{"id":58906,"date":"2024-10-29T15:32:15","date_gmt":"2024-10-29T15:32:15","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2024\/10\/29\/google-ad-spend-grows-despite-ai-changes\/"},"modified":"2024-10-29T15:33:18","modified_gmt":"2024-10-29T15:33:18","slug":"google-ad-spend-grows-despite-ai-changes","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2024\/10\/29\/google-ad-spend-grows-despite-ai-changes\/","title":{"rendered":"Google Ad spend grows despite AI changes"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div itemprop=\"articleBody\">\n<div class=\"bialty-container\">\n<p>Google search promoting spending rose 11% year-over-year in Q3 2024, displaying resilience regardless of slower pricing progress and the introduction of AI-powered options in response to Tinuiti\u2019s newest Digital Adverts Benchmark Report.<\/p>\n<p><strong>General efficiency<\/strong>.<\/p>\n<ul class=\"wp-block-list\">\n<li>Google search advert spending grew 11% YoY in Q3 2024, decelerating from 14% progress in Q2.<\/li>\n<li>Click on progress remained secure at roughly 3% YoY.<\/li>\n<li>Price-per-click (CPC) progress moderated to eight% YoY, down from 12% in Q2.<\/li>\n<\/ul>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"475\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.35-800x475.png.webp\" alt=\"Screenshot 2024 10 29 At 00.05.35\" class=\"wp-image-447854\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.35-800x475.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.35-569x338.png.webp 569w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.35-190x113.png.webp 190w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.35-768x456.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.35.png.webp 912w\" data-sizes=\"(max-width: 800px) 100vw, 800px\"\/><\/figure>\n<p><strong>Procuring Advert momentum<\/strong>.<\/p>\n<ul class=\"wp-block-list\">\n<li>Procuring advert spend maintained sturdy 16% YoY progress in Q3, matching Q2 efficiency.<\/li>\n<li>Click on quantity improved to six% YoY progress, up from 4% in Q2.<\/li>\n<li>Procuring CPC progress decelerated to 9% YoY, persevering with a downward development.<\/li>\n<\/ul>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"516\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.41-800x516.png.webp\" alt=\"Screenshot 2024 10 29 At 00.05.41\" class=\"wp-image-447853\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.41-800x516.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.41-524x338.png.webp 524w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.41-175x113.png.webp 175w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.41-768x495.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.41.png.webp 896w\" data-sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><\/figure>\n<p><strong>Aggressive panorama<\/strong>.<\/p>\n<ul class=\"wp-block-list\">\n<li>Amazon dominates buying advert impressions with 58% share in Q3, although down from 63% in Q2.<\/li>\n<li>Notable mid-September dip to 45% share earlier than fast restoration.<\/li>\n<li>Walmart holds a distant second place with 22% share.<\/li>\n<li>Temu\u2019s presence declined considerably in comparison with 2023.<\/li>\n<\/ul>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"322\" alt=\"Screenshot 2024 10 29 At 00.05.52\" class=\"wp-image-447852\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-800x322.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-600x241.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-200x80.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-768x309.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52.png.webp 1522w\" data-lazy-data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-800x322.png.webp\"\/><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"322\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-800x322.png.webp\" alt=\"Screenshot 2024 10 29 At 00.05.52\" class=\"wp-image-447852\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-800x322.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-600x241.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-200x80.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52-768x309.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.05.52.png.webp 1522w\" data-sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><\/figure>\n<p><strong> Efficiency Max (PMax) traits<\/strong>.<\/p>\n<ul class=\"wp-block-list\">\n<li>92% adoption price amongst buying advertisers in Q3, up 1 level from Q2.<\/li>\n<li>Non-shopping stock reached 29% of PMax spend in September, up from 21% in June.