WooCommerce pricing for 2023: The full guide

Studying Time: 10 minutes

With a market share of 2.76%, WooCommerce is the preferred web site for ecommerce companies. The platform integrates seamlessly with WordPress to permit entrepreneurs to create ecommerce shops and promote their services or products on-line.

Ecommerce retailer house owners can use each these platforms with out paying a cent, so you possibly can be questioning which WooCommerce pricing components we’re speaking about. 

Effectively, whereas each WordPress and WooCommerce are free and open-source, their free plans provide restricted options. To expertise ample WooCommerce store growth, you’ll have to pay for sure add-on options and functionalities. 

That is the WooCommerce pricing we’re referring to. 

Including all of the options you wish to your ecommerce retailer is not going to be low cost. Nonetheless, if you understand the true price of WooCommerce beforehand, you may plan accordingly. 

Learn on to find the important thing bills concerned in launching a WooCommerce retailer and determine the anticipated WooCommerce pricing.

WooCommerce pricing defined

As you put together to launch your ecommerce retailer, you could have a number of questions in your thoughts resembling “How a lot does WooCommerce price?” and “is WooCommerce free?”

Whereas WooCommerce is a free WordPress plugin you should utilize to start out your on-line enterprise, you’ll incur some prices to present your retailer distinctive options and capabilities. 

Each ecommerce enterprise has distinctive wants and necessities. As an ecommerce enterprise proprietor, it’s best to establish your retailer’s distinctive wants and discover the WooCommerce plugins that present these features.

For instance, you could want a particular WooCommerce theme to showcase your merchandise in a sure manner. You may additionally want a plugin to allow funds in your retailer. On this case, your WooCommerce pricing is the quantity you’ll pay for these instruments.

WooCommerce pricing varies from retailer to retailer as every retailer makes use of totally different themes and plugins.

That mentioned, the precise price of launching your individual WooCommerce retailer might embody the prices for the next:

• Internet hosting
• Area identify
• Themes and templates
• Essential native extensions (Cost, Transport, and so forth.)
• Advertising, web optimization, and analytics app integrations (not crucial however essential)
• Safety

We are going to look at every of those bills that can assist you determine how a lot it’s good to begin your on-line enterprise.

You may select to design your retailer your self and pay for all these WooCommerce prices. However for those who don’t have the time, you may rent a WooCommerce developer to create the shop for you.

WooCommerce pricing: internet hosting and area identify

Internet hosting and area identify are two essential issues it’s good to think about when establishing your ecommerce retailer. 

Your on-line store wants some area web for it to be accessible on-line, and that’s what hosting helps you accomplish. As such, internet hosting for WooCommerce retailer is without doubt one of the key WooCommerce pricing elements you can not keep away from when beginning a web based retailer. 

To host your on-line retailer on the web, you first have to establish a dependable hosting service supplier. There are tons of of choices on the subject of internet hosting for WooCommerce, and that is the place issues get tough.

To make sure you’re making the proper resolution, think about the next components when selecting your hosting service supplier:

• Velocity – A hosting service needs to be quick that can assist you serve your clients shortly and cut back WooCommerce cart abandonment charges.
• Uptime – The host servers needs to be up more often than not to make sure clients can all the time discover your WooCommerce retailer once they open your hyperlink.
• Safety – Your net host ought to present superior safety from malware and different assaults to maintain your ecommerce retailer secure. 
• Customer support – You need to be capable to attain your internet hosting service supplier 24/7 if you want assist.
• Scalability – The internet hosting supplier ought to provide the choice to improve your plan as your ecommerce retailer grows.

Primarily based on these components, the very best internet hosting suppliers we advocate to your WooCommerce retailer are:

• Siteground
• Dreamhost
• Bluehost

The servers of those internet hosting suppliers are all the time up and operating. It will guarantee your WooCommerce retailer is all the time on-line and clients can entry it anytime to purchase the merchandise they want.

Let’s check out the price of internet hosting your web site with these internet hosting suppliers that can assist you decide your WooCommerce pricing.

Siteground

Beginning value – $11.99/month 

Dreamhost

Beginning value – $2.95/month

Bluehost

Beginning value – $9.95/month

After selecting your internet hosting supplier, it’s good to purchase a site identify to your WooCommerce retailer. That is the identify clients will enter within the tackle bar to succeed in your on-line retailer. 

