{"id":79779,"date":"2025-06-02T18:24:14","date_gmt":"2025-06-02T18:24:14","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2025\/06\/02\/televisaunivision-ad-sales-chief-donna-speciale-steps-down\/"},"modified":"2025-06-02T18:25:16","modified_gmt":"2025-06-02T18:25:16","slug":"televisaunivision-ad-sales-chief-donna-speciale-steps-down","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2025\/06\/02\/televisaunivision-ad-sales-chief-donna-speciale-steps-down\/","title":{"rendered":"TelevisaUnivision Ad Sales Chief Donna Speciale Steps Down"},"content":{"rendered":"

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As we speak, TelevisaUnivision introduced that Donna Speciale is stepping down as president of U.S. promoting gross sales and advertising after 4 years.<\/p>\n

Tim Natividad, who has beforehand held management roles at TikTok, Roku, Amazon, and Google, will take over the function starting June 9. Speciale will stay with the corporate throughout a transition interval to make sure a easy handoff between the 2.<\/p>\n

The information comes simply weeks after the corporate\u2019s 2025 TV upfront event<\/a>, the place TelevisaUnivision unveiled a number of initiatives, together with an expanded music technique and several other content material rollouts.<\/p>\n

The announcement was made by way of memos from CEO Daniel Alegre and Donna Speciale that had been obtained by ADWEEK.<\/p>\n

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See the complete memo from CEO Daniel Alegre:<\/strong><\/p>\n

Group,<\/p>\n

I needed to share an essential replace about our U.S. Advert Gross sales group. Donna Speciale has determined to step down from her present function and might be succeeded by Tim Natividad, who will be part of TelevisaUnivision as our new President of U.S. Promoting Gross sales and Advertising and marketing on June 9.<\/p>\n

Over the previous a number of months, Donna and I’ve been in considerate dialog about the way forward for our enterprise. Collectively, we agreed that this could be the best time for the subsequent step within the evolution of our advert gross sales management.\u00a0 Given the significance of our digital future, I’m excited to welcome Tim and the distinctive expertise he’ll carry. Tim has a really deep background in main massive and dynamic advert gross sales groups, and I do know you’ll love the keenness and vitality he’ll carry to the corporate.<\/p>\n

Management transitions are sometimes aggravating, and I can perceive that. That mentioned, we\u2019re lucky to have an distinctive group in place beneath Donna, and they are going to be instrumental in making certain a easy transition alongside Tim as he steps in to construct upon the legacy that Donna has formed. Our group within the U.S. is thought for its creativity, a laser concentrate on solution-solving for our promoting companions, and distinguished thought management within the trade. I do know Tim is dedicated to investing in and supporting the way forward for this nice group.<\/p>\n

I want to prolong my gratitude to Donna, who for during the last 4 years has pushed a significant transformation of our advert gross sales group. As a fierce advocate, she helped shift the trade\u2019s focus towards the complete potential of U.S. Hispanic shoppers, bringing a whole lot of recent advertisers into the fold and increasing the market\u2019s understanding of our worth. Underneath her management, we enhanced our promoting capabilities and expanded cross-platform alternatives for manufacturers to a brand new stage of sophistication, reshaping how we present up for entrepreneurs and strengthening our place in an more and more aggressive panorama.<\/p>\n

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Turning to Tim: Tim brings huge expertise main high-impact industrial organizations on the intersection of media, expertise, and client habits. He most not too long ago served as U.S. Head of Enterprise Gross sales at TikTok, partnering with Fortune 500 manufacturers and main company holding firms to ship scaled efficiency and creator-led advertising options. Prior roles at Roku, Amazon, and Google mirror a constant observe file of driving platform progress, accelerating advertiser adoption, and shaping go-to-market methods throughout streaming, e-commerce, and digital promoting. Tim\u2019s strategic mindset and operational rigor make him uniquely suited to steer our subsequent section of income progress and market management. When he isn\u2019t working, he’s doubtless watching the NBA playoffs whereas his daughter watches Pocoyo on ViX.<\/p>\n

Tim\u2019s house is in Los Angeles, and he’ll spend important time in New York\u2014the place a lot of our gross sales group and lots of of our key company and model companions are\u2014in addition to with groups in Miami, Chicago, and different core markets. I’m excited for you all to listen to extra from Tim and interact instantly as soon as he formally joins us. Within the meantime, please be part of me in thanking Donna for her management and precious contributions, and in welcoming Tim warmly as he joins the TelevisaUnivision household.<\/p>\n

As all the time, I\u2019ll make myself obtainable when you\u2019d like to attach about these modifications or share what\u2019s prime of thoughts on how we are able to proceed driving momentum collectively. Thanks for being a part of our progress story at TelevisaUnivision.<\/p>\n

Daniel<\/p>\n

See the complete memo from Donna Speciale:<\/strong><\/p>\n

Group,<\/p>\n

As Daniel shared, I\u2019ll be stepping down from my function on June 9, and we\u2019ll be welcoming Tim Natividad to TelevisaUnivision\u00a0as President of U.S. Promoting Gross sales and Advertising and marketing. This resolution wasn\u2019t made flippantly. It comes after a lot reflection and with deep delight in what we\u2019ve achieved collectively\u2014and in recognition of the pivotal second we\u2019re in to drive much more transformation forward. It appears like the best time to shut this chapter and make area for what\u2019s subsequent\u2014for each myself\u00a0and this unimaginable group.<\/p>\n

The journey during the last 4 years has been nothing in need of extraordinary. Once I took on this function, my focus was to unlock the complete worth of our platform for the entrepreneurs we serve and to make sure the U.S. Hispanic viewers\u2014lengthy neglected\u2014was seen, understood, and prioritized. What we\u2019ve achieved collectively has far exceeded each expectation I introduced into this work.<\/p>\n

We\u2019ve grown collectively, and we\u2019ve helped shift the trade in ways in which actually matter. Our work has reframed the dialog within the market and positioned TelevisaUnivision\u00a0as a associate of alternative for extra manufacturers than ever earlier than.<\/p>\n

You\u2019ll be in distinctive palms with Tim and the unimaginable management group I\u2019ve had the privilege of working alongside\u2014John, Dan, Jenna, Phil, Antonio, Matt, and Roberto\u2014every of whom brings the readability, conviction, and focus to steer this subsequent chapter with function. Tim and I’ll work intently with the whole group within the coming weeks to make sure a easy, considerate transition\u2014one which builds on the robust basis we\u2019ve created collectively.\u00a0<\/p>\n

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We\u2019ll be gathering as a group later as we speak with Daniel to introduce Tim and listen to from him briefly earlier than he formally joins.<\/p>\n

Within the meantime, THANK YOU\u2014on your partnership, ardour\u00a0and belief. This trade is present process seismic change day by day, and it\u2019s essential this group stays laser-focused on driving the momentum ahead\u2014TOGETHER\u2014 as a result of the chance forward stays yours to steer.<\/p>\n

With deep gratitude,
Donna<\/p>\n<\/div>\n