Studying Time: 5 minutes

Ever end a video interview and assume, “Now what?” there’s a weblog publish hiding in there someplace, however the concept of rewatching the entire thing and typing it out line by line seems like a chore you didn’t join.

Do you actually have an additional two hours to spare simply to get a tough draft? Most likely not. 

Why drag it out when there’s a quicker option to get from dialog to content material?

This weblog discusses how synthetic intelligence transcription instruments enable you flip uncooked video interviews into weblog posts quicker, with much less guide work and much more flexibility in how you utilize the fabric.

The Benefits of Using AI Transcription Tools

How AI Transcription Instruments Work

AI transcription instruments use a mix of speech recognition and pure language processing (NLP) to transform spoken audio into written textual content.

If you add a video or audio file, the software scans the audio for spoken phrases, identifies patterns, and interprets them into readable, searchable transcriptions.

Speech Recognition and NLP

Speech recognition.

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On the core of AI transcription is speech recognition expertise, which analyzes sound waves and turns them into phonetic representations. From there, NLP steps in to determine the most definitely phrases and sentences primarily based on grammar, context, and on a regular basis utilization. 

That is what permits AI instruments to grasp accents, seize quick or overlapping speech, and produce transcripts that intently resemble what the speaker mentioned in real-time. 

Time-Saving Automation

Handbook transcription can take four to six times the size of the unique audio recording. This will fluctuate relying on speech velocity, pauses, and fillers, in addition to how briskly you kind and the way typically you pause to rewind. 

AI instruments can scale back that course of to minutes, saving you lots of time. Add the file, hit the button, and the transcript generates mechanically. 

And you are able to do all of it inside 10 minutes. And while you multiply that by the variety of transcripts you want in per week, you can save as much as 121.67 hours.

Graph showing how much time you save when using AI transcription tools.

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Accuracy and Enhancing Options

Essentially the most correct AI transcription instruments (like Rev.ai) have demonstrated an 86% accuracy rate (which is equal to an error charge of 14%) out of the field, and so they proceed to study and enhance as they function. 

The beneath graph reveals the phrase error charge (WER) for high instruments, indicating that Rev.ai is probably the most correct transcription software program:

Word error rate for top AI transcription tools.

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Some instruments let you practice the software program utilizing your voice or vocabulary for even higher outcomes. You additionally get options that make cleanup simpler:

  • Searchable timestamps
  • Automated punctuation
  • Speaker labels
  • Textual content enhancing

Which means you possibly can repair minor errors with out having to start out from scratch or change between a dozen apps.

Key Advantages of Transcribing Video Interviews With AI

Should you’ve ever tried to drag weblog content material from a prolonged video interview, you understand how tedious it may be. 

There’s the pausing, rewinding, the note-taking, the guesswork, which may add a lot time to the transcription course of. By the point you’ve discovered the quotes you need, you’re already behind on the draft.

AI transcription cuts all of that out and provides you the textual content so you possibly can concentrate on the half that wants your enter—writing.

Quicker Content material Creation

When you might have the total transcript in entrance of you, the writing half will get loads simpler. You don’t should sift via a full video simply to get one good paragraph. 

With a transcript, you possibly can scan the dialog in minutes, seize what you want, and get began. It accelerates the method since you’re working from an entire, searchable doc, slightly than leaping between playback and a blinking cursor.

Need an concept of how quicker content material creation appears to be like in motion? The Monetary Occasions revealed a full transcript of its podcast episode, “Can an AI interviewer rent higher than a human?”

As a substitute of re-listening to the audio, writers, editors, and researchers can scan the transcript, pinpoint key moments, and pull quotes immediately. It turns a 30-minute hear right into a five-minute learn.

he Financial Times  full transcript of its podcast episode, “Can an AI interviewer hire better than a human?”

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he Financial Times  full transcript of its podcast episode, “Can an AI interviewer hire better than a human?”

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Higher Content material Repurposing

One interview can result in a number of items of content material, however solely in case you have fast entry to the fabric. A transcript makes it simpler to determine patterns, extract key factors, and set up concepts throughout completely different codecs.

You may flip a solution right into a weblog publish, a quote right into a caption, or a remark right into a speaking level. You may then ship these to your complete email list through your weekly publication. And also you don’t want to observe the total video once more to do it.

Nonetheless, visually appealing content material is among the many most used codecs. Take a peek how this Instagram Reel captures a second from an interview featured on the We Are The Creators podcast, the place the visitor shares their pleasure about being interviewed by Lainey TV, a tv director.

The clip is brief, participating, and layered with captions that spotlight a private, emotional takeaway. What makes this sort of repurposing content potential? On-screen captions utilizing AI transcription. 

Instagram Reel of We Are The Creators podcast interview with Lainey TV

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Improved web optimization

Textual content offers you extra methods to point out up in search. Search engines like google and yahoo received’t index a video by itself. You want textual content to offer your content material attain.

Pulling transcript excerpts right into a weblog publish offers you key phrase protection with out stuffing them in after the very fact. It additionally helps match actual consumer queries, because the language folks use in interviews typically aligns with what others kind into Google. And this helps boost SEO.

A Google seek for “SaaS tendencies” brings up an interview between McKinsey and a software program business chief. The textual content from the dialog makes use of the key phrase, which supplies engines like google one thing to crawl. It additionally captures the pure language used within the interview, which frequently mirrors the precise phrases folks kind into Google. Should you’re working with a front-end development company, integrating these textual content methods into your internet design can improve consumer expertise and enhance search visibility, making your content material extra accessible and fascinating.

Google search results for “SaaS trends”

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McKinsey article on Managing growth and value creation in SaaS: An interview with a software leader

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Enhanced Accessibility

Some folks skim. Some learn. Some scroll via content material with out ever turning the sound on. If you supply a transcript, you give these folks entry to your content material. 

It helps folks with listening to impairments, these in loud environments, or anybody who needs to get to the purpose shortly.

You take away friction and make the content material usable…on their phrases.

Within the TED podcast episode The right way to Uncover Your Genuine Self – At Any Age, the total transcript seems alongside the audio. 

This enables anybody to have interaction with the content material in any approach they select. It additionally removes limitations and makes the message, like Bevy Smith’s reflections on late blooming and reinvention, obtainable to extra folks, extra of the time.

TED podcast episode How to Discover Your Authentic Self – At Any Age

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Simpler Collaboration

You don’t have to elucidate the interview to anybody while you’ve bought a transcript. Everybody in your workforce can see the interviewee’s factors, phrase for phrase.

Editors can trim. Writers can pull quotes. Designers can seize themes. It accelerates suggestions and eliminates the guesswork. You full the work extra effectively as a result of everybody works from the identical supply.

For instance, instruments like Notta facilitate collaboration by offering everybody with entry to the identical transcript. Crew members can tag teammates, add feedback, and share summaries immediately, permitting suggestions to happen asynchronously and with context.

Notta AI transcription tool collaboration feature

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Conclusion: Utilizing AI Transcription to Get Extra From Each Interview 

Video interviews are filled with perception, however with out a transcript, most of that worth stays buried within the footage. AI transcription instruments offer you a quicker, extra sensible option to flip conversations into content material you should utilize. 

You write quicker, repurpose content material deliberately, publish on a number of channels, and keep in sync along with your workforce. 

Transcribe as soon as, use it in every single place, and transfer on to the subsequent challenge with out getting caught within the mess of uncooked footage.


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