<\/li>\n<li>YouTube contributed simply 1% of PMax placement impressions.<\/li>\n<li>Cellular apps maintained regular 10% share of impressions.<\/li>\n<\/ul>\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"320\" alt=\"Screenshot 2024 10 29 At 00.06.28\" class=\"wp-image-447849\" style=\"width:840px;height:auto\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-800x320.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-600x240.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-200x80.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-768x307.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28.png.webp 1484w\" data-lazy-data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-800x320.png.webp\"\/><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"320\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-800x320.png.webp\" alt=\"Screenshot 2024 10 29 At 00.06.28\" class=\"wp-image-447849\" style=\"width:840px;height:auto\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-800x320.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-600x240.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-200x80.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28-768x307.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/10\/Screenshot-2024-10-29-at-00.06.28.png.webp 1484w\" data-sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><\/figure>\n<p><strong>Marketing campaign efficiency metrics.<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>PMax conversion charges fell 2% beneath customary Procuring campaigns in Q3.<\/li>\n<li>PMax gross sales per click on shifted from +3% to -3% versus customary campaigns.<\/li>\n<li>Return on advert spend (ROAS) remained secure quarter-over-quarter.<\/li>\n<li>Conventional textual content advert spending grew 7% YoY, down from 13% in Q2.<\/li>\n<\/ul>\n<p><strong>Influence of Google AI Overviews<\/strong>.<\/p>\n<ul class=\"wp-block-list\">\n<li>Cellular non-branded key phrases noticed 14% CTR decline from April to July.<\/li>\n<li>CTR recovered in August and September throughout segments.<\/li>\n<li>Non-brand cell CTR stays 4% beneath April ranges however 6% above early 2023.<\/li>\n<li>Procuring advert CTR rose 14% on cell between April and September.<\/li>\n<\/ul>\n<p><strong>Why we care.<\/strong> The information means that whereas Google\u2019s AI Overviews initially impacted advert efficiency, advertisers are adapting and discovering methods to take care of progress, significantly by buying advertisements and Efficiency Max campaigns.<\/p>\n<p><strong>Key takeaways<\/strong>.<\/p>\n<ul class=\"wp-block-list\">\n<li>Procuring advertisements reveal resilience amid broader market modifications.<\/li>\n<li>PMax adoption stays excessive regardless of slight efficiency deterioration.<\/li>\n<li>Main retailers keep dominant positions in buying advert impressions.<\/li>\n<li>Google AI Overviews affect seems to be stabilizing.<\/li>\n<li>Cellular continues to be a vital battleground for advert efficiency.<\/li>\n<\/ul>\n<p><strong>The report. <\/strong><a href=\"https:\/\/info.tinuiti.com\/l\/1062992\/2024-10-23\/9jff7g\/1062992\/1729881804lkQ5ZbR9\/Tinuiti_Q3_2024_Digital_Ads_Benchmark_Report.pdf?utm_source=accountengagement&amp;utm_medium=email&amp;utm_campaign=G-24-10-23-ALL-Q3-Digital-Ads-Benchmark-Report-RESEARCH24&amp;utm_term=P1&amp;utm_content=guidelink\">Tinuiti\u2019s Q3 2024 Digital Ads Benchmark Report<\/a>.<\/p>\n<\/div>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<a class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMLXKIzD8vAQ?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" target=\"_blank\" aria-label=\"opens in a new tab\" rel=\"noopener\"><em>Add Search Engine Land to your Google News feed.<\/em>\u00a0\u00a0\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/tdm-editorial\/img\/icons\/google_news.png\"\/><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/tdm-editorial\/img\/icons\/google_news.png\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/a><\/p>\n<hr\/>\n<\/div>\n<div class=\"row\">\n<div class=\"col-12 col-md-6\">\n<div class=\"container-fluid px-0 sel-new-articles\">\n<div class=\"row\">\n<div class=\"col-12\">\n<p class=\"pb-1\">New on Search Engine Land<\/p>\n<section class=\"global-content-stream\"\/><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t<!-- START EOS SPACE --><br \/>\n<!