{"id":26978,"date":"2023-01-02T06:24:01","date_gmt":"2023-01-02T06:24:01","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2023\/01\/02\/this-day-in-search-marketing-history-january-2\/"},"modified":"2023-01-02T06:24:01","modified_gmt":"2023-01-02T06:24:01","slug":"this-day-in-search-marketing-history-january-2","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2023\/01\/02\/this-day-in-search-marketing-history-january-2\/","title":{"rendered":"This day in search marketing history: January 2"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div itemprop=\"articleBody\">\n<p>In 2012, Google \u2013 a search engine known for fighting against paid links and \u201cthin\u201d content \u2013 seemed to be behind a campaign that generated both on behalf of its Chrome browser. <\/p>\n<p>A search for\u00a0[This post is sponsored by Google]\u00a0returned more than 400 pages, written apparently as part of a Google marketing campaign:<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"653\" height=\"687\" decoding=\"async\" alt=\"\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2012\/01\/google-posts.jpg\"\/><noscript><img loading=\"lazy\" width=\"653\" height=\"687\" decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2012\/01\/google-posts.jpg\" alt=\"\"\/><\/noscript><\/figure>\n<\/div>\n<p>Google? Buying links? It sure looked like it:<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"717\" height=\"820\" decoding=\"async\" alt=\"\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2012\/01\/1-2-2012-2-49-17-PM.png\"\/><noscript><img loading=\"lazy\" width=\"717\" height=\"820\" decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2012\/01\/1-2-2012-2-49-17-PM.png\" alt=\"\"\/><\/noscript><\/figure>\n<\/div>\n<p>It was also hypocritical because Google was paying to produce the same type of garbage that its\u00a0<a href=\"https:\/\/searchengineland.com\/why-google-panda-is-more-a-ranking-factor-than-algorithm-update-82564\">Panda Update<\/a>\u00a0was designed to penalize.<\/p>\n<p>What was Google thinking? This was just the beginning of the story. See Search Engine Land\u2019s follow-up stories:<\/p>\n<hr class=\"wp-block-separator aligncenter has-alpha-channel-opacity is-style-default\"\/>\n<h2 class=\"has-text-align-center\" id=\"h-also-on-this-day\">Also on this day\u00a0<\/h2>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3><a href=\"https:\/\/searchengineland.com\/online-tax-filing-services-can-no-longer-hide-free-services-from-google-search-results-327099\">Online tax-filing services can no longer hide free services from Google Search results<\/a><\/h3>\n<p><strong>2020:<\/strong> The IRS revised its Free File agreement with online tax return software providers, requiring them to allow their Free File landing pages to be indexed by search engines and backing out of its pledge not to enter the e-file services marketplace. <\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-the-big-ppc-shifts-of-2019-that-will-shape-how-we-market-in-2020\"><a href=\"https:\/\/searchengineland.com\/the-big-comings-and-goings-in-paid-search-2019-that-will-shape-how-we-market-in-2020-327006\" target=\"_blank\" rel=\"noreferrer noopener\">The big PPC shifts of 2019 that will shape how we market in 2020<\/a><\/h3>\n<p><strong>2020:<\/strong> Automation, full-funnel campaigns, shoppable ads and privacy-fueled paid search changes in 2019.<\/p>\n<h3><a href=\"https:\/\/searchengineland.com\/what-makes-people-click-on-search-ads-309959\">What makes people click on search ads?<\/a><\/h3>\n<p><strong>2020:<\/strong> Did people click on a paid search ad because it answered a search query, mentioned a familiar brand, was listed above other search results, or had a compelling title, description, or image? Survey says\u2026<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-bing-ads-offers-agencies-chance-at-prizes-for-accreditation-new-accounts-more\"><a href=\"https:\/\/searchengineland.com\/bing-ads-offers-agencies-chance-at-prizes-for-accreditation-new-accounts-more-309882\">Bing Ads offers agencies chance at prizes for accreditation, new accounts, more<\/a><\/h3>\n<p><strong>2019:<\/strong> The sweepstakes offered incentive for agencies to increase their participation with Bing Ads.