{"id":64738,"date":"2025-01-24T23:32:39","date_gmt":"2025-01-24T23:32:39","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2025\/01\/24\/how-we-ran-our-employee-advocacy-competition-at-oktopost\/"},"modified":"2025-01-24T23:34:01","modified_gmt":"2025-01-24T23:34:01","slug":"how-we-ran-our-employee-advocacy-competition-at-oktopost","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2025\/01\/24\/how-we-ran-our-employee-advocacy-competition-at-oktopost\/","title":{"rendered":"How we ran our employee advocacy competition at Oktopost"},"content":{"rendered":"

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As the vacation season approached and the tip of This fall drew close to, we confronted a problem acquainted to all worker advocacy program leaders\u2014how do you <\/span>keep engagement strong<\/span><\/a> when staff are winding down, wrapping up their work, and getting ready to sign off for the vacations?<\/span><\/p>\n

Our reply: lean into the season\u2019s festive spirit with a bit <\/span>friendly competition.<\/span><\/a><\/p>\n

Right here\u2019s how our <\/span>Vacation Advocate Problem<\/span><\/i> got here to life, the way it delivered outcomes, and how one can replicate its success on your personal worker advocacy program.<\/span><\/p>\n

Step 1: Efficient planning<\/span><\/h2>\n

Each nice initiative begins with a strong plan, and our competitors was no totally different. Right here\u2019s how we laid the groundwork:<\/span><\/p>\n

1. Setting objectives and goals<\/span><\/h3>\n

Our major aim was to extend each attain and engagement throughout our advocacy program.\u00a0<\/span><\/p>\n

To attain this, we selected a month-long competitors, giving our advocates loads of time to take part whereas staying aligned with our end-of-quarter targets.<\/span><\/p>\n

2. Selecting a theme<\/span><\/h3>\n

A well timed theme can work wonders in participating advocates. At Oktopost, we love seasonal themes, so we tied the competitors to the festive vacation spirit, making it thrilling, enjoyable, and related.<\/span><\/p>\n

3. Securing a price range<\/span><\/h3>\n

Not each competitors wants a price range, and in case your staff can\u2019t allocate one, that\u2019s fully high quality! Artistic, no-cost rewards like social media shoutouts, firm swag, studying and growth alternatives, or recognition throughout city halls and all-hands conferences could be simply as efficient in motivating your staff.<\/span><\/p>\n

For this competitors, as we wrapped up the yr, we selected to safe a price range to fund prizes and add an additional layer of motivation. Whereas a price range can increase engagement, it\u2019s the popularity and sense of enjoyable that really make these initiatives a hit.<\/span><\/p>\n

Step 2: Structuring the competitors<\/span><\/h2>\n

1. Choosing the groups<\/span><\/h3>\n

We break up our advocates into 4 groups primarily based on departments, guaranteeing a mixture of camaraderie and pleasant competitors:<\/span><\/p>\n