{"id":23901,"date":"2022-12-16T02:06:16","date_gmt":"2022-12-16T02:06:16","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/16\/7-christmas-popup-examples-thatll-inspire-your-next-campaign\/"},"modified":"2022-12-16T02:06:16","modified_gmt":"2022-12-16T02:06:16","slug":"7-christmas-popup-examples-thatll-inspire-your-next-campaign","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/16\/7-christmas-popup-examples-thatll-inspire-your-next-campaign\/","title":{"rendered":"7 Christmas Popup Examples That\u2019ll Inspire Your Next Campaign"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div id=\"hs_cos_wrapper_post_body\">\n<p>Everyone loves Christmas, right? Consuming your body weight in eggnog and roasted meats and vegetables; spoiling your friends and family (and yourself); spending valuable time with your nearest and dearest.<\/p>\n<p><!--more--><\/p>\n<p>What\u2019s not to like?<\/p>\n<p>But the festive season isn\u2019t just about unbridled celebration.<\/p>\n<p>In a survey of 10,000 consumers in 12 markets,<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.ipsos.com\/en\/holiday-shopping-2022-mixed-feelings-consumers-are-anxious-eager-celebrate\" rel=\"noopener\">Ipsos<\/a><span>\u00a0<\/span>grouped open-ended responses into broad \u201cconversational clusters.\u201d The<span>\u00a0<\/span><em>biggest<span>\u00a0<\/span><\/em>cluster, \u201cjoyful,\u201d was totally in keeping with the traditional festive spirit. But the fourth-largest cluster was far less positive: \u201canxious.\u201d<\/p>\n<p>Fact is, consumers have a lot on their minds right now. Many of us are still slowly adjusting to a post-pandemic world. High inflation is tightening purse strings. And buying exactly the right present for your parents, your partner, and your second cousin\u2019s toddler can be a thankless\u2014and stressful\u2014task.<\/p>\n<p>Anxiety breeds uncertainty. And uncertainty means more convoluted buying journeys and a higher rate of<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/cart-abandonment-statistics\" rel=\"noopener\">cart abandonments<\/a>. All of which is bad news for retailers desperate to end the year on a high.<\/p>\n<p>So what can you do to make consumers\u2019 lives easier (while persuading them to part with their cash)?<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/types-of-popups\" rel=\"noopener\">Website popups<\/a><span>\u00a0<\/span>are the perfect solution, allowing you to\u2026<\/p>\n<ul>\n<li>Capture customer data to fuel your email campaigns<\/li>\n<li>Offer timely discounts and promotions based on behavior<\/li>\n<li>Showcase key seasonal messaging, offers, and information<\/li>\n<\/ul>\n<p>\u2026and much more besides.<\/p>\n<p>With that in mind, I\u2019ve raided our best practice vault and studied some of our favorite brands to pick out some of the most inspirational, engaging, high-converting Christmas popup examples.<\/p>\n<p>\u00a0<\/p>\n<p><a id=\"one\" data-hs-anchor=\"true\"\/><\/p>\n<h2>1. Create a Popup Advent Calendar<\/h2>\n<p>What could be more festive than an advent calendar?<\/p>\n<p>Although they\u2019re more of a European tradition, advent calendars are still pretty popular in the US, with<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.statista.com\/statistics\/1075160\/having-an-advent-calendar-in-the-united-states\/\" rel=\"noopener\">one-third of American households<\/a><span>\u00a0<\/span>planning to have some sort of advent calendar in 2022.<\/p>\n<p>It doesn\u2019t take a marketing genius to work out that the day-by-day action of opening an advent calendar is a perfect fit for a daily deals-style ecommerce campaign. The process is pretty simple:<\/p>\n<ol>\n<li>Plan a different deal for every day leading up to Christmas (or just run the campaign on select days\u2014the choice is yours). It could be a sitewide discount, a percentage-off sale on a specific product category, free shipping, or something else entirely.<\/li>\n<li>Create data capture popups that prompt customers to submit their name and email address in exchange for today\u2019s deal.<\/li>\n<li>When customers fill in the form, hand over the relevant discount code and add them to your mailing list.<\/li>\n<\/ol>\n<p>Here\u2019s an example of how that might look, built with our simple-to-use<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/product\/forms-popups\" rel=\"noopener\">popup maker<\/a>:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=560&amp;height=338&amp;name=2%20image3.gif\" alt=\"2 image3\" width=\"560\" height=\"338\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 560px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=280&amp;height=169&amp;name=2%20image3.gif 280w, https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=560&amp;height=338&amp;name=2%20image3.gif 560w, https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=840&amp;height=507&amp;name=2%20image3.gif 840w, https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=1120&amp;height=676&amp;name=2%20image3.gif 1120w, https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=1400&amp;height=845&amp;name=2%20image3.gif 1400w, https:\/\/www.drip.com\/hs-fs\/hubfs\/2%20image3.gif?width=1680&amp;height=1014&amp;name=2%20image3.gif 1680w\" data-sizes=\"auto, (max-width: 560px) 100vw, 560px\"\/>Of course, an advent calendar campaign isn\u2019t just about rewarding customers with a one-off discount. It\u2019s also an opportunity to bring them back to your website day after day\u2014which means more sales and revenue.<\/p>\n<p>Want to know the best news?