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-s-mueller-spent-new-year-s-helping-seos-tackle-hacked-content-slow-website-issues\"><a href=\"https:\/\/searchengineland.com\/googles-mueller-spend-new-years-helping-seos-tackle-hacked-content-slow-website-issues-309934\">Google\u2019s Mueller spent New Year\u2019s helping SEOs tackle hacked content, slow website issues<\/a><\/h3>\n<p><strong>2019:<\/strong> John Mueller, a Google webmaster trends analyst, spent a portion of his New Year\u2019s break responding to concerns and questions around Google search-related issues.\u00a0Here\u2019s what kept him occupied.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-emphasizes-message-this-business-in-new-local-search-test\"><a href=\"https:\/\/searchengineland.com\/google-emphasizes-message-this-business-in-new-local-search-test-309937\">Google emphasizes \u2018Message this business\u2019 in new local search test<\/a><\/h3>\n<p><strong>2019:<\/strong> Google was testing a bigger push for the messaging option within the local panel, by using a larger message button.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-search-tests-new-interface-for-movie-tv-show-streaming-options\"><a href=\"https:\/\/searchengineland.com\/google-search-tests-new-interface-for-movie-tv-show-streaming-options-309946\">Google search tests new interface for movie, TV show streaming options<\/a><\/h3>\n<p><strong>2019: <\/strong>Google was testing a change in the search results for movie and TV show streaming options, adding more streaming providers and options.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-there-s-nothing-stopping-climate-change-deniers-from-using-google-adwords\"><a href=\"https:\/\/searchengineland.com\/google-adwords-climate-change-denial-ads-289128\">There\u2019s nothing stopping climate change deniers from using Google AdWords<\/a><\/h3>\n<p><strong>2018:<\/strong> Advertisers didn\u2019t have to do anything special or out of the ordinary to get Google\u2019s algorithms to display their ads. It wouldn\u2019t be until 2021 that Google prohibited advertisers from running ads or monetizing content that <a href=\"https:\/\/searchengineland.com\/googles-new-ads-and-monetization-policy-addresses-climate-change-denial-375015\">contradicted scientific consensus on climate change<\/a>.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3><a href=\"https:\/\/searchengineland.com\/report-amazon-discussions-consumer-brands-ads-alexa-289131\">Report: Amazon in discussions with consumer brands about ads on Alexa [company denies it]<\/a><\/h3>\n<p><strong>2018:<\/strong> Amazon was reportedly in talks with several large consumer product companies, such as\u00a0Procter &amp; Gamble, about advertising and sponsorship opportunities through Alexa and voice search. However, Amazon denied the story, saying it had no plans to introduce ads on Alexa.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-new-search-quality-raters-guidelines-for-google-assistant-and-voice-search-evaluations\"><a href=\"https:\/\/searchengineland.com\/new-search-quality-raters-guidelines-google-assistant-voice-search-evaluations-289114\">New search quality raters guidelines for Google Assistant and voice search evaluations<\/a><\/h3>\n<p><strong>2018:<\/strong> Similar to the web search quality guidelines, raters evaluated voice responses from Google Assistant for information satisfaction, length, formulation and elocution.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-yahoo-search-back-online-after-4-hour-outage-bing-went-down-earlier-friday\"><a href=\"https:\/\/searchengineland.com\/yahoo-search-still-offline-bing-went-earlier-today-212038\">Yahoo Search Back Online After 4+ Hour Outage; Bing Went Down Earlier Friday<\/a><\/h3>\n<p><strong>2015:<\/strong> The outage to Yahoo\u2019s dedicated search site lasted more than four hours.