{"id":29227,"date":"2023-01-11T10:30:41","date_gmt":"2023-01-11T10:30:41","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2023\/01\/11\/6-ways-seo-pros-are-using-chatgpt-right-now\/"},"modified":"2023-01-11T10:30:41","modified_gmt":"2023-01-11T10:30:41","slug":"6-ways-seo-pros-are-using-chatgpt-right-now","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2023\/01\/11\/6-ways-seo-pros-are-using-chatgpt-right-now\/","title":{"rendered":"6 Ways SEO Pros Are Using ChatGPT Right Now"},"content":{"rendered":"

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Watch out, Google. There\u2019s a new player on the search engine scene.<\/p>\n

Sure, you\u2019ve heard this before, but this time it\u2019s serious.<\/p>\n

ChatGPT<\/a> (Generative Pre-trained Transformer) is a large learning model focusing on language.<\/p>\n

Using artificial intelligence (AI) and massive amounts of data, it can interact with users in a conversational manner, answering follow-up questions, acknowledging mistakes, rejecting inappropriate requests, and even challenging incorrect premises.<\/p>\n

While this OpenAI<\/a>-developed chatbot isn\u2019t a direct competitor for Google, per se, it is changing the way searches are performed. And this will dramatically alter the shape of search engine optimization.<\/p>\n

In this piece, we\u2019ll look at this technology and discuss innovative ways forward-thinking search engine optimizers are already using it to perform their roles.<\/p>\n

What Can You Do With ChatGPT?<\/h2>\n

We\u2019ve only begun tapping into the potential for using machine learning and artificial intelligence<\/a> in SEO and marketing.<\/p>\n

ChatGPT is capable of participating in discussions and answering questions in a manner that\u2019s very close to a human.<\/p>\n

It can write essays, fictional stories, poems, and even ad copy \u2013 which is enough to make professional writers like me a little worried.<\/p>\n

It can be used to create content accurately enough that the New York City Department of Education has already banned its use<\/a> amidst fears of cheating.<\/p>\n

But more than content, ChatGPT is smart enough to be used to write meta descriptions or debug code. At the moment, using it for coding is a lengthy technical process, but it seems safe to assume that it will become much easier as the learning model grows larger.<\/p>\n

It can also be used as a search assistant, providing answers to queries in clear and concise formats to save users from combing multiple web pages to find answers to their questions.<\/p>\n

For example, if you\u2019re looking for a recipe for beef wellington, rather than sorting through a dozen blog pages and scrolling past a longwinded story about how the blogger\u2019s grandmother once prepared this dish for Winston Churchill, ChatGPT gives you a list of ingredients and preparation steps.<\/p>\n

\"BeefScreenshot from ChatGPT, January 2023<\/span>