{"id":8664,"date":"2022-02-01T20:19:06","date_gmt":"2022-02-01T20:19:06","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/01\/google-ads-introduces-new-recommendations-for-discovery-campaigns\/"},"modified":"2022-02-01T20:19:06","modified_gmt":"2022-02-01T20:19:06","slug":"google-ads-introduces-new-recommendations-for-discovery-campaigns","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/01\/google-ads-introduces-new-recommendations-for-discovery-campaigns\/","title":{"rendered":"Google Ads Introduces New Recommendations For Discovery Campaigns"},"content":{"rendered":"

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Google Ads introduces a new set of recommendations for Discovery and Video campaigns. Here\u2019s a breakdown of how the recommendations will affect your account\u2019s Optimization Score.<\/p>\n

In addition to the Discovery Optimization Score, updates to auto-applied recommendations and YouTube campaign optimizations were also introduced.\n<\/p>\n

Maximize Performance For Discovery Campaigns<\/h2>\n

Until now, the Optimization Score in Google Ads only scanned across Search, Display, Shopping, and Video campaigns. Today, they now include Discovery campaigns.<\/p>\n

What will you see in the Google Ads interface?<\/p>\n

Your Discovery campaigns<\/a> will now show a score of 0-100%, with 100% meaning the campaigns are performing at their full potential.<\/p>\n

The major updates that Discovery recommendations will notify you of include:<\/p>\n