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-search-in-pics-google-winter-vacation-boot-loops-cereal-penguin-appetizers\"><a href=\"https:\/\/searchengineland.com\/search-pics-google-winter-vacation-boot-loops-cereal-penguin-appetizers-211997\">Search In Pics: Google Winter Vacation, Boot Loops Cereal &amp; Penguin Appetizers<\/a><\/h3>\n<p><strong>2015:<\/strong> What people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-rumor-apple-may-buy-crowdsourced-mapping-app-waze\"><a href=\"https:\/\/searchengineland.com\/rumor-apple-may-buy-crowdsourced-mapping-app-waze-144027\">Rumor: Apple May Buy Crowdsourced Mapping App Waze<\/a><\/h3>\n<p><strong>2013:<\/strong> Spoiler alert: Apple didn\u2019t get the\u00a0crowd-sourced mapping and traffic app. But <a href=\"https:\/\/searchengineland.com\/google-officially-buys-waze-will-integrate-technologies-162843\">Google did later in 2013<\/a>, for $1.3 billion.\u00a0<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-report-google-antitrust-settlement-coming-tomorrow-opponents-frustrated-with-ftc\"><a href=\"https:\/\/searchengineland.com\/google-ftc-antitrust-settlement-imminent-microsoft-preemptively-objecting-143979\">Report: Google Antitrust Settlement Coming Tomorrow, Opponents Frustrated With FTC<\/a><\/h3>\n<p><strong>2013:<\/strong> Google agreed to change some business practices and settle allegations it misused patents to thwart smartphone competitors.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-larry-page-named-ceo-of-the-year\"><a href=\"https:\/\/searchengineland.com\/larry-page-ceo-of-the-year-investors-business-daily-106263\">Larry Page named \u201cCEO Of The Year\u201d<\/a><\/h3>\n<p><strong>2012:<\/strong> Why? Because Page \u201creorganized the company\u2019s management structure, redesigned the face of the company\u2019s products and pushed forward with a multibillion-dollar deal to acquire a cellphone manufacturing outfit.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-launches-us-election-hub-website\"><a href=\"https:\/\/searchengineland.com\/google-launches-us-election-hub-website-106314\">Google Launches US Election Hub Website<\/a><\/h3>\n<p><strong>2012:<\/strong> It was similar to the Google News \u201cElections\u201d section, but with different filtering options on news content and added data related to this year\u2019s campaigns.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-activate-the-bells-and-whistles-on-google-s-iphone-mobile-app\"><a href=\"https:\/\/searchengineland.com\/activate-the-bells-and-whistles-on-googles-iphone-mobile-app-15988\">Activate The \u201cBells and Whistles\u201d On Google\u2019s iPhone Mobile App<\/a><\/h3>\n<p><strong>2009:<\/strong> Surprise! Google\u2019s iPhone app had a few extra hidden options in the Settings tab.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-report-android-os-coming-to-netbooks\"><a href=\"https:\/\/searchengineland.com\/report-android-os-coming-to-netbooks-15990\">Report: Android OS Coming To Netbooks<\/a><\/h3>\n<p><strong>2009:<\/strong> An Android OS netbook by 2010? Could it be? Well, actually, it didn\u2019t even take that long, as <a href=\"https:\/\/searchengineland.com\/googles-android-coming-to-netbooks-via-acer-20345\">Acer-produced netbooks<\/a> were shipped starting in Q3 of 2009. (<a href=\"https:\/\/searchengineland.com\/dell-looking-at-android-for-netbook-os-18788\">Dell was also looking at Android for netbook OS<\/a>.) Oh, what was a netbook? A smaller-than-typical laptop computer (R.I.P, 2007-2013).<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3><a href=\"https:\/\/searchengineland.com\/googles-algorithm-awarding-new-pages-13041\">Google\u2019s Algorithm Awarding New Pages?<\/a><\/h3>\n<p><strong>2008:<\/strong> Google seemed to be showing a bit too much love to new or very recent pages indexed by Google, ranking those pages extremely well for queries.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-baidu-beats-music-labels-in-music-copyright-case-again\"><a href=\"https:\/\/searchengineland.com\/baidu-beats-music-labels-in-music-copyright-case-again-13042\">Baidu Beats Music Labels In Music Copyright Case Again<\/a><\/h3>\n<p><strong>2008:<\/strong> A Beijing appeals court upheld a decision that Baidu was not guilty of property rights infringement for displaying links to websites offering illegal music downloads.