For over twenty years, Google has been the search engine that most individuals use for on a regular basis searches, product analysis, and staying updated on the newest information.
Due to this market dominance, Google has additionally been the principle search engine of focus for SEO and advertising professionals.
Nevertheless, following the introduction of ChatGPT and Bing Chat, Google founders Larry Web page and Sergey Brin reportedly returned to take an lively position in Google’s plans so as to add chatbot options to Google Search.
Shortly after that, round Might 2023, Google launched the chatbot Bard (later renamed Gemini), and after a yr, rolled out “AI Overviews” on Might 14, 2024, to USA-based searchers.
OpenAI adopted with ChatGPT search in late 2024, remodeling the previous SearchGPT prototype into a totally built-in search function inside ChatGPT.
Google does nonetheless maintain majority market share, however there are a number of various search engines like google and yahoo that provide distinct benefits over Google, reminiscent of enhanced privateness, specialised content material, distinctive algorithms, and tailor-made consumer experiences.
Listed here are 25 of the very best various search engines like google and yahoo you may strive.
AI-Powered Search Engines
The place search engines like google and yahoo embody AI chatbots based mostly on massive language fashions, they grow to be vulnerable to errors and hallucinations.
All the time confirm crucial info you get from AI-based search engines like google and yahoo, reminiscent of medical, monetary, authorized, security, and so on., utilizing authoritative sources.
1. ChatGPT Search
Month-to-month Visitors To Area: 3.9 billion
Screenshot from chatgpt.com, March 2025OpenAI’s ChatGPT search, formally launched in October 2024, is an evolution from its earlier SearchGPT prototype.
This function leverages reside net knowledge and AI to ship related solutions with clear citations.
The service launched as a paid providing however is now obtainable to all customers.
Key Options
- Potential to ask follow-up questions.
- Actual-time info by pulling the newest knowledge from the online.
- Content material attributions and hyperlinks again to the unique content material sources.
- Instruments for publishers to handle how their content material seems in ChatGPT Search.
Since its launch, OpenAI has continued to refine the function, including improved context dealing with and extra complete quotation strategies to deal with preliminary considerations about attribution accuracy.
2. Google AI Mode
Screenshot from weblog.google.com, March 2025AI Mode is Google’s latest experiment in AI-enhanced search.
Launched in early 2025, this function builds upon Google’s AI Overviews by including extra superior reasoning capabilities and interactive dialog.
The expertise is designed for queries requiring deeper exploration, reasoning, or comparisons.
Not like commonplace Google Search, AI Mode allows customers to:
- Ask follow-up questions on a subject
- Discover topics in larger depth with info from a number of net sources
- Preserve dialog historical past for later reference
- Work together through textual content or voice instructions
AI Mode is accessible as an opt-in experiment in Search Labs for Google One subscribers.
3. Perplexity.ai
Monthly visits to domain: 101.4 million
Screenshot from perplexity.ai, March 2025Perplexity.ai, founded in 2022, is an innovative alternative to Google that provides contextually rich answers. It has 14.1 million monthly unique visitors as of March 2025.
Unlike traditional search engines that primarily link to webpages, Perplexity.ai is a chatbot that directly answers questions by citing sources from which it fetches information, with an option to ask follow-up questions.
This feature allows users to delve deeper into their initial queries by asking subsequent, related questions. This interactive approach mimics a conversational style, making it easier for users to refine their search and get more precise answers.
This evolving, dialog-based search experience positions Perplexity.ai as a compelling choice for users seeking a more intuitive and responsive search tool.
However, since it uses LLMs for answer extraction, it can hallucinate, leading to incorrect or misleading answers.
4. You.com
Monthly visits to domain: 5.67 million
Screenshot from you.com, March 2025You.com is an AI-powered search engine founded by Richard Socher, a prominent natural language processing (NLP) researcher and former chief scientist of Salesforce. It reportedly has 1.56 million monthly unique visitors as of March 2025.
The site operates in two modes: a personal mode and a private mode.
In personal mode, users can configure their source preferences. While in private mode, they enjoy a completely untraceable experience; no telemetry data is recorded.
The company also offers a Chrome extension and AI-powered image generation.