-- END EOS SPACE -->\t\t\t\t\t<\/p>\n<div class=\"about-author\">\n<p>In regards to the creator<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3 text-center\">\n<div class=\"avatar\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" alt=\"Anu Adegbola\" width=\"140\" height=\"140\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/anu-adegbola-2\"\/><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid rounded-circle avatar-border\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/anu-adegbola-2\" alt=\"Anu Adegbola\" width=\"140\" height=\"140\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\t\t\t\t\t\t<span style=\"color: #212529; font-family: system-ui, -apple-system, 'Segoe UI', Roboto, 'Helvetica Neue', 'Noto Sans', 'Liberation Sans', Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Noto Color Emoji'; font-size: 16px;\">Anu Adegbola has been Paid Media Editor of Search Engine Land<\/span><span style=\"color: #212529; font-family: system-ui, -apple-system, 'Segoe UI', Roboto, 'Helvetica Neue', 'Noto Sans', 'Liberation Sans', Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Noto Color Emoji'; font-size: 16px;\"> since 2024. She covers<\/span><span style=\"color: #212529; font-family: system-ui, -apple-system, 'Segoe UI', Roboto, 'Helvetica Neue', 'Noto Sans', 'Liberation Sans', Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol', 'Noto Color Emoji'; font-size: 16px;\"> paid search, paid social, retail media, video and extra.<\/p>\n<p>In 2008, Anu&#8217;s profession began with<\/p>\n<p><\/span><span style=\"color: #212529; font-family: system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, Noto Sans, Liberation Sans, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji;\"><span style=\"font-size: 16px;\">\u00a0delivering digital advertising and marketing campaigns (principally however not solely Paid Search) by constructing methods, maximising ROI, automating repetitive processes and bringing effectivity from each a part of advertising and marketing departments by inspiring management each on company, shopper and advertising and marketing tech facet.<\/span><\/span><\/p>\n<p><span style=\"color: #212529; font-family: system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, Noto Sans, Liberation Sans, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji;\"><span style=\"font-size: 16px;\">\u00a0<\/span><\/span><\/p>\n<p><span style=\"color: #212529; font-family: system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, Noto Sans, Liberation Sans, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji;\"><span style=\"font-size: 16px;\">Outdoors enhancing Search Engine Land article she is the founding father of PPC networking occasion &#8211; PPC Reside and host of <\/span><\/span><span style=\"color: #212529; font-family: system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, Noto Sans, Liberation Sans, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji;\"><span style=\"font-size: 16px;\">weekly podcast PPCChat Roundup.<\/span><\/span><\/p>\n<p><span style=\"color: #212529; font-family: system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, Noto Sans, Liberation Sans, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji;\"><span style=\"font-size: 16px;\">\u00a0<\/span><\/span><\/p>\n<p><span style=\"color: #212529; font-family: system-ui, -apple-system, Segoe UI, Roboto, Helvetica Neue, Noto Sans, Liberation Sans, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol, Noto Color Emoji;\"><span style=\"font-size: 16px;\">She can also be a world speaker with a number of the levels she has offered on being SMX (US), SMX (Munich), Mates of Search (Amsterdam), brightonSEO, The Advertising Meetup, HeroConf (PPC Hero), SearchLove, BiddableWorld, SESLondon, PPC Chat Reside, AdWorld Expertise (Bologna) and extra.<\/span><\/span><\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/searchengineland.com\/google-ad-spend-grows-despite-ai-changes-447847\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google search promoting spending rose 11% year-over-year in Q3 2024, displaying resilience regardless of slower pricing progress and the introduction of AI-powered options in response&#8230;<\/p>\n","protected":false},"author":1,"featured_media":58907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-58906","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Ad spend grows despite AI changes - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailinvest.blog\/index.php\/2024\/10\/29\/google-ad-spend-grows-despite-ai-changes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Ad spend grows despite AI changes - mailinvest.blog\" \/>\n<meta property=\"og:description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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