{"id":51721,"date":"2023-03-13T19:58:27","date_gmt":"2023-03-13T19:58:27","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2023\/03\/13\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\/"},"modified":"2023-03-13T19:59:51","modified_gmt":"2023-03-13T19:59:51","slug":"what-it-really-means-to-be-data-driven-as-b2b-social-media-manager","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2023\/03\/13\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\/","title":{"rendered":"What it Really Means to be Data-Driven as B2B Social Media Manager"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\" loading=\"lazy\"  width=\"601\" height=\"201\"><\/a>\n<br \/><img decoding=\"async\" src=\"https:\/\/www.oktopost.com\/blog\/wp-content\/uploads\/2023\/03\/Okto_Podcast_Blog_Cover_1000x500.png\" loading=\"lazy\" \/><\/p>\n<div>\n<p><em>Stephanie Melgoza goes Behind the Put up to disclose her information driver social media technique.<\/em><\/p>\n<h2>Hearken to the Podcast:<\/h2>\n<p><iframe loading=\"lazy\" data-lazy=\"true\" data-src=\"https:\/\/podcasters.spotify.com\/pod\/show\/olivia-messina4\/embed\/episodes\/Stephanie-Melgoza--Vena-Solutions-What-it-Really-Means-to-be-Data-Driven-as-B2B-Social-Media-Manager-e20a06r\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><br \/><em>Or subscribe on <a href=\"https:\/\/open.spotify.com\/show\/057b7vqM7Se4HrKKri5CSD\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>, <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/behind-the-post\/id1606443722\" target=\"_blank\" rel=\"noopener\">Apple Podcasts<\/a>, or <a href=\"https:\/\/youtube.com\/playlist?list=PLyOkgLgc0_x31DzmcQbUy5sKJDQPkDSa0\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/em><\/p>\n<h2>Episode Abstract<\/h2>\n<p>The strongest methods are these which are data-driven. However what does that appear like within the B2B social media trade, and what position does social play within the B2B purchaser journey?<\/p>\n<p>Right here to interrupt it down is <a href=\"https:\/\/www.linkedin.com\/in\/stephanie-melgoza95\/\" target=\"_blank\" rel=\"noopener\">Stephanie Melgoza<\/a>, the Social Media Supervisor at <a href=\"https:\/\/www.linkedin.com\/company\/vena-solutions\/\" target=\"_blank\" rel=\"noopener\">Vena Solutions<\/a>. An skilled in B2B social, Stephanie\u2019s expertise in social spans a wide range of industries, together with know-how, analysis, and monetary providers, engaged on international model and company social groups at IBM and Gartner.<\/p>\n<p>On this episode, she shares her philosophy round social technique and what it actually means to be data-driven. Host <a href=\"https:\/\/www.linkedin.com\/in\/oliviamessina97\/\" target=\"_blank\" rel=\"noopener\">Olivia Messina<\/a> and Stephanie focus on the content material sorts that persistently earn excessive engagement and why posting extra doesn\u2019t assure higher conversion charges.<\/p>\n<p>Relating to campaigns and launches, Stephanie believes it\u2019s so necessary to take a look at the transferring items from the next degree and perceive how social is contributing to the general KPIs. When  social metrics, she emphasizes the significance of  quarterly in addition to year-over-year.<\/p>\n<p>They wrap the present discussing one of the crucial pertinent matters\u2013sustaining psychological well being in an trade that requires you to at all times be on. Stephanie reveals how she units boundaries and the few techniques she makes use of to take care of her psychological well being.<\/p>\n<h3>Sizzling Subjects:<\/h3>\n<ul>\n<li>What a data-driven social technique seems like in motion<\/li>\n<li>The varieties of content material that persistently earn excessive engagement in B2B<\/li>\n<li>Easy methods to prioritize psychological well being and set boundaries<\/li>\n<\/ul>\n<h2>Meet Stephanie<\/h2>\n<p>Stephanie is the Social Media Supervisor at Vena Options, the one native Excel full planning platform that empowers and conjures up finance, operations, and enterprise leaders to plan to develop their companies in a brand new method. Her expertise in social spans a wide range of industries together with know-how, analysis and monetary providers, engaged on international model and company social groups at IBM and Gartner. From international campaigns and product launches to worker advocacy and disaster communications, Stephanie is aware of how necessary it&#8217;s to be well timed, considerate and detail-oriented on the subject of social media.<\/p>\n<p>As a artistic spirit and analytical thinker, Stephanie can also be a contract Social Media Marketer with MarketerHire, specializing in B2B purchasers in numerous industries main and creating social methods, content material execution and reporting.<\/p>\n<h2>Watch the dwell recording:<\/h2>\n<p><iframe loading=\"lazy\" title=\"What it Really Means to be Data-Driven as B2B Social Media Manager\" width=\"720\" height=\"405\" data-lazy=\"true\" data-src=\"https:\/\/www.youtube.com\/embed\/yt_zfJ_YEXQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><br \/>Love going Behind the Put up? Catch all the episodes <a href=\"https:\/\/www.oktopost.com\/blog\/behind-the-post\/\" target=\"_blank\" rel=\"noopener\">here!<\/a><\/p>\n<p><em>Or subscribe on <a href=\"https:\/\/open.spotify.com\/show\/057b7vqM7Se4HrKKri5CSD\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>, <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/behind-the-post\/id1606443722\" target=\"_blank\" rel=\"noopener\">Apple Podcasts<\/a>, or <a href=\"https:\/\/youtube.com\/playlist?list=PLyOkgLgc0_x31DzmcQbUy5sKJDQPkDSa0\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/em><\/p>\n<\/p><\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.oktopost.com\/blog\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stephanie Melgoza goes Behind the Put up to disclose her information driver social media technique. Hearken to the Podcast: Or subscribe on Spotify, Apple Podcasts,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":51722,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-51721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What it Really Means to be Data-Driven as B2B Social Media Manager - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailinvest.blog\/index.php\/2023\/03\/13\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\/\" \/>\n<meta property=\"og:site_name\" content=\"mailinvest.blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/freelanceracademic\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-13T19:58:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-13T19:59:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mailinvest.blog\/wp-content\/uploads\/2023\/03\/Okto_Podcast_Blog_Cover_1000x500.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin@mailinvest.blog\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin@mailinvest.blog\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/\"},\"author\":{\"name\":\"admin@mailinvest.blog\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#\\\/schema\\\/person\\\/012701c4c204d4e4ebd34f926cfd31a4\"},\"headline\":\"What it Really Means to be Data-Driven as B2B Social Media Manager\",\"datePublished\":\"2023-03-13T19:58:27+00:00\",\"dateModified\":\"2023-03-13T19:59:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/\"},\"wordCount\":475,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Okto_Podcast_Blog_Cover_1000x500.png\",\"articleSection\":[\"Tech Universe\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/\",\"name\":\"What it Really Means to be Data-Driven as B2B Social Media Manager - mailinvest.blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2023\\\/03\\\/13\\\/what-it-really-means-to-be-data-driven-as-b2b-social-media-manager\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/Okto_Podcast_Blog_Cover_1000x500.png\",\"datePublished\":\"2023-03-13T19:58:27+00:00\",\"dateModified\":\"2023-03-13T19:59:51+00:00\",\"description\":\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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