Amazon at this time printed its full Could 2026 content material schedule for Prime Video in america, outlining a mixture of unique sequence premieres, dwell sports activities from 5 leagues, a documentary, and several other Amazon Music livestream occasions – together with competition protection and an awards ceremony. The announcement, written by Tyler Greenawalt and printed Could 1, 2026, covers programming obtainable to US Prime members throughout the month, with availability in different areas to be checked on native Amazon web sites.
Unique sequence and movies
Probably the most prominently featured launch is “Spider-Noir,” premiering Could 27. Based on the announcement, the sequence follows a personality named Ben Reilly, performed by Nicolas Cage – “a seasoned and down-on-his-luck non-public investigator in Nineteen Thirties New York” who “is compelled to grapple together with his previous life, following a deeply private tragedy, as town’s one and solely superhero.” The sequence has been anticipated for a while, with Cage’s casting in a noir-inflected superhero position producing consideration forward of launch.
Different new originals land all through the month. “Citadel” returns for a second season on Could 6, with Richard Madden, Priyanka Chopra Jonas, Stanley Tucci, Lesley Manville, and Ashleigh Cummings all listed within the solid. “No Place to be Single” premieres Could 8, described within the announcement as a romantic drama set in Tuscany involving a single mom operating a winery. “Off Campus” follows on Could 13, based mostly on what the announcement calls “the best-selling five-book sequence by Elle Kennedy,” centering on an elite ice hockey workforce at Briar College. The identical date brings the third season of “Good Omens,” described as a 90-minute episode selecting up the place Season 2 ended, reuniting Michael Sheen and David Tennant as angel Aziraphale and demon Crowley.
“It is Not Like That” premieres Could 15, exploring, in line with the doc, “multigenerational household dynamics and the complexities of rebuilding life after loss.” Two extra titles arrive within the closing stretch of the month: “Jack Ryan: Ghost Warfare” on Could 20, a characteristic movie bringing again John Krasinski because the titular character; and “Kyle Larson vs. The Double” on Could 21, a documentary following NASCAR driver Kyle Larson’s try to finish each the Indianapolis 500 and NASCAR’s Coca-Cola 600 on the identical day – a mixed 1,100 miles throughout two cities and two completely different vehicles. Based on the announcement, “in motor sports activities, there are feats so audacious they border on unattainable.”
A number of library titles are additionally added, together with GoodFellas (1990), Scarface (1983), Annie Corridor (1977), Despicable Me 4 (2024), Blink Twice (2024), and Aquaman and the Misplaced Kingdom (2023), amongst dozens of others arriving on Could 1 and at varied factors in the course of the month. “Horizon: An American Saga Chapter 1” (2024) and “One Battle After One other” (2025) turn into obtainable Could 23.
Stay sports activities: 5 leagues, 20-plus occasions
Stay sports activities occupy a considerable portion of the Could schedule. The announcement lists occasions from the NBA, WNBA, New York Yankees baseball, the Nationwide Ladies’s Soccer League (NWSL), and NASCAR – alongside a single ONE Championship martial arts occasion.
On the NBA aspect, three video games are listed for Could 1 alone: Detroit Pistons at Orlando Magic at 7 p.m. ET, Cleveland Cavaliers at Toronto Raptors at 7:30 p.m. ET, and Los Angeles Lakers at Houston Rockets at 9:30 p.m. ET. This programming matches inside Prime Video’s 11-year NBA broadcasting deal, which commenced with the 2025-26 season and covers 67 common season video games, the Emirates NBA Cup, the Play-In Event, and playoffs. The deal, originally announced July 25, 2024, is valued at an estimated $1.8 billion yearly and extends by means of 11 years.
The WNBA schedule spans six video games throughout three Thursdays in Could. The Could 14 slate opens with Minnesota Lynx at Dallas Wings at 8 p.m. ET and New York Liberty at Portland Fireplace at 10 p.m. ET. Could 21 brings Golden State Valkyries at New York Liberty adopted by Los Angeles Sparks at Phoenix Mercury. The ultimate pair on Could 28 options Las Vegas Aces at Dallas Wings and Indiana Fever at Golden State Valkyries. This programming is a part of the identical 11-year settlement with the WNBA that began in 2026, beneath which Prime Video will completely stream 30 WNBA regular-season video games every season globally.
