{"id":9380,"date":"2022-02-03T15:05:38","date_gmt":"2022-02-03T15:05:38","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/03\/how-to-write-a-stand-out-seo-resume-with-examples\/"},"modified":"2022-02-03T15:05:38","modified_gmt":"2022-02-03T15:05:38","slug":"how-to-write-a-stand-out-seo-resume-with-examples","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/03\/how-to-write-a-stand-out-seo-resume-with-examples\/","title":{"rendered":"How To Write A Stand Out SEO Resume (With Examples)"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div id=\"narrow-cont\">\n<p>The type of SEO work you\u2019ll embark on depends on the type of industry you work in. You might find an opportunity:\n<\/p>\n<ul>\n<li>In-house.<\/li>\n<li>With an agency.<\/li>\n<li>At an SEO SaaS company.<\/li>\n<li>As an Independent or Freelance Consultant.<\/li>\n<\/ul>\n<p>Whatever your aspirations, you need a professional and high-quality SEO resume to set you apart.<\/p>\n<p>Our industry continues to see substantial growth year after year, and an <a href=\"https:\/\/www.searchenginejournal.com\/linkedin-in-demand-jobs\/383694\/#:~:text=These%20are%20the%20most%20in%2Ddemand%20skills%20for%20digital%20marketers%20(in%20no%20particular%20order)\">increasing number of companies<\/a> nationwide are recognizing the significance of SEO on their marketing initiatives.<\/p>\n<p>This is evident by a rising reliance on in-house and external efforts to drive organic traffic.<\/p>\n<p>And if you\u2019re looking for a career in SEO, that\u2019s great news for you.<\/p>\n<p>In this article, you\u2019ll learn about the current state of the U.S. SEO job market, different types of roles, what employers are looking for in winning candidates, and how to craft a resume that will stand out.<\/p>\n<h2>What Does The SEO Job Market Look Like Going Into 2022?<\/h2>\n<p>As companies\u2019 SEO needs grow, so do the number of available SEO positions, the diversity of those positions, and the range of industries hiring SEO professionals.<\/p>\n<div id=\"attachment_435339\" style=\"width: 984px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-435339 b-lazy pcimg\" alt=\"How To Write A Standout SEO Resume (With Examples)\" width=\"974\" height=\"564\" data-sizes=\"auto, (max-width: 974px) 100vw, 974px\" data-srcset=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/total-digital-marketing-job-openings-in-2020-61f2ce2e66f86-sej.png 974w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/total-digital-marketing-job-openings-in-2020-61f2ce2e66f86-sej-480x278.png 480w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/total-digital-marketing-job-openings-in-2020-61f2ce2e66f86-sej-680x394.png 680w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/total-digital-marketing-job-openings-in-2020-61f2ce2e66f86-sej-768x445.png 768w\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/total-digital-marketing-job-openings-in-2020-61f2ce2e66f86-sej.png\"\/><span class=\"wp-caption-text\">Image from Conductor, January 2022<\/span><noscript><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/total-digital-marketing-job-openings-in-2020-61f2ce2e66f86-sej.png\" alt=\"How To Write A Standout SEO Resume (With Examples)\"\/><\/noscript><\/div>\n<p><a href=\"https:\/\/www.searchenginejournal.com\/seo-salary-report\/412508\/#:~:text=from%20developing%20countries.-,SEO%20Salary%20by%20Job%20Title,-Wondering%20what%20your\">And as your experience grows, so too will your salary<\/a>, making SEO an appealing career choice to invest in.