{"id":49654,"date":"2023-03-08T04:29:52","date_gmt":"2023-03-08T04:29:52","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2023\/03\/08\/drift-introduces-gpt-integration-to-advance-ai-for-b2b-practitioners\/"},"modified":"2023-03-08T04:30:53","modified_gmt":"2023-03-08T04:30:53","slug":"drift-introduces-gpt-integration-to-advance-ai-for-b2b-practitioners","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2023\/03\/08\/drift-introduces-gpt-integration-to-advance-ai-for-b2b-practitioners\/","title":{"rendered":"Drift Introduces GPT Integration To Advance AI For B2B Practitioners"},"content":{"rendered":"

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Drift<\/a>, the Dialog Cloud firm, introduced a GPT integration utilizing OpenAI’s API, accessible solely to pick out Drift clients. The preliminary integration will present AI-suggested replies in stay chat, serving to gross sales reps instantly reply to advanced buyer questions with out leaving the dialog.<\/p>\n<\/p><\/div>\n

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The AI will counsel a reply for the gross sales rep to make use of primarily based on their firm’s web site content material and advertising and marketing supplies, the context of that particular dialog and GPT. Gross sales can have the choice to customise the steered reply earlier than sending or dismiss it and generate a brand new steered reply. Further options that shall be accessible throughout the Drift GPT integration later this yr embody:<\/p>\n

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  • Automated content material creation and ongoing optimization of playbooks;<\/li>\n

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  • Automated onboarding and AI matter coaching; and<\/li>\n

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  • The flexibility to personalize gross sales outreach and prioritize goal accounts.<\/li>\n

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    “The excitement round ChatGPT, and the widespread experimentation that\u00a0adopted, has solely underscored that conversation-based AI is paving the way in which of the longer term,\u201d stated Matt Tippets, SVP at Drift, in a press release. \u201cWith Drift’s skill to make use of Conversational AI to contextualize responses that increase the efforts of human groups, we have created a characteristic that helps gross sales reps of all expertise ranges be extra productive, notably related now with strain on throughout a tougher financial local weather.”<\/p>\n<\/p><\/div>\n