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-whatsopen-aims-to-disseminate-local-business-hours-data-across-platforms\"><a href=\"https:\/\/searchengineland.com\/whatsopen-aims-to-disseminate-local-business-hours-data-across-platforms-13043\">WhatsOpen Aims To Disseminate Local Business Hours Data Across Platforms<\/a><\/h3>\n<p><strong>2008:<\/strong> The \u201csocial search engine\u201d launched its public beta and seemed to be a \u201cfeature\u201d rather than a fully developed new local concept.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-to-make-stronger-effort-with-blogging-communication-in-2007\"><a href=\"https:\/\/searchengineland.com\/google-to-make-stronger-effort-with-blogging-communication-in-2007-10177\">Google To Make Stronger Effort With Blogging &amp; Communication In 2007?<\/a><\/h3>\n<p><strong>2007:<\/strong> Matt Cutts called for Google to have more people blogging and monitoring communities interested in their products.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-more-google-q-a-spam\"><a href=\"https:\/\/searchengineland.com\/more-google-qa-spam-10179\">More Google Q&amp;A Spam<\/a><\/h3>\n<p><strong>2007:<\/strong> Google\u00a0Q&amp;A\u00a0spam was spotted for a search on\u00a0[how tall is paris]. The results led to an adult site.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-youtube-s-content-identification-system-delay-may-hurt-google-s-plans\"><a href=\"https:\/\/searchengineland.com\/youtubes-content-identification-system-delay-may-hurt-googles-plans-10180\">YouTube\u2019s \u201cContent Identification System\u201d Delay May Hurt Google\u2019s Plans<\/a><\/h3>\n<p><strong>2007:<\/strong> An anticipated software release by YouTube to crack down on pirated videos with a \u201ccontent identification system\u201d software was delayed.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-smbs-paid-search-and-self-service\"><a href=\"https:\/\/searchengineland.com\/smbs-paid-search-and-self-service-10182\">SMBs, Paid Search And Self-Service<\/a><\/h3>\n<p><strong>2007:<\/strong> The question was: how many SMBs will sign up directly for paid search and how many must be acquired through a \u201cpush\u201d channel (local sales force)? Some were convinced that a sales force is absolutely necessary for Google, Yahoo and Microsoft to acquire any meaningful penetration in the SMB market.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-s-manhattan-office-attractive-inviting\"><a href=\"https:\/\/searchengineland.com\/googles-manhattan-office-attractive-inviting-10176\">Google\u2019s Manhattan Office Attractive &amp; Inviting<\/a><\/h3>\n<p><strong>2007:<\/strong> Translating the Googleplex Mountain View office company culture to New York seemed to be working out just fine.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-google-patches-serious-gmail-contacts-bug\"><a href=\"https:\/\/searchengineland.com\/google-patches-serious-gmail-contacts-bug-10178\">Google Patches Serious Gmail Contacts Bug<\/a><\/h3>\n<p><strong>2007:<\/strong> A serious bug was fixed in Google\u2019s Gmail. It allowed websites to retrieve a user\u2019s Gmail contact list through a JavaScript loophole.\u00a0<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-search-engine-land-stats-2007-in-review\"><a href=\"https:\/\/searchengineland.com\/search-engine-land-stats-2007-in-review-13046\">Search Engine Land Stats: 2007, In Review<\/a><\/h3>\n<p><strong>2008:<\/strong> Some key stats reveal how Search Engine Land had grown over the past calendar year.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3>Best | top | most popular Search Engine Land stories of the year<\/h3>\n<p>Early January is a good time to take a final look back at the most popular stories from the past year. Check out what stories earned the most pageviews and social love in prior years:<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<h3 id=\"h-past-contributions-from-search-engine-land-s-subject-matter-experts-smes\">Past contributions from Search Engine Land\u2019s Subject Matter Experts (SMEs)<\/h3>\n<p>These columns are a snapshot in time and have not been updated since publishing, unless noted. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.