<\/p>\n<div id=\"attachment_435338\" style=\"width: 790px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-435338 b-lazy pcimg\" alt=\"How To Write A Standout SEO Resume (With Examples)\" width=\"780\" height=\"245\" data-sizes=\"auto, (max-width: 780px) 100vw, 780px\" data-srcset=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/seo-salary-by-years-of-experience-61f2cde16bc59-sej.png 780w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/seo-salary-by-years-of-experience-61f2cde16bc59-sej-480x151.png 480w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/seo-salary-by-years-of-experience-61f2cde16bc59-sej-680x214.png 680w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/seo-salary-by-years-of-experience-61f2cde16bc59-sej-768x241.png 768w\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/seo-salary-by-years-of-experience-61f2cde16bc59-sej.png\"\/><span class=\"wp-caption-text\">Image from Search Engine Journal, January 2022<\/span><noscript><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/seo-salary-by-years-of-experience-61f2cde16bc59-sej.png\" alt=\"How To Write A Standout SEO Resume (With Examples)\"\/><\/noscript><\/div>\n<p>To keep track of this evolving industry and guide you towards the right SEO job, we\u2019ve created this SEO job market overview.<\/p>\n<p>Let\u2019s start with\u2026<\/p>\n<h2>Who Hires SEO Professionals?<\/h2>\n<h3><strong>In-House SEO<\/strong><\/h3>\n<p>One of the biggest benefits of being an in-house SEO expert is having access to its first-party research and data.<\/p>\n<p>Plus, you are privy to the company\u2019s marketing objectives and previous efforts, which puts you in a strong position to kick off your work.<\/p>\n<p>Seek out companies with dedicated SEO teams or individuals. The number of SEOs in a company will give you a sense of its current investment in the field.<\/p>\n<p>Joining an existing team may also aid your transition into the company and clarify opportunities for growth.<\/p>\n<p>That being said, now\u2019s a great time to advocate for a new SEO role or team.<\/p>\n<p><a href=\"https:\/\/www.searchenginejournal.com\/seo-guide\/seo-statistics\/\">Organic has proven itself<\/a>\u00a0the lifeblood of company web traffic and remains reliable even in uncertain times.<\/p>\n<p>Consider pitching a new SEO role within your current company by proving the organic\u2019s value to a CMO skeptical of bringing SEO in-house.<\/p>\n<p>Or during an interview, suggest it as a role you could eventually step into given your <a href=\"https:\/\/www.searchenginejournal.com\/advanced-seo-skills\/434274\/\">SEO skill set<\/a>.<\/p>\n<h3>Agency SEO<\/h3>\n<p>At agencies, SEO roles would all be client-facing.<\/p>\n<p>You\u2019d be supporting the SEO needs of other companies.<\/p>\n<p>Difficulties include potentially not having access to first-party data, clarity into the client\u2019s marketing objectives, or being able to directly implement the changes that will have the greatest impact.<\/p>\n<p>However, the benefits include exposure to multiple clients across a variety of industries, platforms, data sources, and SEO challenges.<\/p>\n<p>These will provide you with a wealth of experience that expands your skills and makes you a highly appealing job applicant.<\/p>\n<h3>SEO SaaS (Software As A Service) Company<\/h3>\n<p>You can\u2019t get much more SEO than working for a company dedicated to the industry.<\/p>\n<p>And there are many options.<\/p>\n<p>Similar to at an agency, your role could be client-facing, using your mastery of your SaaS platform to support their needs.<\/p>\n<p>This type of role could eventually lead you to oversee the strategic direction of client relationships.<\/p>\n<p>Outside of SEO teams, there is a range of departments that include SEO-dedicated roles:<\/p>\n<ul>\n<li><strong>Sales<\/strong>: Promoting the benefits of SEO to prospective customers.<\/li>\n<li><strong>Account Management<\/strong>: Helping clients establish their SEO goals. and strategic needs through the productive use of your company\u2019s platform or service.<\/li>\n<li><strong>Marketing<\/strong>: SEOing the company itself to promote its values, emphasize its SEO expertise, and organically promote its offerings.<\/li>\n<\/ul>\n<h3>Independent Or Freelance Consultant<\/h3>\n<p><a href=\"https:\/\/www.searchenginejournal.com\/seo-freelancing-success\/426931\/\">Freelancing can provide you with more flexibility<\/a> around title, salary, and hours.<\/p>\n<p>It doesn\u2019t commit you to any particular company but by developing strong relationships with in-house teams, you may be able to establish a roster of regular roles.