The open search platform encourages developers to build apps and contribute to a more open and collaborative internet.
A Revenue-Sharing Search Engine
5. Yep.com
Month-to-month visitors to area: 162, 300
Screenshot from yep.com, March 2025Yep.com (by Ahrefs) promotes itself as a search engine with a distinction. It emphasizes consumer privateness by not monitoring customers or promoting their knowledge.
It screens the frequency of particular phrase searches and the recognition of sure hyperlinks by way of clicks. Nevertheless, it doesn’t compile a personal profile for focused promoting.
It’s designed to instantly reward and compensate content material creators through the use of a 90/10 income share enterprise mannequin.
Because of this 90% of all promoting income goes on to the creators of content material, permitting them to earn cash for his or her work.
As well as, this enterprise mannequin permits customers to instantly assist their favourite content material creators and ensures that content material creators are pretty compensated.
A Copyright-Free Search Engine
6. Openverse
Month-to-month visitors to area: 282, 300
Screenshot from openverse.org. March 2025Openverse must be your first cease on the hunt for almost any sort of copyright-free content material.
Whereas Google offers a broader vary of search outcomes, Openverse stands out with its deal with an unlimited, searchable assortment of open-source media, together with photos, audio, and movies.
This search engine is ideal in case you want music for a video, a picture for a weblog submit, or anything, with out worrying about offended artists coming after you for ripping off their work.
Mainstream Search Engines
Mainstream search engines like google and yahoo are the Google options which have maintained a modest market share over the previous a number of years.
7. Bing.com
Month-to-month visitors to area: 1.4 billion
Screenshot from bing.com, March 2025As of March 2025, Microsoft Bing websites dealt with 7.48% of all search queries in the USA.
One might argue that Bing outperforms Google in sure respects.
For starters, Bing has a rewards program that permits one to build up factors whereas looking out. These factors are redeemable on the Microsoft and Home windows shops, which is a pleasant perk.
For my part, the Bing visual search API is superior to its rivals and way more intuitive.
Bing carries that very same clear consumer expertise to video, making it the go-to supply for video searches with out a YouTube bias.
On Feb. 7, 2023, Bing introduced an all-new, AI-powered model of its search engine known as “Bing Chat,” which is now known as Copilot. The acknowledged objective is to “ship higher search, extra full solutions, a brand new chat expertise, and the power to generate content material.”
Based on Satya Nadella, chairman and CEO of Microsoft, there are 10 billion search queries a day, however roughly half of these go unanswered. Bing is seeking to fill that void.
How To Pull Efficiency Knowledge
To entry efficiency knowledge from Bing, use Bing Webmaster Instruments.
Enroll at webmaster.bing.com, confirm your web site possession, and acquire insights into key phrase rankings, crawl statistics, and web optimization suggestions.
8. Yahoo.com
Month-to-month visitors to area: 3 billion
Screenshot from yahoo.com, March 2025As of March 2025, Yahoo.com (Verizon Media) had a search market share of 2.65% within the U.S.
Yahoo’s energy is diversification, providing companies like e-mail, information, finance, and extra, along with search.
Yahoo has been innovating and evolving for greater than twenty years.
It made a cryptic tweet on January 20 about making search cool once more, however didn’t take me up on my request to elucidate what meaning.
Screenshot from X (Twitter), March 2025How To Pull Efficiency Knowledge
Yahoo Search makes use of Bing’s know-how, permitting you to trace your efficiency by Bing Webmaster Instruments.
After organising your account at webmaster.bing.com, you may entry knowledge on impressions, clicks, and key phrase rankings for each Bing and Yahoo.
9. Ecosia
Month-to-month visitors to area: 186.8 million
Screenshot from ecosia.org, March 2025Ecosia’s major distinguishing function is its dedication to utilizing advert income for environmental functions, particularly tree planting.
The corporate is a not-for-profit enterprise and dedicates 100% of its profits to the planet, collaborating with native communities to plant and take care of timber world wide.
It companions with Microsoft’s Bing to make use of its search index and net commercial, and gives a browser extension for faster entry to the search engine.