New York Yankees video games seem on 4 Wednesdays: Could 6 (Texas Rangers at New York Yankees, 7:05 p.m. ET), Could 13 (New York Yankees at Baltimore Orioles, 6:35 p.m. ET), Could 20 (Toronto Blue Jays at New York Yankees, 7:05 p.m. ET), and Could 27 (New York Yankees at Kansas Metropolis Royals, 7:40 p.m. ET). The NWSL schedule mirrors the WNBA cadence with 4 Thursday night video games at 8 p.m. ET every week, that includes Orlando Satisfaction vs. NC Braveness on Could 8, Kansas Metropolis Present vs. Houston Sprint on Could 15, Boston Legacy FC vs. Seattle Reign on Could 22, and Racing Louisville vs. Denver Summit FC on Could 29.
NASCAR contributes two main races. The Coca-Cola 600 at Charlotte Motor Speedway airs Could 24 at 6 p.m. ET, and the Cracker Barrel 400 at Nashville Superspeedway follows Could 31 at 7 p.m. ET. The Coca-Cola 600 carries extra narrative weight given the “Kyle Larson vs. The Double” documentary releasing days earlier on Could 21 – the movie particularly chronicles Larson’s pursuit of finishing the Indianapolis 500 and the Coca-Cola 600 in a single day.
Amazon Music livestreams and the 61st ACM Awards
Amazon Music’s programming throughout Could contains 4 distinct dwell occasions streaming on Prime Video. The primary is a Puerto Rico version of Amazon Music Metropolis Periods launching Could 5. Based on the announcement, the sequence delivers “unique performances, behind-the-scenes entry, and intimate artist conversations” and its Puerto Rico run will “highlight Latin city expertise,” kicking off with reggaeton artist Yandel with extra episodes deliberate for later in 2026.
Rolling Loud broadcasts dwell from Orlando’s Tenting World Stadium Could 8-10 over three days. Based on the announcement, the livestream options “hosts Speedy Morman, Lola Clark, and Sadprt offering unique backstage interviews and behind-the-scenes content material all through the weekend.” The hip-hop competition’s full lineup isn’t detailed within the doc past its style focus and host lineup.
The 61st Academy of Nation Music Awards streams dwell Could 17 from the MGM Grand Backyard Area in Las Vegas on each Prime Video and the Amazon Music channel on Twitch. The announcement names Kacey Musgraves, Little Massive City, and Miranda Lambert as performers. The twin-platform streaming – Prime Video and Twitch concurrently – displays Amazon’s follow of distributing premium dwell content material throughout a number of owned surfaces to maximise attain.
Lastly, Sueños Competition streams from Chicago on Could 23-24. Based on the announcement, it gives “front-row entry to performances from main reggaeton and Latin lure artists” with “unique behind-the-scenes entry to one of many largest Latin music occasions of the yr.”
New episode arrivals
Past the unique sequence premieres, the schedule lists new episodes of a number of ongoing sequence: American Gladiators, Nippon Sangoku: The Three Nations of the Crimson Solar, The Boys, and The Home of the Spirits. No particular episode counts or premiere instances are offered for these within the printed doc.
Prime Video’s content material slate carries direct implications for advertisers, not just for the programming itself however for the broader stock surroundings it creates. According to PPC Land’s coverage of Amazon’s Q4 2025 earnings, Prime Video maintained a mean ad-supported viewers of 315 million viewers globally – up from 200 million disclosed in April 2024. Amazon’s promoting providers reached $21.3 billion in This fall 2025 alone, representing 23% year-over-year progress.
Stay sports activities programming instructions explicit curiosity from advertisers as a result of it generates simultaneous giant audiences which can be more and more uncommon in a fragmented streaming panorama. PPC Land has noted that streaming-exclusive NFL video games on Prime Video demonstrated 66% greater effectiveness for manufacturers in comparison with broadcast choices. The NBA playoff video games, WNBA season opener, and the Coca-Cola 600 in Could all signify high-value dwell stock moments inside a single calendar month.
The Amazon Music dwell occasions add one other dimension. Sueños Competition and Rolling Loud each goal particular demographic audiences – Latin music followers and hip-hop listeners respectively – creating contextually related environments for manufacturers focusing on these segments. The ACM Awards on Twitch and Prime Video concurrently extends Amazon’s dwell occasion promoting floor into Twitch’s distinct streaming group viewers.
As PPC Land has reported, Prime Video’s promoting know-how now contains zip code-level interactive advert focusing on, pause adverts, and model trivia codecs. These codecs are related in dwell occasion environments the place viewer consideration is excessive and dwell time is prolonged. The platform’s Prime Video Channel Insights dataset, which exited open beta in November 2025, permits channel companions to construct customized viewers segments based mostly on viewing conduct and activate them throughout Amazon DSP, together with Sponsored Merchandise and Sponsored Manufacturers.