<\/p>\n<p>This type of position would allow you to be highly independent but it also leaves you at the whim of your temporary employer.<\/p>\n<p>There may be limited guidance and access to first-party data, both of which you should determine in advance to set expectations.<\/p>\n<h2>What Types Of SEO Jobs Are Currently Available?<\/h2>\n<p>Once you\u2019ve investigated the industries that hire SEOs, you can look for the following positions:<\/p>\n<h3>In-house Or Agency<\/h3>\n<ul>\n<li>SEO Analyst.<\/li>\n<li>SEO Specialist.<\/li>\n<li>SEO Senior Analyst.<\/li>\n<li>SEO Manager.<\/li>\n<li>SEO Senior Manager.<\/li>\n<li>SEO Director.<\/li>\n<\/ul>\n<p>You may also find that you\u2019re qualified for roles with similar titles in marketing, analytics, content, or dev departments that have an SEO component.<\/p>\n<p>But carefully read each job description to ensure that your expectations align with those of the company you\u2019re applying to.<\/p>\n<h3>SEO SaaS Company<\/h3>\n<ul>\n<li>SEO Performance Analyst<\/li>\n<li>SEO Success Manager<\/li>\n<li>SEO Success Senior Manager<\/li>\n<li>Customer Support Manager<\/li>\n<li>SEO Customer Success director<\/li>\n<li>VP SEO Customer Success.<\/li>\n<\/ul>\n<p>You can also look for roles within Account Management, Sales, or Marketing.<\/p>\n<p>Looking at the Career sections of these companies or at employee LinkedIn profiles will help you understand the job titles for each department.<\/p>\n<h3>Consultant\/Freelancer<\/h3>\n<p>Freelancing or consulting as an SEO may give you the freedom to choose your own job adventure, including picking your own title.<\/p>\n<p>But this isn\u2019t always the case.<\/p>\n<p><a href=\"https:\/\/www.searchenginejournal.com\/seo-freelancing-success\/426931\/\">Freelancing at an agency<\/a>, for example, may require you to accept an assigned title based on the way an SOW was written that included your position.<\/p>\n<p>However, you can decide how you want to present yourself on your resume.<\/p>\n<p>You could ignore specific titles and focus on a title related to your consultancy expertise.<\/p>\n<p>In that case, ensure that your accomplishments accurately reflect the level of effort, managerial responsibilities, and budgets as a means of expressing the scope of your experience.<\/p>\n<h2>What Are SEO Employers Looking For?<\/h2>\n<p>The most critical part of any resume is your experience.<\/p>\n<p>But building a noteworthy and eye-catching record of your accomplishments that will help the reader envision you at their company is a challenging feat.<\/p>\n<p>Not only does each job need to demonstrate the impact of your work but you want to show growth from one to the next.<\/p>\n<p>Ensure that you layer SEO within as many line items as possible.<\/p>\n<p>For a larger scale marketing effort or campaign, tie in SEO to highlight your individual contribution to the team.<\/p>\n<p>When writing a description of professional achievements, keep these sentence structures in mind:<\/p>\n[Active success verb] + [KPI improvement] due to [project\/SEO initiative][Active action verb] + [project\/SEO initiative] + which resulted in [KPI or output improvement]\n<p>For example:<\/p>\n<ul>\n<li><strong>Grew organic traffic by +25%<\/strong> after establishing monthly optimization plans to update content based on keyword analysis reflective of ever-changing user intent.<\/li>\n<li><strong>Improved site load speed after reducing site technical errors<\/strong> by 20%. Prioritized broken issues such as links, redirect, and images which lead to lag and hurt the user experience.<\/li>\n<li><strong>Created the team\u2019s first SEO strategy<\/strong> that outlined all SEO plans and objectives for the year and established a cross-team collaborative workflow.<\/li>\n<\/ul>\n<p>The goal is to prove how your actions, either independently or as part of a team, contributed to SEO business objectives.<\/p>\n<h3>Skills<\/h3>\n<p>Three key SEO skill areas that hiring managers are always looking for are Content Writing, Technical, and Data Analytics.