{"id":7221,"date":"2022-01-27T11:42:04","date_gmt":"2022-01-27T11:42:04","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/01\/27\/apple-tv-buys-cha-cha-real-smooth-for-15-million-at-sundance\/"},"modified":"2022-01-27T11:42:04","modified_gmt":"2022-01-27T11:42:04","slug":"apple-tv-buys-cha-cha-real-smooth-for-15-million-at-sundance","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/01\/27\/apple-tv-buys-cha-cha-real-smooth-for-15-million-at-sundance\/","title":{"rendered":"Apple TV+ buys ‘Cha Cha Real Smooth’ for $15 million at Sundance"},"content":{"rendered":"

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Apple TV+<\/a> has turned again to the Sundance Film Festival, making this year’s biggest deal for writer\/director Cooper Raiff’s “Cha Cha Real Smooth” movie. <\/p>\n

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In 2021, Apple paid $25 million to outbid rivals<\/a> vying for that year’s Virtual Sundance Film Festival hit, “CODA.” Now while it’s paid $10 million less for “Cha Cha Real Smooth,” the sum was still the highest paid for any movie bought by streamers or distributors at the festival. <\/p>\n<\/div>\n

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According to Deadline<\/em>, Raiff wrote and directed the film, and also stars<\/a> in it as a New Jersey college graduate. Apple is said to have been the front runner to buy the film since the Festival premiered it on January 23. <\/p>\n<\/div>\n

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Unlike many recent film deals for Apple, this is an acquisition of a completed movie, rather than a production or development deal. Consequently Apple TV+ could choose to air it at any time, although it’s not known if the deal includes any theatrical release prior to streaming. <\/p>\n<\/div>\n

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“CODA” was bought in January 2021 and streamed by Apple from August 2021. That had a specified short theatrical window, and was notable for being the first movie in theaters to have subtitles burned into the film print<\/a>.<\/p>\n<\/div>\n<\/div>\n