{"id":8036,"date":"2022-01-31T11:36:50","date_gmt":"2022-01-31T11:36:50","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/01\/31\/21-youtube-seo-tools-to-boost-your-video-rankings\/"},"modified":"2022-01-31T11:36:50","modified_gmt":"2022-01-31T11:36:50","slug":"21-youtube-seo-tools-to-boost-your-video-rankings","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/01\/31\/21-youtube-seo-tools-to-boost-your-video-rankings\/","title":{"rendered":"21 YouTube SEO Tools to Boost Your Video Rankings"},"content":{"rendered":"

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\"\"Updated Jan. 31, 2022<\/em><\/p>\n

When you think of search engines, it\u2019s usually Google, Microsoft Bing, and Yahoo. Yet YouTube is one of the largest search engines in the world, with\u00a0more than 2 billion monthly active users<\/a>.<\/p>\n

Most people consider YouTube a social media platform. And it is, but it also behaves a lot like a traditional search engine. Visitors enter a query and get a list of videos ranked by relevance.<\/p>\n

Optimizing your video content is critical for ranking in search so the audience can find you on YouTube. Fortunately, many of the traditional\u00a0SEO rules<\/a>\u00a0apply to YouTube, too: Find the right keywords to communicate relevance, design a good user experience to drive engagement, and use\u00a0analytics\u00a0to find and fix whatever is not working.<\/p>\n

Optimizing #video content is critical to rank well #YouTube, one of the world’s largest search engines, says @ab80 via @CMIContent. <\/a><\/span>Click To Tweet<\/a><\/span><\/p>\n

With that said, here\u2019s a rundown of tools to help you manage your YouTube SEO. Some are your general, run-of-the-mill SEO tools. Others are designed specifically for YouTube. But each one is useful for growing your YouTube presence.<\/p>\n

HANDPICKED RELATED CONTENT: SEO Is Important for YouTube Too<\/a><\/strong><\/div>\n

Tools for researching trends and keywords<\/h2>\n

Use relevant\u00a0keywords<\/a>\u00a0in your title, description, and tags to make sure your video content gets found. These tools will help you identify search trends and find the best keywords.<\/p>\n

Google Trends<\/a><\/h3>\n

You may be familiar with Google Trends\u00a0for tracking whether interest<\/a> in your chosen topic is up or down. But you might not realize it also shows YouTube-specific trends. Click on \u201cYouTube Search\u201d to explore video-related trends and opportunities. Given that the data is coming from Google (which owns YouTube), it\u2019s as trustworthy as it gets:<\/p>\n

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YouTube autocomplete<\/a><\/h3>\n

The first place to look for the right keywords is YouTube\u2019s autocomplete feature \u2013 start typing your seed keyword into the search bar and see how YouTube interprets it by showing autocomplete suggestions:<\/p>\n

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Use @YouTube’s autocomplete feature to identify the best keywords, advises @ab80 via @CMIContent. #SEO <\/a><\/span>Click To Tweet<\/a><\/span><\/p>\n

Rank Tracker<\/a><\/h3>\n

If you have a bunch of keywords, you can automate the process with the help of a specialized keyword research tool<\/a>. The free version of\u00a0Rank Tracker\u00a0(disclosure, I am the creator) allows you to use nine keyword research methods, which are likely to result in thousands of prospective keywords. Don\u2019t worry \u2013 you can narrow the selection using custom filters (aim for the highest search volume and the lowest competition).<\/p>\n

Keywords Everywhere<\/a><\/h3>\n

For something lighter and more convenient, look into\u00a0Keywords Everywhere.\u00a0The browser extension allows research of keywords on the go. It augments the autocomplete features of YouTube and Google with valuable metrics.<\/p>\n

AnswerThePublic<\/a><\/h3>\n

AnswerThePublic is another handy solution for keyword research. This beautifully designed online tool allows you to research the most common questions associated with your keywords.<\/p>\n

Keywordtool.io<\/a>, Kparser<\/a>, and Keyword Keg<\/a><\/h3>\n

These paid solutions for keyword research provide cost per click (CPC) and search volume information. Keyword Keg offers a limited version free, but you\u2019ll need the paid version for larger-volume campaigns.<\/p>\n

Keyword Planner<\/a><\/h3>\n

You can also turn to the Keyword Planner section of your\u00a0Google Ads<\/a>\u00a0account and enter your seed keywords to get a bunch of closely related keywords. One downside with a free account is that you don\u2019t get the exact search volumes for your keywords, just approximations.<\/p>\n

Here\u2019s a handy video guide<\/a> my team put together that covers these and other YouTube keyword research and optimization tools:<\/p>\n