<\/p>\n<p><strong>Content Writing<\/strong><\/p>\n<p><a href=\"https:\/\/www.searchenginejournal.com\/seo-guide\/content-important-seo\/\">Writing and language are at the heart of SEO<\/a> since the goal is to match user intent, via language used in searches, to the content you have on your site.<\/p>\n<p>It\u2019s a form of Q&amp;A.\u00a0Valuable applicants can show how they conduct keyword research, interpret it, and directly apply findings to writing content.<\/p>\n<p>The same goes for knowing all of the written components that make content more likely to <a href=\"https:\/\/www.searchenginejournal.com\/ranking-factors\/\">rank well on Google<\/a>, such as Title Tag, Meta Description, and Alt Tags.<\/p>\n<p>Preparing these yourself using keyword research prior to content publication, shows you can save your team\u2019s time and energy by getting SEO-ed content live faster.<\/p>\n<p><strong>Technical<\/strong><\/p>\n<p>The majority of technical SEO expectations don\u2019t require direct web design, web development, or programming experience, though you should highlight any related capabilities you have.<\/p>\n<p>These can be highly beneficial to an SEO career and are skill sets you should invest in <a href=\"https:\/\/www.searchenginejournal.com\/technical-seo\/\">if you want to advance your technical capabilities<\/a>.<\/p>\n<p>Key technical SEO support includes understanding and optimizing the backend components of a site that help get it ranked and improve rank.<\/p>\n<p>You\u2019ll be expected to run site crawls to identify what helps your pages (ex: inclusion of meta tags) and what hurts it (ex: slow page speed, broken links).<\/p>\n<p>You may be asked to <a href=\"https:\/\/www.searchenginejournal.com\/how-to-launch-new-website\/269703\/\">launch a new site <\/a>or support a site migration, which has many technical implications.<\/p>\n<p>Depending on the company, you may be able to update the website yourself or request changes be made.<\/p>\n<p>Asking for clarification about this in advance will help you determine your workload.<\/p>\n<p><strong>Data Analytics And Reporting<\/strong><\/p>\n<p>Knowing how to compile, organize, and analyze data is especially relevant for SEO roles.<\/p>\n<p>What\u2019s even more valuable is knowing how to <a href=\"https:\/\/www.searchenginejournal.com\/storytelling-in-reporting\/403708\/\">derive insights from data and use it to tell a story<\/a>. To do this, make Excel your best friend if you haven\u2019t already.<\/p>\n<p>Learn how to do vlookups, concatenates, IF statements, and pivot tables.<\/p>\n<p>Once you do, you won\u2019t know how you ever survived without them.<\/p>\n<p>Using SEO data, you can tell the story of the full organic traffic funnel, from content appearing on <a href=\"https:\/\/www.searchenginejournal.com\/serp-search-engine-results-page-features-guide\/377094\/\">Search Engine Results Page (SERP)<\/a>, to clicks through to the site based on specific queries, to site organic pageviews, and on to eventual conversions.<\/p>\n<p>To do this, you\u2019ll need to be familiar with site analytics platforms, <a href=\"https:\/\/search.google.com\/search-console\/about\" target=\"_blank\" rel=\"noopener\">Google\u2019s Search Console<\/a>, and whatever ways your company tracks conversions.<\/p>\n<p>Mapping out this funnel will support optimization creation and aid you in obtaining buy-in for your efforts.<\/p>\n<p>If you don\u2019t have experience with these platforms, there are online courses and training available.<\/p>\n<p>But also consider requesting access to these platforms at your current job, even if you don\u2019t use them in your day-to-day, to practice with.<\/p>\n<p>Proving expertise in at least one of these SEO-related skills and knowledge of the other two will help you stand out for SEO roles.<\/p>\n<p>Outside of these, a hiring manager may look for the following items in your resume, especially for more experienced candidates:<\/p>\n<p><strong>Insights And Optimizations<\/strong><\/p>\n<p>Optimization is the literal name of the game.