{"id":66044,"date":"2025-02-14T17:51:36","date_gmt":"2025-02-14T17:51:36","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2025\/02\/14\/she-runs-it-recognizes-three-women-executives-for-their-leadership-performance-and-pluck\/"},"modified":"2025-02-14T17:52:34","modified_gmt":"2025-02-14T17:52:34","slug":"she-runs-it-recognizes-three-women-executives-for-their-leadership-performance-and-pluck","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2025\/02\/14\/she-runs-it-recognizes-three-women-executives-for-their-leadership-performance-and-pluck\/","title":{"rendered":"She Runs It Recognizes Three Women Executives for Their Leadership, Performance, and Pluck"},"content":{"rendered":"

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Earlier as we speak, nonprofit She Runs It unveiled its 62nd<\/sup> annual Girls of the Yr, three executives who embody She Runs It\u2019s mission and esprit de corps.<\/p>\n

The 2025 honorees are Alicia Tillman, CMO of Delta Air Traces; Sarah Hofstetter, president of ecommerce analytics platform Profitero; and Katie Williams, america CMO for the British client well being model Haleon.<\/p>\n

Chosen for his or her enterprise acumen, service as mentors, and consistency in difficult conventions, the three laureates \u201chave finished as a lot for his or her firms as they’ve for his or her communities, their groups, and the business,\u201d She Runs It president and CEO Lynn Branigan<\/a> stated in a ready assertion.<\/p>\n

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In line with McKinsey knowledge, girls occupy solely 29% of C-suite posts as we speak. Traditionally, the advertising and marketing division has been an remoted island of progress for girls, who now maintain over half of CMO posts in line with 2024\u2019s CMO Strikes report. However turnover stays excessive, range is low and ladies are nonetheless underrepresented in lots of sectors. As McKinsey\u2019s authors conclude, on the subject of gender parity in all govt roles, \u201cthere’s nonetheless vital work to do.\u201d<\/p>\n

Since 1912, She Runs It (based because the League of Promoting Girls) has been doing that work, pledging \u201cto pave the way in which for extra girls of each id, ethnicity, and background to steer at each stage of her profession.\u201d <\/p>\n

Acknowledged for her \u201cinform it like it’s\u201d management model, Katie Williams honed her advertising and marketing and management expertise throughout twenty years at client packaged items giants Procter & Gamble, Kraft Meals, and Mondel\u0113z Worldwide. At Haleon, she presides over a $5 billion portfolio of category-leading well being manufacturers together with Advil, Centrum, and Tums.<\/p>\n

Along with an MBA, Williams holds a bachelor\u2019s diploma in neurobiology\u2014a information base she attracts from habitually in her present publish. <\/p>\n

\u201cMost entrepreneurs like to dive deep into perception and join with shoppers,\u201d Williams instructed ADWEEK in 2023. \u201cBringing trusted science to life in a method that additionally connects with shoppers is the differentiating issue.\u201d<\/p>\n

A veteran of American Categorical and software program and enterprise AI firm SAP, Alicia Tillman heads up Delta Air Traces\u2019 artistic providers, community-based initiatives, and general model technique. In conversation<\/a> with ADWEEK\u2019s chief model and group officer Jenny Rooney on the Client Electronics Present final month, Tillman spoke candidly in regards to the challenges of rising right into a advertising and marketing management function.<\/p>\n

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\u201cYou be taught probably the most if you\u2019re uncomfortable,\u201d she stated. \u201cI\u2019m uncomfortable after I don\u2019t know one thing, however I wish to push by way of that as a result of I imagine in myself to have the ability to overcome it.\u201d<\/p>\n

Sarah Hofstetter served as CEO of digital company 360i and president of data and analytics big Comscore earlier than becoming a member of Profitero as president in 2020. Hofstetter can also be the co-host of ADWEEK\u2019s Brave Commerce<\/a> Podcast and a member of Campbell Soup Firm\u2019s board of administrators.<\/p>\n

\u201cManagement isn\u2019t about being fearless or flawless; it\u2019s about embracing vulnerability, proudly owning strengths, and pushing previous doubt,\u201d Hofstetter stated when requested about how she, as a feminine govt and function mannequin, has challenged the company establishment. \u201cGirls don\u2019t should be superheroes to be badasses\u2014we want areas to be taught, develop, and elevate one another up,\u201d she stated.<\/p>\n

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