personalization’s Impact On Search Results

2010: The check checked out every searcher’s location, browser, commonest Google app used, and use of search historical past options.


German Companies Piling On With Anti-Trust Complaints Against Google

2010: Publishers, a buying web site and a mapping web site.


More Haiti Disaster Relief Resources

2010: Google, Yahoo and Bing had been providing money donations and sources to help with catastrophe reduction in Haiti.


Martin Luther King Day Logos From Google & Others

2010: Search engine logos and themes for the special occasion.


FeedBurner Numbers Spike — Blame FeedBlitz!

2008: Why FeedBurner stats went wonky.


Conjunction Junction, Google No Longer Displays Stop Words Malfunction

2008: Prior to now, searches involving for “cease phrases” — prepositions, pronouns, articles, and different small phrases like “be” or “to” — would return a warning saying that these phrases had been “a quite common phrase and weren’t included in your search.”


3rd Annual Yahoo Searchlight Awards

2008: The occasion was devoted to the concept that search isn’t a silo and that on-line (or conventional) advert campaigns that don’t embrace search are usually not going to be as efficient.


Jupiter: Local Online Advertising Will Be Worth $8.9 Billion In 2012

2008: Native search was $2.5 billion of that complete.


Center For The Digital Future: Perceptions Of Search Reliability And Accuracy Declining

2008: 51% of Web customers mentioned that the majority or the entire data produced by search engines like google was dependable and correct, down from 62% in 2006.


Search in Pictures: Sheryl Crow At Yahoo, Google Cupcakes, Goooooooooooogle Amsterdam

2008: The most recent photos culled from the online, displaying what folks eat on the search engine firms, how they play, who they meet, the place they converse, what toys they’ve, and extra.


Singapore Offers Cash Incentives To Build New Search Engine

2008: Singapore’s Company for Science, Expertise, and Analysis was managing a contest to construct out “a next-generation multi-media on-line search engine.”


Google Advertising Google Audio Ads

2007: Google was selling their very own Audio Advertisements product through AdWords.


Will Paid Search Conquer The Mobile Internet?

2007: Relating to text-based promoting: 7% indicated some extent of curiosity in promotional textual content messages (2% had been “very” or “extraordinarily” ), whereas 92% indicated little or no curiosity (78% had been “under no circumstances ”).


Google’s Carolina Moves: $100 Million Tax Breaks In North, Server Farm Coming To South?

2007: North and South Carolina had been providing main tax breaks to Google with a purpose to encourage Google to construct a large information middle of their state. 


JP Morgan Report Shows PayPal Dominating Google Checkout

2007: PayPal’s 42% penetration price in 2006 was 7x that of Google checkout.


Yahoo TagMaps: Photos + Maps + Tags

2007: TagMaps had been one thing just like the phrase “tag clouds” assembly maps and Flickr. 


First Google, Then Microsoft, Now Belgian Newspapers Take On Yahoo

2007: The group didn’t need Yahoo giving net customers archived entry to newspaper articles that the newspapers would in any other case cost for.


Previous contributions from Search Engine Land’s Topic Matter Consultants (SMEs)

These columns are a snapshot in time and haven’t been up to date since publishing, except famous. Opinions expressed in these articles are these of the creator and never essentially Search Engine Land.


< January 17 | Search Marketing History | January 19 >


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In regards to the creator

Danny Goodwin

Danny Goodwin is Managing Editor of Search Engine Land & SMX. Along with writing day by day about website positioning, PPC, and extra for Search Engine Land, Goodwin additionally manages Search Engine Land’s roster of subject-matter consultants. He additionally helps program our convention sequence, SMX – Search Advertising and marketing Expo.

Previous to becoming a member of Search Engine Land, Goodwin was Government Editor at Search Engine Journal, the place he led editorial initiatives for the model. He additionally was an editor at Search Engine Watch. He has spoken at many main search conferences and digital occasions, and has been sourced for his experience by a variety of publications and podcasts.


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