<\/p>\n<p>Ensure that as you write out your professional accomplishments, you reference the insights you\u2019ve uncovered, the optimizations that were implemented, and their impact.<\/p>\n<p><strong>Interpersonal Skills<\/strong><\/p>\n<p>Being able to present yourself well, communicate clearly, and <a href=\"https:\/\/www.searchenginejournal.com\/top-seo-skills\/229623\/\">concisely explain the critical thinking<\/a> behind your SEO practices will make you appear not only confident but reliant and trustworthy.<\/p>\n<p>Think about how to express these efficiently in the way you write your accomplishments and plan ahead for how you can let these qualities shine in an interview.<\/p>\n<p><strong>Diversity In Your Customer, Client, And Brand Base<\/strong><\/p>\n<p>Having a well-rounded background of industry knowledge will help showcase your value.<\/p>\n<p>Especially when working with customers, experience and familiarity with different fields make you a very appealing job prospect.<\/p>\n<p>It lets you jump right into various client worlds\u2019 and make yourself invaluable to them.<\/p>\n<h3>SEO Tools<\/h3>\n<p>To emphasize your skills and range of day-to-day abilities, call out the tools you\u2019ve used and mastered.<\/p>\n<p>Start by creating a <em>Skills<\/em> section in your resume and listing out the SEO tools you\u2019ve had experience with.<\/p>\n<p>You don\u2019t need to include specific tools under Experience.<\/p>\n<p>Use that section to focus on taking credit for initiatives and results.<\/p>\n<p>But if you incorporate language relevant to the processes and capabilities of the platforms and tools, those reading your resume who are familiar with the tools will understand their supportive role.<\/p>\n<p>Tools fall into two different sets, both of which are important to include.<\/p>\n<p>First, there are the paid tools and those that connect directly to a website that companies and clients give you access to.<\/p>\n<p>For example:<\/p>\n<p>Usage and application of at least one of each of these will be looked for by potential employers.<\/p>\n<p>This isn\u2019t just to check off requirements but to understand the ways you\u2019ve been exposed to SEO and get a sense of how you work.<\/p>\n<p>Experience with tools will almost certainly be asked about in an interview so be prepared to address platform use cases and outcomes from your resume.<\/p>\n<p>For team efforts, focus on your individual role with the tool and collaboration with other team members.<\/p>\n<p>Second, there are a plethora of <a href=\"https:\/\/www.searchenginejournal.com\/seo-guide\/what-people-search-for\/\">free SEO resources<\/a> that a skilled SEO professional should have at their fingertips.<\/p>\n<p>These not only help you with your craft but also look great on a resume. A few include:<\/p>\n<p>These aren\u2019t required but a knowledgeable SEO hiring manager will look for these tools to indicate that you\u2019re leveraging SEO skills and applying SEO capabilities on a regular basis.<\/p>\n<h3>SEO Resume Tips For Those New To The Field<\/h3>\n<p>Early in your career and especially for your first job, it\u2019s fine to only have experience with one of the three key SEO skills.<\/p>\n<p>For example, if you wrote for a college publication, had a marketing or analytics internship, or worked on a personal dev project, lean into it and focus on the tactical capabilities you\u2019ve learned.<\/p>\n<p>Mention the range of projects, skills, tools, research, and clients you were exposed to.<\/p>\n<p>As you try to join the field of SEO or are entry-level looking to move up, leverage the range of online resources for <a href=\"https:\/\/www.searchenginejournal.com\/seo-getting-started\/431904\/\">getting started with SEO<\/a>.<\/p>\n<p>This thorough guide consolidates <a href=\"https:\/\/www.searchenginejournal.com\/seo-guide\/\">37 basic SEO tips<\/a> into one hub.