LinkedIn Lead Gen Varieties are a complete game-changer for B2B entrepreneurs. They allow you to seize key lead data straight from LinkedIn advertisements—with out LinkedIn members ever needing to depart the social community. With increasingly more LinkedIn customers interacting with posts with out ever leaving their feed, and social media algorithms favoring engagement over hyperlink clicks routing members to third-party web sites, there’s a golden alternative for B2B manufacturers to seize high-quality leads in a simple, no-hassle manner in your viewers wanting to enroll in your companies, subscribe to your content material, or register in your occasions.

Recognizing this pattern, and as a part of our rising partnership with LinkedIn, Oktopost is pumped to roll out our LinkedIn Lead Gen Varieties Integration— a simple strategy to seize and sync LinkedIn lead type information straight into Oktopost and perceive how your viewers is participating with yet one more type of content material.

Introducing LinkedIn Lead Gen Type Integration

Oktopost’s LinkedIn Lead Gen Varieties Integration exhibits that fashionable entrepreneurs can successfully leverage each natural and paid social actions when the client journey could be measured.

With this seamless integration, you may mechanically sync all leads captured by way of LinkedIn Lead Gen advert varieties straight into Contacts & Accounts, together with customary social engagement information. This helps you achieve a deeper understanding of every prospect’s journey.

Right here’s what you achieve with this integration:

  • Good Lead Seize: Immediately hyperlink type submissions from LinkedIn to your Oktopost platform.
  • Seamless advertising and marketing automation integration: Route all of your LinkedIn lead gen type information on to your advertising and marketing automation platform (Marketo, Eloqua, or HubSpot).
  • Actionable insights: Seize type information and exercise insights to boost your outreach and nurture campaigns.

This highly effective integration ensures your advertising and marketing expertise works collectively to seize, hyperlink, and supply helpful insights into prospect exercise.

No extra guessing: Natural vs. Paid

You don’t must guess anymore—paid improves natural, and natural enhances paid. Identical to Oktopost tracks social conversions, now you can observe conversions from LinkedIn lead gen varieties, offering a complete view of your buyer journey and which fashion put up resonates higher along with your viewers and boosts extra conversions.

With this integration, you’ll clearly see how each natural and paid efforts contribute to conversions, all throughout the Oktopost platform.

Break down silos: get the total image

In immediately’s advertising and marketing recreation, measuring engagement from social media means connecting your paid and natural social efforts and the remainder of your engagement information along with your total martech stack to unsilo information and make higher choices.
Once you break down silos, you get a full image of how your viewers interacts along with your model. Oktopost’s highly effective LinkedIn Lead Gen Varieties Integration permits you to observe how your paid advertisements affect natural engagement and vice versa, letting you see every engagement straight in Contacts & Accounts for a critical capacity to fine-tune social campaigns and drive extra conversions throughout the board.

Syncing along with your advertising and marketing automation platform

Should you’re utilizing Marketo, Eloqua, or HubSpot, you may take the information coming from LinkedIn Lead Varieties a step additional.

As soon as the Lead Gen Varieties integration is reside and your advertising and marketing automation platform is related, Oktopost offers you the flexibleness to outline whether or not new leads and actions needs to be created and linked from every marketing campaign. With the mixing, lead enrichment turns into simpler, supplying you with a richer view of your prospects.

This implies you may create extra exact focusing on in your nurturing campaigns, guaranteeing your messages hit the fitting notes each time. It’s all about making your life simpler whereas maximizing the potential of your leads!

Easy methods to arrange the mixing

Getting began with Oktopost’s LinkedIn Lead Gen Varieties Integration is fast and straightforward. So long as you might have a minimum of one LinkedIn Advert account related to Oktopost, you may allow the mixing by way of the Oktopost integrations page.

Follow these steps to arrange the mixing and begin capturing leads.

Bringing all of it collectively

With Oktopost’s LinkedIn Lead Gen Varieties Integration, you don’t must guess if paid improves natural social or vice versa. With the mixing toggled on, it is possible for you to to see the total journey of a lead, the place they’re coming from, and the best way to use each paid and natural to affect lead era.

Able to stage up your social media leads? Set up the integration today, and watch your social engagement grow to be actionable alternatives!


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