How To Pull Efficiency Knowledge
Ecosia makes use of Bing’s search know-how, so Bing Webmaster Instruments is the first useful resource for monitoring your web site’s efficiency in Ecosia search outcomes.
Privateness-Targeted Search Engines
Privateness is an more and more essential concern amongst web customers.
Privateness-focused search engines like google and yahoo prioritize customers’ privateness, and their attraction is that they don’t monitor customers’ actions or gather private knowledge.
Among the hottest embody:
10. KARMA Search
Month-to-month visitors: 122,518+
Screenshot from KARMA, April 2025Think about a search engine the place each question helps save rhinos or replant coral reefs. That’s KARMA—a privacy-first software that donates 100% of its advert income to wildlife nonprofits like Re:wild. Constructed on Courageous’s anti-tracking tech, it’s like DuckDuckGo meets Nationwide Geographic. You get clear, Bing-powered outcomes and shortcuts to area of interest instruments like Wolfram Alpha.
Why It Stands Out
- No greenwashing: Earnings fund real-world conservation (suppose anti-poaching drones in Kenya).
- Vertical search shortcuts: Want math or archived pages? One click on pulls up Wolfram/Web Archive.
- Moral advertisements: Makes use of Bing’s community however strips consumer identifiers—no creepy monitoring.
Behind the Scenes
Reddit’s eco-forums love KARMA for its transparency. One consumer joked, “Lastly, my cat video binges fund one thing in addition to Zuckerberg’s metaverse.”
How To Pull Efficiency Knowledge
Monitor referrals from karmasearch.org in Google Analytics. For advert insights, Bing Webmaster Instruments exhibits which queries drive income for his or her nonprofit companions.
11. DuckDuckGo
Month-to-month visitors to area: 699.7 million
Screenshot from duckduckgo.com, March 2025As of March 2025, DuckDuckGo had a search market share of 2.07% in the USA.
DuckDuckGo is a search engine that might additionally match into the mainstream class, however the major “promoting function” is that it doesn’t collect or store any of your personal information.
Not like Google, which collects in depth consumer knowledge to personalize search outcomes and commercials, DuckDuckGo doesn’t monitor or profile its customers. Because of this whenever you search on DuckDuckGo, your exercise stays nameless.
As a result of DuckDuckGo doesn’t monitor search historical past or create consumer profiles, it doesn’t supply filter choices based mostly on a consumer’s search historical past profile, and there are not any persistent focused advertisements.
Meaning you may run your searches in peace with out having to fret in regards to the boogeyman watching you thru your pc display screen.
DuckDuckGo is the perfect choice for individuals who want to hold their searching habits and private info personal.
DuckDuckGo Lite is the cellular model.
How To Pull Efficiency Knowledge
DuckDuckGo doesn’t supply conventional webmaster instruments because of its privacy-focused method.
To gauge your efficiency, verify your web site analytics for visitors sources labeled as “duckduckgo.com” and analyze consumer engagement metrics from these guests.
Since DuckDuckGo pulls outcomes from a number of sources, together with Bing, some efficiency knowledge in Bing Webmaster Instruments might not directly replicate your visibility in DuckDuckGo as effectively.
12. Startpage
Month-to-month visitors to area: 56.4 million
Screenshot from startpage.com. March 2025Startpage is a search engine aggregation and doesn’t crawl the online itself.
As a substitute, it makes use of a metasearch approach, fetching outcomes from a number of search engines like google and yahoo, together with Google, Bing, DuckDuckGo, and so on., and prioritizing hyperlinks that seem in all.
It’s an excellent alternative for individuals who want Google’s search outcomes however aren’t eager on having their search historical past tracked and saved.
It additionally features a URL generator, proxy service, and HTTPS assist.
The URL generator is very helpful as a result of it eliminates the necessity to gather cookies. As a substitute, it remembers your settings in a approach that promotes privateness.
How To Pull Efficiency Knowledge
Startpage doesn’t present typical webmaster instruments because it prioritizes consumer privateness.
To judge your efficiency, study your web site analytics for visitors sources recognized as “startpage.com” and assess consumer engagement metrics from these guests.