<\/p>\n<p>If you\u2019re not sure where to start, focus on the <a href=\"https:\/\/www.searchenginejournal.com\/top-seo-skills\/229623\/\">top SEO skills recommended by those in the industry<\/a>, especially the <a href=\"https:\/\/www.searchenginejournal.com\/seo-tips-for-newbies\/219899\/\">tips for beginners<\/a>.<\/p>\n<p>Most will tell you to learn and reinforce knowledge of the skills and tools listed above.<\/p>\n<p>In addition, work on the following SEO project journey to understand its individual components and how they connect together.<\/p>\n<p><strong>Leverage data to uncover searches driving current trends<\/strong>, whether those searches show your page, and if what shows up encourages people to click through.<\/p>\n<p><strong>Use that data to find content gaps with high enough search volume<\/strong> to warrant the creation of new content or edits to existing content.<\/p>\n<p><strong>Look to understand the basics of HTML, CSS, and Javascript<\/strong>, particularly, what are the components that can be read by Google and help the site get ranked.<\/p>\n<p><strong>Based on what Google can read, it then decides whether that content is relevant to a specific keyword<\/strong>.<\/p>\n<p>So know when to apply your writing skills or when to collaborate with writers to incorporate the best language that answers users\u2019 searches in the on-page and coded site components.<\/p>\n<h3>Those Applying To More Experienced SEO Roles<\/h3>\n<p>If you\u2019re already got a few years of experience, focus on further strengthening your SEO resume in the following ways:<\/p>\n<p><strong>Highlight how your experience and tactical capabilities in the three key SEO skills have evolved<\/strong>, especially in your more recent roles.<\/p>\n<p>Demonstrate development for each and take credit for your role in project conception, execution, and results.<\/p>\n<p><strong>Apply a similar process to <a href=\"https:\/\/www.searchenginejournal.com\/seo-guide\/strategy-vs-tactics\/\">strategic growth<\/a><\/strong>.<\/p>\n<p>Go beyond a one-off project.<\/p>\n<p>Present your role in <a href=\"https:\/\/www.searchenginejournal.com\/seo-guide\/seo-strategy\/\">influencing a shift in a business practice<\/a> via large-scale impact and long-lasting value.<\/p>\n<p>For example: Explain how you trained and obtained buy-in from a team of content writers, who were previously unfamiliar with SEO and keyword research.<\/p>\n<p>Then show how your efforts both halted unnecessary errors and set content up for success from the moment it\u2019s published.<\/p>\n<p><strong>Include any managerial experience<\/strong>, the number of direct reports and trainings hosted to show impact and recognition.<\/p>\n<h2>What Helps An SEO Resume Stand Out<\/h2>\n<p>Whether you\u2019re applying for your first SEO job or looking to improve or refresh your SEO resume, the list below covers all the essential, optional, and red-flag components that will set you up for success on your job hunt.<\/p>\n<div id=\"attachment_435547\" style=\"width: 1610px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-435547 b-lazy pcimg\" alt=\"How To Write A Standout SEO Resume (With Examples)\" width=\"1600\" height=\"840\" data-sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" data-srcset=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej.png 1600w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej-480x252.png 480w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej-680x357.png 680w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej-768x403.png 768w, https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej-1024x538.png 1024w\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej.png\"\/><span class=\"wp-caption-text\">Image created by author, January 2022<\/span><noscript><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/cdn.searchenginejournal.com\/wp-content\/uploads\/2022\/01\/what-helps-a-resume-stand-out-infographic-61f4093a674d6-sej.png\" alt=\"How To Write A Standout SEO Resume (With Examples)\"\/><\/noscript><\/div>\n<h3>Necessary Structural Components<\/h3>\n<ul>\n<li>Name.<\/li>\n<li>Contact information.