You should purchase your area identify from a wide range of suppliers however we advocate the next websites if you wish to hold your WooCommerce pricing low:

GoDaddy

Beginning value – $4.99 for the primary 12 months

Namecheap

Begin value – $7.98 per 12 months

• Internet hosting prices – $56.56 per 12 months (common)
• Area registration – $6.335 per 12 months (common)

WooCommerce pricing: themes and templates

To successfully interact clients in your on-line store, your ecommerce retailer must look neat {and professional}. Consumers is not going to proceed all the best way to the ecommerce checkout in case your on-line retailer isn’t effectively designed.

That’s why it’s necessary to take time to make your WooCommerce retailer elegant and purposeful. Fortunately, you don’t want any coding abilities to realize that. All it’s important to do is set up a WooCommerce theme to present your on-line retailer an expert look.

WordPress and WooCommerce have loads of themes you may select to your on-line store. These themes fall into two key classes. 

1. Free themes

There are lots of free ecommerce themes you should utilize to construct your on-line retailer. Whereas putting in free themes in your ecommerce retailer is one option to hold your WooCommerce pricing low, these themes don’t provide sufficient customization choices. 

The determine under is a picture of considered one of Storefront, which makes use of one of many WooCommerce free themes. 

2. Paid themes

You need to spend money on a paid WooCommerce theme if you wish to scale your on-line retailer. WooCommerce affords personalized themes you should buy to present your retailer a extra personalised look.

There are lots of causes to spend money on a paid theme. These embody:

• Higher performance
• Higher customization
• Higher customer support

These enhanced options will give your ecommerce retailer that “X” issue that may make your store stand out from the gang. It will end in extra site visitors and ultimately extra gross sales to your ecommerce retailer.

The worth vary for paid WooCommerce themes is between $38 to $140 per 12 months.

The picture under exhibits a paid theme for WooCommerce. The theme prices $79 per 12 months. 

WooCommerce theme pricing – $89 per 12 months (common)

WooCommerce pricing: native extensions

Native extensions are WooCommerce-specific options that carry out sure features in your on-line retailer resembling displaying transport choices and accepting funds. 

These extensions are precious additions to your retailer and we’re going to debate the WooCommerce prices related to them.

Funds

When clients store in your retailer, you want a option to settle for funds for the merchandise they purchase. Cost gateways on WooCommerce help you present clients with a number of choices to pay for his or her merchandise.

Probably the most primary choice to your WooCommerce retailer is WooCommerce funds. This gateway lets you handle funds out of your WooCommerce dashboard. 

WooCommerce normally doesn’t cost setup and month-to-month charges. Nonetheless, ecommerce house owners pay a small charge for every transaction on their on-line retailer. 

Funds made by a US-issued credit score or debit card appeal to a charge of two.9% + $0.30 for each transaction. There’s an extra cost of 1% for funds made utilizing playing cards issued out of the US.

WooCommerce funds price – 2.9% + $0.30 for each transaction

Transport

Except you’re providing downloadable content material, it’s good to ship the merchandise clients purchase out of your ecommerce retailer. Transport lets you promote to folks from everywhere in the world by serving to you ship merchandise to the purchasers’ addresses. 

When clients purchase out of your on-line store, they anticipate their merchandise to reach on time and in the very best situation. You’ll miss the possibility to win repeat clients when your merchandise get to your clients late and broken. 

That’s why it’s necessary to get the very best transport service to your on-line retailer. Fortunately for you, there are a lot of transport plugins accessible to ecommerce retailer house owners in the present day. 

The WooCommerce transport extension is a good selection to your ecommerce transport wants. This free extension connects with USPS and allows you to print transport labels out of your WooCommerce dashboard, thus protecting your WooCommerce pricing low. 

If you need enhanced transport functionalities, you will get different native transport extensions, resembling:

• WooCommerce Desk Charge Transport – It lets you set a number of transport charges based mostly on location, weight, value, or product rely. Value – $99 per 12 months.
• WooCommerce Cargo monitoring – It lets you present clients with a easy option to observe their orders. Value – $49 per 12 months. 
• WooCommerce Distance Charge Transport – This lets you calculate transport charges based mostly on the time taken for a cargo to succeed in the shopper. Value $79 per 12 months.

Common WooCommerce transport price – $227 per 12 months

Further necessary native WooCommerce extensions

WooCommerce additionally affords different native extensions that assist on-line retailer house owners in particular methods, resembling:

WooCommerce Product Suggestions – Present smarter product suggestions to your clients. This may be within the type of WooCommerce upsells and cross-sells that inspire clients to spend extra money in your retailer. 

Value – $79 per 12 months

The picture under exhibits product suggestions added with the product suggestions extension.

WooCommerce Bookings – Permit clients to make reservations and guide appointments with out leaving the location. The extension fills up your digital calendar accordingly.