13. Swisscows
Month-to-month visitors to area: 884,600
Screenshot from swisscows.com, March 2025Swisscows is a singular choice on this record, billing itself as a family-friendly semantic search engine.
It makes use of Bing for its net search capabilities however has additionally developed its personal index for the German language version.
It additionally prides itself on respecting customers’ privateness, by no means gathering, storing, or monitoring knowledge.
It makes use of synthetic intelligence to find out the context of a consumer’s question.
Over time, Swisscows guarantees to reply your questions with stunning accuracy.
How To Pull Efficiency Knowledge
Swisscows doesn’t supply devoted webmaster instruments because of its privacy-first philosophy.
To measure your efficiency, evaluation your web site analytics for visitors sources marked as “swisscows.com” and consider consumer engagement metrics from these guests.
14. Courageous
Month-to-month visitors to area: 284.3 million
Screenshot from search.courageous.com, March 2025Brave Search achieved full independence from different search engines like google and yahoo like Bing. It now operates solely by itself index, a transfer that emphasizes consumer privateness and transparency in search outcomes.
Courageous Search has skilled fast progress. In December 2024, it served 1.19 billion month-to-month search queries.
It options free video calls, offline playlists, and a customizable information feed.
Superior security measures like IPFS integration, Tor (Onion Routing), and a crypto wallet are additionally obtainable.
Courageous gives rewards for opting into privacy-preserving advertisements. It claims over 82 million individuals use its browser every month for a quicker and safer net expertise.
How To Pull Efficiency Knowledge
Courageous Search doesn’t supply conventional webmaster instruments because of its privacy-focused method.
To evaluate your efficiency, verify your web site analytics for visitors sources recognized as “search.courageous.com” and analyze consumer engagement metrics from these guests.
15. Kagi
Month-to-month visitors: Subscription-only
Screenshot from Kagi, April 2025Why pay $10/month for a search engine? Ask the lecturers and journalists who’ve ditched Google for Kagi. This ad-free insurgent runs its personal index—no advertisements, no trackers, simply uncooked outcomes. Its “Lenses” function allows you to filter out web optimization junk, spotlighting boards, blogs, or peer-reviewed research.
Standout Perks
- No advertisements, ever: Excellent for researching delicate matters (strive Googling “vaccine unwanted effects” with out Large Pharma advertisements).
- Customized “Lenses”: Prioritize Reddit threads, tutorial papers, or indie blogs.
- Household plans: $25/month covers 5 customers—cheaper than Netflix.
The Catch
Kagi’s small workforce means occasional bugs. A Hacker Information consumer griped, “Typically it’s too good—I miss the chaos of Web page 2 Google outcomes.”
How To Pull Efficiency Knowledge
No fancy dashboards right here. Simply look ahead to kagi.com referrals in your analytics.
16. Mojeek
Month-to-month visitors: 647,100
Screenshot from Mojeek, April 2025Mojeek is the underdog hero of search engines like google and yahoo—a scrappy indie crawler that refuses to depend on Google or Bing. Need to discover that obscure 90s geocities web site? Mojeek’s bare-bones index typically surfaces gems algorithms bury.
- Actually impartial: Runs MojeekBot, its personal crawler (no Large Tech coaching knowledge).
- Anti-bias: No personalization = identical outcomes for everybody.
- Indie-friendly: Prioritizes small blogs and boards over company websites.
The Commerce-Off
It’s slower than ChatGPT and uglier than You.com. However as one Redditor put it, “Mojeek feels just like the early net—messy, bizarre, and alive.”
How To Pull Efficiency Knowledge
Examine referrals from mojeek.com. No instruments—simply uncooked, unfiltered knowledge.
Data-Primarily based Search Engines
17. X (Previously Twitter)
Month-to-month visitors to area: 4.2 billion
Screenshot from x.com, March 2025X is difficult to beat as a real-time search engine.
It’s the right place to go for minute-by-minute updates in case of an emergency.
Google will catch up finally, however nothing beats a tweet within the warmth of the second.
How To Pull Efficiency Knowledge
Entry X Analytics on your account to view impressions, engagement charges, profile visits, and follower progress to gauge your efficiency.
Moreover, verify your web site analytics for visitors sources labeled as “t.co” or “x.com” to trace guests arriving from X hyperlinks.