<\/li>\n<li>Professional experience.<\/li>\n<li>Professional skills and platform knowledge.<\/li>\n<li>Academic education.<\/li>\n<\/ul>\n<p>While these may seem like obvious inclusions, there are a few things to note.<\/p>\n<p><strong>Contact Information<\/strong><\/p>\n<p>A full address used to be commonplace on resumes but it\u2019s no longer required since email is the primary method of communication.<\/p>\n<p>If it\u2019s needed by employers, they\u2019ll request it in the application process.<\/p>\n<p><strong>Professional Experience And Skills<\/strong><\/p>\n<p>While details about these sections are included above, it\u2019s critical that the information you include is accurate to you and your experience and relevant to the job description.<\/p>\n<p>Determine if it\u2019s worthwhile sending out different versions of your resume to different companies based on the job descriptions.<\/p>\n<p>The time that will take should be well worth the effort.<\/p>\n<p><strong>Education<\/strong><\/p>\n<p>The placement of this section should depend on the level of professional experience you\u2019ve had.<\/p>\n<p>Keep it at the top of your resume, under contact information, if you\u2019re a recent grad or haven\u2019t yet had a job with skills relevant to SEO.<\/p>\n<p>Once your professional experience becomes relevant to the work you\u2019re applying to, move Education below it.<\/p>\n<p>Direct experience is what recruiters and hiring managers will want to see first.<\/p>\n<p>For each institution attended, including the school\u2019s name, major\/area of study, years attended, and degree\/s awarded.<\/p>\n<p>If no degree was awarded, summarize what was studied but do not include the degree name or level.<\/p>\n<p>Include any non-degree SEO, writing, marketing, design, UX, dev\/tech, or analytics <a href=\"https:\/\/www.searchenginejournal.com\/google-career-certificates\/430608\/\">courses that trained and tested you in platform usage<\/a> and\/or awarded marketing certifications.<\/p>\n<p>Add them to Skills or Experience if you took a course while employed to distinguish them from degree-based education.<\/p>\n<h3>Optional Components Include<\/h3>\n<ul>\n<li>Volunteer experience.<\/li>\n<li>Awards won.<\/li>\n<li>Languages known and level of proficiency.<\/li>\n<li>URL for a LinkedIn profile.<\/li>\n<\/ul>\n<p>Overall: Including these should come down to relevancy.<\/p>\n<p>If awards represent the quality of work, if volunteer experience represents the quality of character, and if languages show skill of value, include them.<\/p>\n<p>But if they take up too much space or seem frivolous, limit or remove them.<\/p>\n<p><strong>LinkedIn Profile Link<\/strong><\/p>\n<p>This isn\u2019t required as your resume should be the full depiction of your work.<\/p>\n<p>But sharing it might have other benefits.<\/p>\n<p>You may have overlapping connections with company employees or their connections.<\/p>\n<p>Or you may have posted SEO or marketing content that shows you\u2019ve got a finger of the pulse of the industry.<\/p>\n<p>If you include it, personalize your profile\u2019s URL so that it\u2019s short and clearly contains your name.<\/p>\n<p>For example:<\/p>\n<ul>\n<li>www.linkedin.com\/in\/firstnamelastname<\/li>\n<li>www.linkedin.com\/in\/firstnamemiddleinitiallastname<\/li>\n<\/ul>\n<h3>Optional, But Not Recommended<\/h3>\n<ul>\n<li>Photo.<\/li>\n<li>Summary statement.<\/li>\n<li>Hobbies.<\/li>\n<li>Use of more than one page (no more than two).<\/li>\n<li>URLs for social media profiles.<\/li>\n<\/ul>\n<p>Overall: Don\u2019t include fluff or irrelevant content that will needlessly elongate your resume and take focus from your experience.<\/p>\n<p>Expect resume readers will only look at the first page so keep your relevant experience there.<\/p>\n<p>Remove any of the above if they push experience off the first page.<\/p>\n<p>If you absolutely must have two pages, put skills, education, volunteerism, and\/or awards on page two.<\/p>\n<p>Use a summary statement if you have something to add that isn\u2019t obvious elsewhere in your resume.