Value – $249 per 12 months

WooCommerce Subscriptions – Provide subscription-based merchandise to your clients with recurring funds. Subscription funds make it simple to trace and handle your income. 

Value – $199 per 12 months

WooCommerce pricing: advertising third-party apps integrations

After including important options to your WooCommerce retailer, it’s good to go one step additional and add advertising integrations that may enable you develop your WooCommerce retailer. 

These third-party apps will enhance your WooCommerce pricing, however they’re completely crucial if you wish to attain extra clients. The apps will enable you promote your merchandise, seize real leads, and construct a loyal person base. 

Let’s check out a number of the advertising extensions it’s good to develop your WooCommerce retailer.

Omnichannel advertising

and SMS marketing are highly effective advertising channels for ecommerce companies. The best software, resembling Omnisend, lets you ship order confirmations, deserted cart reminders, gross sales notifications, and different messages to drive conversions by means of your retailer. 

Omnisend affords a WooCommerce plugin that integrates WooCommerce together with your mailing checklist. The plugin has a free plan for customers, however you could wish to improve to one of many paid plans to entry extra superior options.

For instance, the Normal plan lets you attain as much as 500 contacts with 6,000 emails and 60 SMS monthly. The Professional plan is right for high-volume senders, permitting you to ship limitless emails as you may see within the picture under.

web optimization

Yoast is without doubt one of the greatest WooCommerce extensions for rising your on-line enterprise. The All-in-one web optimization plugin will assist your web site seem in search outcomes by offering strategies for the proper key phrases and phrases to make use of to your net content material.

As you may see within the picture under, Yoast web optimization prices $79 per 12 months and is at the moment the preferred software for WooCommerce web optimization.

Analytics

Google Analytics is a free plugin for WooCommerce. The plugin offers wealthy advertising insights that may enable you develop your corporation.

You should use Google Analytics to realize the next:

• Observe the motion of customers from the product web page to checkout
• Establish the advertising channels that convey probably the most site visitors
• Monitor buyer conduct in your web site
• Analyze gross sales efficiency

Insights from the evaluation offers you an correct image of the efficiency of your WooCommerce retailer and enable you plan forward. 

• Omnisend – $192 per 12 months
• Yoast – $79 per 12 months
• Google Analytics – free

WooCommerce pricing: web site safety

One other necessary WooCommerce pricing ingredient it’s good to take note of is safety. Your WooCommerce retailer might be loaded with non-public shopper knowledge, transaction particulars, and cost data, and it’s important to hold this knowledge non-public and safe. 

Fashionable shoppers additionally care concerning the safety of their knowledge and can solely purchase from a retailer that’s 100% safe. To provide clients assurance that their knowledge is secure with you, it’s good to spend money on the safety of your WooCommerce retailer.

Website hosting service suppliers provide primary SSL certificates with their plans. Nonetheless, you have to greater than this to make sure the safety of your on-line retailer. 

Putting in a complicated safety plugin in your WooCommerce retailer is necessary as it is going to defend your knowledge from being compromised. It would additionally present malware safety and guarantee all security procedures are current.

It will defend your web site from hackers and forestall delicate shopper knowledge from entering into the improper arms.

There are free and paid safety plugins you will get to your WooCommerce retailer. It’s not advisable to chop prices on this entrance because it comes with many penalties. We advocate going for a safety plugin that comes with superior security measures. 

Safety – $60 per 12 months (on common)

WooCommerce pricing: developer charges

It takes quite a lot of effort and time to arrange an ecommerce retailer. That’s why, you could really feel the necessity to rent a developer, however it’s not crucial.

Most of those instruments are easy to make use of and you may set them up by watching easy tutorials or studying product manuals. And if you get caught someplace, you may name the customer support quantity for help.

However for those who’re pressed for time or usually are not assured to do issues by yourself, you may all the time rent a developer. Keep in mind that builders are costly and this can enhance your WooCommerce pricing. 

The charges for hiring a WooCommerce developer begin from $10 per hour and might attain as much as $100 per hour, relying on the kind of ecommerce retailer you need. 

Developer charges – $1550 – $6500 (one-time cost)

WooCommerce pricing full breakdown

The WooCommerce pricing desk under summarizes the general prices of launching a WooCommerce retailer.

Wrapping up

Launching a web based retailer with WooCommerce is comparatively cheaper in comparison with different platforms. The platform itself is free however you could have to pay for premium options so as to add extra performance to your ecommerce retailer.

As soon as you might be certain of the kind of WooCommerce retailer you wish to create, you’ll know which WooCommerce pricing components to pay for and which of them to forego.

The publish WooCommerce pricing for 2023: The full guide appeared first on Omnisend Blog.
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