18. SlideShare
Month-to-month visitors to area: 47.2 million
Screenshot from slideshare.web, March 2025SlideShare lets you seek for documented slideshow displays.
You can too seek for ebooks and PDFs, making it a superb software for getting ready a enterprise presentation.
SlideShare additionally lets you save slides and even obtain the complete slideshow to be used in your native pc.
How To Pull Efficiency Knowledge
SlideShare offers primary analytics by its creator dashboard. To evaluate your efficiency, entry your SlideShare account analytics to view the metrics of your uploaded displays.
Examine your web site analytics for visitors sources labeled as “slideshare.web” to trace guests arriving out of your SlideShare content material.
19. Wayback Machine
Month-to-month visitors to area: 35.8 million
Screenshot from net.archive.org, March 2025The Web Archive, a.okay.a. the Wayback Machine, is nice for researching previous web sites, but it surely’s additionally a lot extra.
Because the identify implies, this search engine queries an enormous assortment of documented materials, together with tens of millions of free movies, books, music, and software program.
Primarily, the Web Archive is an unlimited on-line library the place you may entry virtually something.
How To Pull Efficiency Knowledge
Wayback Machine doesn’t supply webmaster instruments because it capabilities as an archival service somewhat than a search engine.
To grasp your web site’s archival presence, use the Wayback Machine’s URL search to verify how steadily your pages have been captured and preserved over time.
Specialised Search Engines
Specialised search engines like google and yahoo cater to explicit wants, offering outcomes based mostly on particular standards. For instance:
20. WolframAlpha
Month-to-month visitors to area: 5.8 million
Screenshot from wolframalpha.com, March 2025WolframAlpha is a computational information engine that lets you compute solutions to issues and search by expert-level knowledge on a wide range of topics, from algebra to phrases and linguistics.
It additionally gives Professional options for people, college students, and educators who want professional-grade computation and evaluation of imported knowledge.
Pricing begins at $5.49 monthly.
How To Pull Efficiency Knowledge
Since WolframAlpha primarily computes solutions instantly somewhat than linking to exterior web sites, visibility alternatives are restricted primarily to quotation sources, knowledge suppliers, and particular area information references.
21. LinkedIn
Month-to-month visitors to area: 1.7 billion
Screenshot from linkedIn.com, March 2025LinkedIn, acknowledged as knowledgeable networking platform, is more and more being utilized as a business-focused search engine.
LinkedIn‘s search algorithm for organizations considers the individuality and specificity of a company’s LinkedIn Web page identify, as generic names are inclined to yield broad, much less related outcomes.
As an example, a company named “Modern Tech Options” would doubtless rank greater than one named “Skilled Expertise Providers” as a result of uniqueness of the identify.
Nevertheless, overloading a profile with key phrases may be counterproductive, as it would set off spam detection algorithms and negatively impression search visibility.
The algorithm additionally elements within the variety of Web page followers, connections between the Web page and the searcher, the exercise stage on the Web page, and the ratio of related search phrases within the group’s identify.
How To Pull Efficiency Knowledge
Entry LinkedIn Analytics on your firm web page or private profile to view metrics reminiscent of submit impressions, engagement charges, follower progress, and profile views.
Examine your web site analytics for visitors sources labeled as “linkedin.com” to trace guests arriving from LinkedIn posts or profile hyperlinks.
Worldwide Search Engines
Worldwide search engines like google and yahoo cater to particular areas and supply outcomes based mostly on native language and tradition.
Some in style worldwide search engines like google and yahoo embody:
22. Baidu
Month-to-month visitors to area: 2.1 billion
Screenshot from baidu.com, March 2025Baidu is the biggest search engine in China and has a 51.45% market share there.
Like Google, it gives a broad vary of companies, together with maps, music, movies, and an app retailer.
Baidu additionally has a cellular browser and a cellular app.
How To Pull Efficiency Knowledge
Baidu Webmaster Instruments (Baidu Zhanzhang) is crucial for web sites focusing on Chinese language audiences.
Register at ziyuan.baidu.com and confirm your web site possession to entry instruments for submitting URLs, analyzing search queries, and monitoring indexation standing.
