{"id":82049,"date":"2025-06-19T02:52:08","date_gmt":"2025-06-19T02:52:08","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2025\/06\/19\/hot-takes-only-a-b2b-social-media-fire-round-with-hilary-engel\/"},"modified":"2025-06-19T02:53:18","modified_gmt":"2025-06-19T02:53:18","slug":"hot-takes-only-a-b2b-social-media-fire-round-with-hilary-engel","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2025\/06\/19\/hot-takes-only-a-b2b-social-media-fire-round-with-hilary-engel\/","title":{"rendered":"Hot takes only: A B2B social media fire-round with Hilary Engel"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<br \/><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.oktopost.com\/blog\/wp-content\/uploads\/2025\/06\/GUESTS-BTP-Banner-Blog-1.png\" \/><\/p>\n<div>\n<p><em>On this fire-round episode of Behind the Put up, Hilary takes on probably the most heated debates in B2B social, from whether or not timing nonetheless issues to the destiny of hashtags in 2025.<\/em><\/p>\n<h2 id=\"listen-to-the-podcast\">Hearken to the Podcast:<\/h2>\n<p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" data-lazy=\"true\" data-src=\"https:\/\/open.spotify.com\/embed\/episode\/6sWUmQZGzq936h9kLox9V4?utm_source=generator\" width=\"100%\" height=\"352\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Or subscribe on <a href=\"https:\/\/open.spotify.com\/episode\/6sWUmQZGzq936h9kLox9V4?si=686685b722924794\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>, <a href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/behind-the-post\/id1606443722?i=1000713251585\" target=\"_blank\" rel=\"noopener\">Apple Podcasts<\/a>, or <a href=\"https:\/\/www.youtube.com\/watch?v=3PXKcPLTwnA\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n<h2 id=\"watch-the-live-recording\">Watch the reside recording:<\/h2>\n<p><iframe loading=\"lazy\" title=\"Hot takes only: A B2B social media fire-round with Hilary Engel\" width=\"720\" height=\"405\" data-lazy=\"true\" data-src=\"https:\/\/www.youtube.com\/embed\/3PXKcPLTwnA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h2 id=\"episode-summary\">Episode Abstract<\/h2>\n<blockquote>\n<p>\u201cEven in case you don\u2019t assume you want the breather, take the breather.\u201d<\/p>\n<\/blockquote>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/hilary-engel\/\" target=\"_blank\" rel=\"noopener\">Hilary Engel<\/a> has been there, posted that. On this episode of Behind the Put up, she brings over a decade of digital advertising and marketing experience to deal with the spiciest social media debates in B2B. From whether or not hashtags are useless (spoiler: principally) to if timing your posts nonetheless issues (it does), Hilary drops fireplace takes with zero fluff.<\/p>\n<p>At the moment a solo social workforce of 1 on the world legislation agency, <a href=\"https:\/\/www.linkedin.com\/company\/faegredrinker\/\" target=\"_blank\" rel=\"noopener\">Faegre Drinker<\/a>, Hilary shares how she handles all of it, from writing posts to operating social coaching throughout 1,200+ professionals. Her POV? Social isn\u2019t only a advertising and marketing perform, it\u2019s a full-blown technique that deserves the identical respect as some other enterprise unit.<\/p>\n<p>You\u2019ll additionally hear Hilary get candid in regards to the psychological load of neighborhood administration, why follower depend means nothing with out engagement, and what she needs each division understood about social media managers (trace: it\u2019s not simply scrolling all day).<\/p>\n<p>For those who\u2019re managing social solo, caught within the \u201conly for branding\u201d mindset, or making an attempt to win debates at your subsequent workforce assembly, this episode is your cheat sheet.<\/p>\n<h3>Sizzling Subjects:<\/h3>\n<ul>\n<li>Hilary\u2019s spicy (and sensible) takes on hashtags, CTAs, and follower depend<\/li>\n<li>The true motive timing nonetheless issues, even in 2025<\/li>\n<li>How one can gracefully exit platforms that now not suit your technique<\/li>\n<li>What each non-social workforce must learn about your job<\/li>\n<\/ul>\n<p>Hit play to listen to a social media supervisor who actually will get it. Then go take that breather, you\u2019ve earned it.<\/p>\n<h2 id=\"meet-hilary\">Meet Hilary<\/h2>\n<p>Hilary Engel is an completed social media and digital communications skilled with over a decade of expertise. Her business experience and deep understanding {of professional} companies advertising and marketing are complemented by a strategic mindset and a hands-on method to content material creation.<\/p>\n<p>Based mostly in Minnesota, Hilary is a passionate advocate for clear communication, data-informed technique, and authenticity. Because the social media supervisor for world legislation agency Faegre Drinker, she leads the event and execution of the social media technique overseeing content material growth, neighborhood administration, worker advocacy, paid promoting, social listening, analytics, and inner coaching.<\/p>\n<p>Her work helps enterprise growth objectives, enhances model visibility, and builds significant engagement throughout a variety of platforms together with LinkedIn, Instagram and Fb, and different rising networks.<\/p>\n<p>Previous to Faegre Drinker, Hilary held key advertising and marketing roles at Hinshaw &amp; Culbertson, the place she targeted on digital content material technique and lawyer biography growth. She started her journey within the authorized business at Stoel Rives as a core member of the shopper companies workforce.<\/p>\n<p>Hilary earned her M.A. in political psychology from Arizona State College and holds a B.A. in sacred music from Bethel College.<\/p>\n<p>Love going Behind the Put up? Catch the entire episodes <a href=\"https:\/\/www.oktopost.com\/blog\/behind-the-post\/\">here<\/a> and don\u2019t overlook to go away a <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/behind-the-post\/id1606443722\" target=\"_blank\" rel=\"noopener\">review<\/a>!<\/p>\n<\/p><\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.oktopost.com\/blog\/hot-takes-b2b-social-media-fire-round-hilary-engel\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On this fire-round episode of Behind the Put up, Hilary takes on probably the most heated debates in B2B social, from whether or not timing&#8230;<\/p>\n","protected":false},"author":1,"featured_media":82050,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-82049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hot takes only: A B2B social media fire-round with Hilary Engel - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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