<\/p>\n<p>But most people applying for the same job would likely want to call out similar qualities and qualifications so a statement may do little to differentiate you from other candidates.<\/p>\n<h3>Components That Will Negatively Impact Your Resume<\/h3>\n<ul>\n<li>Spelling mistakes or grammatical inconsistencies.<\/li>\n<li>Unoriginal or untruthful content.<\/li>\n<li>Poor formatting in digital or printed versions.<\/li>\n<li>Professional experience entirely irrelevant to the job.<\/li>\n<li>Lack of continuity and short tenure in previous roles (for full-time positions).<\/li>\n<\/ul>\n<p>Common red flags include:<\/p>\n<p><strong>Mistakes And Unoriginal Content<\/strong><\/p>\n<p>Assume that any company you apply to has resume-reading software that may call out mistakes or scan for plagiarism and remove you from the running.<\/p>\n<p><strong>Formatting<\/strong><\/p>\n<p>Using fonts that are too small and margins that are too narrow may look visually unappealing and suggest that you have trouble editing down your work.<\/p>\n<p>Tiny margins may also prevent your resume from printing out properly.<\/p>\n<p><strong>Irrelevant Job Experience<\/strong><\/p>\n<p>Don\u2019t waste the reader\u2019s time by going into irrelevant detail about past roles.<\/p>\n<p>If you must include a role to indicate a gap in time, then limit it to your title, employer, and dates.<\/p>\n<p><strong>Oldest Job Experience<\/strong><\/p>\n<p>If you\u2019ve been in the industry for more than two or three jobs, scaling back on details from your first job\/s or internships.<\/p>\n<p><strong>Lack Of Continuity And Short Tenure<\/strong><\/p>\n<p>While two years is no longer the job tenure standard, staying for less than a year across multiple jobs may make you seem unworthy of the investment a company plans to make in its new hires.<\/p>\n<p>While there are good reasons for a short job tenure (bad fit, layoffs, better opportunities, etc\u2026),\u00a0 you become less appealing if this is a clear trend in your work history.<\/p>\n<h2>SEO Resume Examples<\/h2>\n<p>Here are two examples of SEO resumes to use for inspiration. They incorporate titles, experience, achievements, skills, and styles that help SEO resumes get noticed.<\/p>\n<p>You can also see how the formatting guidelines and correct balance of components mentioned above are represented on paper.<\/p>\n<p>If you choose to emulate them, be sure to change and personalize them as much as possible.<\/p>\n<h2>Conclusion<\/h2>\n<p>There\u2019s no question \u2013 writing a great resume takes serious work.<\/p>\n<p>It\u2019s incredibly challenging to condense your entire professional and educational life into such a limited space.<\/p>\n<p>Then needing to refine and condense even further with each new position you attain.<\/p>\n<p>For SEO experts, this can be even more of a feat since the SEO industry has only recently been recognized as a full-time job and not just a skill.<\/p>\n<p>But by following these recommendations, connecting with others in the field, practicing explaining your role and accomplishments with non-SEOs, and pushing yourself to expand your SEO knowledge, you\u2019ll find that writing and talking about SEO becomes more natural.<\/p>\n<p>And most importantly, just be your organic self.<\/p>\n<p><strong>More Resources:<\/strong><\/p>\n<hr\/>\n<p><em>Featured Image: fizkes\/Shutterstock<\/em><\/p>\n<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.searchenginejournal.com\/write-seo-resume\/435325\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The type of SEO work you\u2019ll embark on depends on the type of industry you work in. You might find an opportunity: In-house. With an&#8230;<\/p>\n","protected":false},"author":1,"featured_media":9381,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-9380","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How To Write A Stand Out SEO Resume (With Examples) - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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