23. Yandex
Month-to-month visitors to area: 148.2 million
Screenshot from yandex.com, March 2025Yandex is utilized by greater than 74.1% of Russian web customers. It’s also utilized in Belarus, Kazakhstan, Turkey, and Ukraine. Within the U.S., it has a search market share of 0.26%.
Yandex is an overall easy-to-use search engine.
As a bonus, it gives a set of some fairly cool tools.
It had a data leak in January 2023, leaving many speculating in regards to the relevance of what was revealed.
How To Pull Efficiency Knowledge
Yandex Webmaster Instruments offers complete efficiency knowledge for web sites in Yandex search outcomes.
Entry it at webmaster.yandex.com, confirm your web site possession, and acquire insights into search queries, impressions, clicks, and crawl statistics.
24. Sogou
Month-to-month visitors to area: 32.5 million
Screenshot from sogou.com, March 2025Sogou is a Chinese language search engine that’s rising in recognition and has a 2.69% market share in China.
Sogou Search is an interactive search engine supporting WeChat, article search, English search and translation, and extra.
It prides itself on offering customers with skilled, correct, and handy search by self-developed synthetic intelligence algorithms.
How To Pull Efficiency Knowledge
Sogou gives webmaster instruments primarily in Chinese language. To entry efficiency knowledge, register at zhanzhang.sogou.com and confirm your web site.
The platform offers details about indexation standing, crawl errors, and primary visitors metrics.
25. Naver
Month-to-month visitors to area: 1.5 billion
Screenshot from naver.com, March 2025Naver is a well-liked search engine in South Korea with a 47.14% market share within the nation. It gives a spread of companies, together with blogs, information, music, and purchasing.
It additionally has a cellular app for looking out on the go.
Naver is a superb choice for these searching for a search engine tailor-made to the Korean market.
How To Pull Efficiency Knowledge
Naver Webmaster Instruments (Naver Search Advisor) is accessible at searchadvisor.naver.com for web sites focusing on South Korean audiences.
After verifying your web site, you may submit sitemaps, verify indexation standing, and monitor search efficiency metrics.
Overview Of Various Search Engines And Their Index
| Search Engine | Index |
|---|---|
| AI-Powered Search Engines | |
| ChatGPT Search | OpenAI (personal know-how) |
| Perplexity.ai | Personal AI know-how |
| You.com | Microsoft Bing |
| Income-Sharing Search Engine | |
| Yep.com (Ahrefs) | Personal know-how |
| Copyright-Free Search Engine | |
| Openverse | Personal index for open-source content material |
| Mainstream Search Engines | |
| Bing | Microsoft (personal know-how) |
| Yahoo | Microsoft Bing |
| Ecosia | Microsoft Bing |
| Privateness-Targeted Search Engines | |
| KARMA Search |
Unbiased, based mostly on Courageous Search |
| DuckDuckGo | A number of sources, together with Microsoft Bing |
| Startpage | Google (with privateness layer) |
| Swisscows | Microsoft Bing and its personal index for German |
| Courageous Search | Personal impartial index (since 2023) |
| Kagi |
Personal impartial index (internally named “Teclis”) |
| Mojeek |
Operates its personal net crawler, MojeekBot |
| Data-Primarily based Search Engines | |
| X (Twitter) | Personal know-how |
| SlideShare | Personal database |
| Wayback Machine | Web Archive (personal know-how) |
| Specialised Search Engines | |
| WolframAlpha | Personal computational information engine |
| Personal search algorithm | |
| Worldwide Search Engines | |
| Baidu | Personal know-how (dominant in China) |
| Yandex | Personal know-how (dominant in Russia) |
| Sogou | Personal know-how (China) |
| Naver | Personal know-how (dominant in South Korea) |
The Takeaway
Google could also be the most well-liked alternative in search engines like google and yahoo, however it could not all the time be the only option, relying in your wants and priorities.
Various search engines like google and yahoo can supply a variety of advantages, together with a greater search expertise and better ranges of privateness.
Nonetheless, do your self a favor and provides a few of these a strive.
Extra Assets:
Featured Picture: Buravleva/Shutterstock
