{"id":26017,"date":"2022-12-27T07:58:51","date_gmt":"2022-12-27T07:58:51","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/27\/11-best-email-and-sms-marketing-platforms\/"},"modified":"2022-12-27T07:58:51","modified_gmt":"2022-12-27T07:58:51","slug":"11-best-email-and-sms-marketing-platforms","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/27\/11-best-email-and-sms-marketing-platforms\/","title":{"rendered":"11 Best Email and SMS Marketing Platforms"},"content":{"rendered":"

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According to G2, there are 346 tools just in SMS alone<\/strong>.\u00a0<\/p>\n

With hundreds of options out there, how do you know which email and SMS marketing platform works the best for your eCommerce store?<\/p>\n

In this guide, we compare 11 of the best tools available today based on their top features, pricing, and what each tool is best for.<\/p>\n

\u200d<\/p>\n

Best for Email Marketing\u00a0<\/strong><\/h2>\n

Emails are the most cost-effective way to connect with a global audience. Here are six exceptional email marketing platforms that need to be on your radar today.<\/p>\n

1. <\/strong>Sendlane<\/strong><\/a>\u00a0<\/strong><\/h3>\n

Best for<\/strong>: Overall<\/p>\n

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\"email<\/div>\n<\/figure>\n

G2 score<\/strong>: 4.7<\/p>\n

Sendlane<\/strong> is an intuitive platform that houses email and SMS marketing under one roof. This is the tool to use if you want to improve deliverability and have access to 24\/7\/365 support.\u00a0<\/p>\n

Start your free 14-day trial today<\/strong><\/a>.<\/p>\n

Top Features<\/strong>:<\/h4>\n

1. Pre-built funnels<\/strong><\/p>\n

Choose from 50+ email and SMS funnels built with the best eCommerce practices in mind.\u00a0<\/p>\n

These pre-built funnels include product recommendations, abandoned carts, post-purchase, and re-engagement. You can customize them to meet your needs easily.\u00a0\u00a0<\/p>\n

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\"example<\/div>\n<\/figure>\n

Our funnels integrate with popular third-party apps like Shopify and BigCommerce, so you never have to change the way you work in your email and SMS strategy.<\/p>\n

2. Real-time analytics<\/strong><\/p>\n

Analyze all customer data in a bird\u2019s-eye view.<\/p>\n

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\"sendlane<\/div>\n<\/figure>\n

Track your email and SMS<\/a> performance at a single glance instead of clicking through multiple tabs.\u00a0<\/p>\n

Not only can you identify what\u2019s working right away, but you can also attribute revenue for each campaign and channel to determine ROI with zero guesswork.\u00a0<\/p>\n

3. Two-way reply for SMS marketing<\/strong><\/p>\n

Two way messaging establishes instant human connection.\u00a0<\/p>\n

With Sendlane, you can communicate with customers to provide top-tier support in real-time.<\/p>\n

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\"sendlane's<\/div>\n<\/figure>\n

Chat history goes back 30 days, so you’ll never miss context when chatting with customers.<\/p>\n

4. Customer service<\/strong><\/p>\n

Sendlane offers 24\/7\/365 live chat support in all plans, including free trials.\u00a0<\/p>\n

Hear from us in just 30 seconds\u2026or less.\u00a0<\/p>\n

5. Deliverability\u00a0<\/strong><\/p>\n

We also handle your email deliverability with our email infrastructure.<\/p>\n

Since you get access to our premium IP settings, you maximize your deliverability rate and quality sender reputation. This ensures your emails are reaching customers and increases the odds of them buying your products.<\/p>\n

Pricing<\/strong>:<\/h4>\n

Sendlane offers SMS add-on subscriptions which allow you to purchase credit bundles with your email plan:<\/strong><\/p>\n