\u00a0<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<p class=\"has-text-align-center\"><a href=\"https:\/\/searchengineland.com\/search-marketing-history-january-1-389505\">&lt; January 1<\/a> | <a href=\"https:\/\/searchengineland.com\/library\/search-marketing-history\">Search Marketing History<\/a> | January 3 &gt;<\/p>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<em><a class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMLXKIzD8vAQ?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" target=\"_blank\" rel=\"nofollow noopener\">Add Search Engine Land to your Google News feed.<\/a><\/em>\u00a0\u00a0\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/noscript><\/p>\n<hr\/><\/div>\n<div class=\"row\">\n<div class=\"col-6\">\n<div class=\"container-fluid px-0 sel-new-articles\">\n<div class=\"row\">\n<div class=\"col-12\">\n<p class=\"pb-1\">New on Search Engine Land<\/p>\n<section class=\"global-content-stream\">\n<\/section><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<p><!-- START EOS SPACE --><\/p>\n<p><!-- END EOS SPACE -->\t\t\t\t\t<\/p>\n<div class=\"about-author\">\n<p>About the author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3\">\n<div class=\"avatar\" style=\"min-width:140px;min-height:140px\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Danny Goodwin\" width=\"140\" height=\"140\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/01\/danny-goodwin-search-engine-land-senior-editor-338x338.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/01\/danny-goodwin-search-engine-land-senior-editor-338x338.jpg\" alt=\"Danny Goodwin\" width=\"140\" height=\"140\"\/><\/noscript>\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<iframe loading=\"lazy\" id=\"twitter-widget-0\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/about:blank\" class=\"twitter-follow-button twitter-follow-button\" title=\"Twitter Follow Button\" data-twttr-rendered=\"true\" style=\"width: 251px; height: 25px;\" data-rocket-lazyload=\"fitvidscompatible\" data-lazy-data-lazy=\"true\" data-src=\"https:\/\/platform.twitter.com\/widgets\/follow_button.1392079123.html#_=1392650032615&amp;id=twitter-widget-0&amp;lang=en&amp;screen_name=MrDannyGoodwin&amp;show_count=true&amp;show_screen_name=true&amp;size=m\"><\/iframe><noscript><iframe id=\"twitter-widget-0\" data-lazy=\"true\" data-src=\"https:\/\/platform.twitter.com\/widgets\/follow_button.1392079123.html#_=1392650032615&amp;id=twitter-widget-0&amp;lang=en&amp;screen_name=MrDannyGoodwin&amp;show_count=true&amp;show_screen_name=true&amp;size=m\" class=\"twitter-follow-button twitter-follow-button\" title=\"Twitter Follow Button\" data-twttr-rendered=\"true\" style=\"width: 251px; height: 25px;\"><\/iframe><\/noscript>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\tDanny Goodwin is Managing Editor of Search Engine Land &amp; SMX. In addition to writing daily about SEO, PPC, and more for Search Engine Land, Goodwin also manages Search Engine Land\u2019s roster of subject-matter experts. He also helps program our conference series, SMX \u2013 Search Marketing Expo.&#13;<br \/>\n&#13;<br \/>\nPrior to joining Search Engine Land, Goodwin was Executive Editor at Search Engine Journal, where he led editorial initiatives for the brand. He also was an editor at Search Engine Watch. He has spoken at many major search conferences and virtual events, and has been sourced for his expertise by a wide range of publications and podcasts.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\n\t\t\t\t\t<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/searchengineland.com\/search-marketing-history-january-2-389507\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2012, Google \u2013 a search engine known for fighting against paid links and \u201cthin\u201d content \u2013 seemed to be behind a campaign that generated&#8230;<\/p>\n","protected":false},"author":1,"featured_media":26979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-26978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>This day in search marketing history: January 2 - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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