The presence of the “Kyle Larson vs. The Double” NASCAR documentary, releasing days earlier than the Coca-Cola 600 itself, illustrates a content material technique that ties narrative programming to dwell occasion scheduling. Advertisers searching for NASCAR audiences have an prolonged engagement window: the documentary on Could 21, adopted by the race itself on Could 24. For manufacturers with motorsport or adjoining pursuits, this creates a content material surroundings spanning days somewhat than a single broadcast slot.
Related TV promoting’s share of media budgets has been growing steadily, and Prime Video’s place inside that market – backed by Amazon’s first-party retail knowledge – provides it measurement capabilities that conventional broadcasters can’t match. Advertisers can join Prime Video publicity to downstream buy conduct by means of Amazon Advertising Cloud, one thing no linear TV community gives.
Timeline
- July 25, 2024: Amazon Prime Video and the NBA announce an 11-year broadcasting rights deal valued at roughly $1.8 billion yearly, masking 66-67 regular-season video games, the Emirates NBA Cup, Play-In Event, and playoffs. A separate 11-year WNBA deal can also be introduced.
- January 2024: Prime Video introduces commercials throughout its platform, creating new CTV stock for advertisers and triggering industry-wide CPM reductions across competing streaming services.
- August 13, 2025: Amazon announces October 24, 2025 as the start date for NBA on Prime, revealing the opening-week doubleheader schedule.
- September 16, 2025: Amazon DSP and SiriusXM announce a programmatic audio integration giving Amazon DSP entry to 160 million month-to-month digital listeners throughout Pandora and SoundCloud.
- October 1, 2025: Prime Video launches interactive betting and AI features for NBA coverage, together with customized guess monitoring, Multiview, Key Moments, and Speedy Recap instruments.
- October 1, 2025: Amazon DSP integrates Spotify’s global audio and video inventory throughout 9 preliminary markets, masking 696 million month-to-month customers.
- November 11, 2025: Amazon Marketing Cloud launches Prime Video viewership signals in open beta throughout the US, Canada, Japan, and Australia, offering content material title, kind, and show-level engagement knowledge.
- November 12, 2025: Amazon enables zip code-level ad targeting for Prime Video, introducing location-based interactive adverts for automotive, insurance coverage, and retail advertisers.
- November 18, 2025: Amazon expands Prime Video Channel Insights to all eligible marketing partners, enabling viewers activation throughout Amazon DSP from channel-level viewing conduct.
- February 6, 2026: Amazon reports Q4 2025 advertising revenue of $21.3 billion, up 23% year-over-year. Prime Video reaches 315 million international viewers on an ad-supported foundation.
- Could 1, 2026: Amazon publishes Prime Video’s Could 2026 content material schedule for the US, masking originals, dwell sports activities throughout 5 leagues, documentary programming, and Amazon Music livestreams together with Rolling Loud, Sueños Competition, and the 61st ACM Awards.
Abstract
Who: Amazon, by means of Prime Video and Amazon Music, focusing on US subscribers and Prime members.
What: The complete Could 2026 content material schedule for Prime Video in america, together with the premiere of “Spider-Noir” starring Nicolas Cage on Could 27, new unique sequence (“Citadel” Season 2, “Off Campus,” “Good Omens” Season 3, “It is Not Like That,” “Jack Ryan: Ghost Warfare”), the NASCAR documentary “Kyle Larson vs. The Double,” dwell sports activities from the NBA, WNBA, New York Yankees, NWSL, and NASCAR, and Amazon Music livestreams masking Rolling Loud (Could 8-10), the 61st ACM Awards (Could 17), Sueños Competition (Could 23-24), and Amazon Music Metropolis Periods – Puerto Rico (Could 5).
When: The announcement was printed Could 1, 2026. Programming spans the total calendar month of Could 2026.
The place: Accessible to Prime Video subscribers in america. Amazon advises checking native Amazon web sites for regional availability outdoors the US.
Why: Amazon makes use of a dense content material schedule combining unique programming, dwell sports activities rights, and music occasion livestreams to take care of subscriber engagement and increase its promoting stock. Stay sports activities and dwell music occasions generate simultaneous giant audiences that command premium promoting charges and supply contextual focusing on alternatives unavailable in on-demand programming. The mix of first-party retail knowledge, streaming viewership indicators, and interactive advert codecs provides Prime Video a definite place within the linked tv promoting market.
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