{"id":27491,"date":"2023-01-04T06:44:00","date_gmt":"2023-01-04T06:44:00","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2023\/01\/04\/6-of-the-best-gif-maker-tools-for-b2b-content-marketers\/"},"modified":"2023-01-04T06:44:00","modified_gmt":"2023-01-04T06:44:00","slug":"6-of-the-best-gif-maker-tools-for-b2b-content-marketers","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2023\/01\/04\/6-of-the-best-gif-maker-tools-for-b2b-content-marketers\/","title":{"rendered":"6 Of the Best GIF-Maker Tools For B2B Content Marketers"},"content":{"rendered":"

<\/a>\n<\/p>\n

\n

As much as we know that content is king when it comes to inbound marketing, we also understand the power of video<\/a>. The human eye<\/span> is attracted to stuff that moves, as evidenced by the nonstop popularity of GIFs. You can\u2019t escape them; GIFs are everywhere<\/span>.<\/p>\n

It\u2019s amazing how an animated silent loop can quickly convey emotions that words alone may not. All social media platforms support GIFs and most provide extensive libraries on their sites. GIFs (and wise use of a GIF editor) allow inbound marketers to enhance engagement <\/span>within their content, boosting their brand\u2019s digital presence.<\/p>\n

Remember this blog\u2019s opening? \u201cGIFs are everywhere.\u201d Obviously, that includes B2C<\/span> businesses connecting with their target audiences. Yet, GIFs also allow B2Bs <\/span>to shine on social media, express their brands\u2019 personalities, and help them stand out from others.<\/p>\n

Content marketers should consider using GIFs in blog articles, on social media, and on webpages<\/a> because they\u2019re so versatile<\/span>. A GIF\u2019s animation can illustrate an otherwise complex concept within a knowledge-base article, a GIF can serve as a quick product demo, and a GIF can simply create a smile. Use your imagination<\/span> to earn extra clicks, retweets, and other interactions within your inbound program.<\/p>\n

If you\u2019re not on the GIF train, start today by using the robust libraries of content already online. Better yet, create your own<\/span> unique GIFs that your business\u2019s audience will love (like we did here).<\/p>\n

We\u2019re happy to share some of the most helpful GIF-making tools<\/span> for content marketers. Just as a GIF is often a snippet of a longer video, this list simply scratches the surface. Let us know what other tools you\u2019ve found to be helpful!<\/p>\n

One more thing: We promise not to kick the beehive regarding the pronunciation <\/span>of GIF (hard \u201cg\u201d as in \u201cgift\u201d or soft \u201cg\u201d like the peanut butter brand?). Nope, we\u2019re not going there.<\/p>\n

Not only can you find tons of ready-to-go GIFs (a little research never hurts), you can also create your own with intuitive drag-and-drop<\/span> functionality. Whatever your video source \u2014 Facebook, YouTube, webcam, or video you\u2019ve shot \u2014 a free account helps keep it all organized. You can even develop a GIF from a photo<\/span> you upload.<\/p>\n

With Android<\/span> and iOS<\/span> operating systems, this GIF animation app lets you create GIFs in real time. Just choose your video source and select any portion to turn into a GIF. Your creation is uploaded to Giphy, and you can share it, download it, or make changes using Giphy\u2019s tools.<\/p>\n

Plus, its seemingly limitless library <\/span>makes Giphy many people\u2019s GIF search engine of choice. It just may take a minute to find what you want because the quantity is so vast.<\/p>\n

\u201cTurn any video into a GIF\u201d they say at gifs.com. They should add \u201csimply\u201d and \u201ceasily,\u201d too, because you just need to select a video source material: YouTube, Vimeo, Instagram, or your own file. The editor<\/span> lets you choose the frames to convert to a GIF using a timeline below the video.<\/p>\n

\"gif.com\"<\/p>\n

Want effects (such as captions)? Easy peasy. Then, share your GIF using the provided URL (hosted by gifs.com) or download<\/span> it for use on your site or elsewhere.<\/p>\n

Visme is a true visual content creation platform<\/span>, not just a GIF-generating tool. Sure, you can create GIFs from dozens of ready-made templates and customize them with colors, fonts, and animation. But there are so many other graphic assets<\/span>: presentations, infographics, social media posts, white papers, printable pieces, and many more.<\/p>\n

\"visme\"<\/p>\n

Like any tool, it requires some practice. Yet, the creative possibilities are nearly endless. Visme\u2019s Starter Plan<\/span> costs $12.25\/month when billed yearly at $147. The Pro Plan<\/span>, which runs $59\/month (or $24.75\/month if billed yearly at $297), provides access to all assets, templates, integrations, and premium support.<\/p>\n

Nothing too fancy here. ezGIF is a simple GIF-maker and tool for basic<\/span> animated GIF creation, editing, cropping, optimizing, and applying effects. Its name is appropriate with its user-friendly interface<\/span>, yet it also has a full range of features for making GIFs.<\/p>\n

It\u2019s built for ease of use, plus the tool lets you create GIFs without attribution<\/span> (usually watermarks). Simply upload files and make a GIF. Boom!<\/p>\n

This online tool has a built-in library of GIFs (provided by Giphy), yet you can also import<\/span> video and edit <\/span>your own GIFs. Add animated or static text (control the font, size, spacing, and color), combine multiple GIFs together, splice them into another video, and add music or other audio.<\/p>\n

Because Flixier is cloud-powered<\/span>, any edits to GIFs can be done without a computer (and its potential slowdowns); just do it all in your browser.<\/p>\n

So there you have it! Six simple-to-use options for creating engaging content in the form of GIFs. Did we leave one out that you love? Let us know!\u00a0<\/p>\n

Here\u2019s one last bonus tip! <\/span>If you (or someone on your marketing staff) already have Photoshop, and you\u2019re looking for total customization and control in your GIF creating process, you can create your own GIFs in a matter of minutes! For a step-by-step guide to creating GIFs in Photoshop<\/span>, check out this short video<\/a>.<\/p>\n

Looking to get more mileage from your existing<\/span> marketing and sales content? Get our helpful Repurposed Content Tipsheet<\/a>. \u00a0 \u00a0 \u00a0<\/p>\n

\"How<\/a><\/span><\/span>\u00a0<\/p>\n<\/div>\n