<\/p>\n<p>Drip makes it super simple to run advent calendar campaigns. Check out our<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/help.sleeknote.com\/daily-offers\" rel=\"noopener\">step-by-step guide<\/a><span>\u00a0<\/span>to create your own.<\/p>\n<p><a id=\"two\" data-hs-anchor=\"true\"\/><\/p>\n<h2>2. Recommend Gifts With a Sidebar Popup<\/h2>\n<p>I\u2019ve already alluded to the fact that Christmas shopping is pretty darned stressful for a lot of consumers.<\/p>\n<p>When it comes to buying gifts online, one<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.prnewswire.com\/news-releases\/new-consumer-survey-reveals-fear-of-buying-the-wrong-size-and-hassle-of-returns-as-top-reasons-consumers-hesitate-to-buy-gifts-online-300151414.html\" rel=\"noopener\">study<\/a><span>\u00a0<\/span>found that 25 percent of shoppers worry about purchasing apparel in the wrong size, while 18 percent fear their gifts may turn up late.<\/p>\n<p>And that\u2019s just scratching the surface, with the same survey revealing a host of other gift-buying stresses, including:<\/p>\n<ul>\n<li>Choosing the wrong color<\/li>\n<li>Leaving the price tag on<\/li>\n<li>Getting the recipient\u2019s mailing address wrong<\/li>\n<\/ul>\n<p>Unfortunately, as a retailer, there\u2019s not much you can do to stop Uncle Frank sending his nephew\u2019s gifts to Springfield, Missouri rather than Springfield, Massachusetts.<\/p>\n<p>But you can<span>\u00a0<\/span><em>definitely<span>\u00a0<\/span><\/em>point shoppers in the right direction by using sidebar popups to provide<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/product-recommendation-popups\" rel=\"noopener\">product recommendations<\/a>:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=808&amp;height=475&amp;name=3%20image1-3.png\" alt=\"3 image1-3\" width=\"808\" height=\"475\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 808px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=404&amp;height=238&amp;name=3%20image1-3.png 404w, https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=808&amp;height=475&amp;name=3%20image1-3.png 808w, https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=1212&amp;height=713&amp;name=3%20image1-3.png 1212w, https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=1616&amp;height=950&amp;name=3%20image1-3.png 1616w, https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=2020&amp;height=1188&amp;name=3%20image1-3.png 2020w, https:\/\/www.drip.com\/hs-fs\/hubfs\/3%20image1-3.png?width=2424&amp;height=1425&amp;name=3%20image1-3.png 2424w\" data-sizes=\"auto, (max-width: 808px) 100vw, 808px\"\/>In the above example, the recommendations are segmented by price. But there\u2019s really no limit to the types of recommendations you can offer. Try recommending product types by:<\/p>\n<ul>\n<li><strong>Hobbies and interests.<\/strong><span>\u00a0<\/span>Examples:<span>\u00a0<\/span><em>Gifts for sports fans; gifts for book lovers<\/em>.<\/li>\n<li><strong>Demographic information.<span>\u00a0<\/span><\/strong>Examples:<span>\u00a0<\/span><em>Gifts for dads; gifts for new parents<\/em>.<\/li>\n<li><strong>Popularity.<span>\u00a0<\/span><\/strong>Example:<span>\u00a0<\/span><em>Our bestselling gifts of 2022.<\/em><\/li>\n<\/ul>\n<p>Even better, test<span>\u00a0<\/span><em>multiple<span>\u00a0<\/span><\/em>product recommendation popups to find out what works best for your audience.<\/p>\n<p><a id=\"three\" data-hs-anchor=\"true\"\/><\/p>\n<h2>3. Add USPs to Popups<\/h2>\n<p>With<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.similarweb.com\/corp\/blog\/sales\/selling-to-ecommerce\/top-50-ecommerce-companies-in-the-usa\/\" rel=\"noopener\">roughly 1.3 million ecommerce companies<\/a><span>\u00a0<\/span>in the US and Canada alone, consumers have never had more choice at their fingertips.<\/p>\n<p>This is both a blessing and a curse for ecommerce marketers.<\/p>\n<p>On the one hand, if the barriers to entry weren\u2019t so low and the opportunities so attractive, your brand might not even exist.<\/p>\n<p>But on the flip side, it means you\u2019re almost certainly in a highly competitive niche. Unlike in the \u201cold days\u201d, when your biggest rivals shared your zip code, today they could come from anywhere in the US\u2014or even further afield.<\/p>\n<p>Let\u2019s be honest: if you\u2019re competing solely on price, you\u2019re locked in a race to the bottom. There\u2019s always going to be<span>\u00a0<\/span><em>someone<span>\u00a0<\/span><\/em>prepared to undercut you.<\/p>\n<p>For that reason, you need to give each and every consumer who visits your website a compelling reason to purchase from you.<\/p>\n<p>Once again, a website popup is one of the best ways to make this happen. Because they\u2019re so eye-catching, there\u2019s a strong chance people will sit up and take notice.<\/p>\n<p>So what do shoppers want to hear? That might vary from market to market, but a good starting point is to answer your audience\u2019s most common questions, such as:<\/p>\n<ul>\n<li>When will my product arrive?<\/li>\n<li>What happens if the recipient doesn\u2019t like their gift or wants to exchange it for a different size?<\/li>\n<li>Will I have to gift-wrap it myself, or can you do it for me?<\/li>\n<\/ul>\n<p>Here\u2019s what that might look like:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=808&amp;height=454&amp;name=4%20image7-1.png\" alt=\"4 image7-1\" width=\"808\" height=\"454\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 808px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=404&amp;height=227&amp;name=4%20image7-1.png 404w, https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=808&amp;height=454&amp;name=4%20image7-1.png 808w, https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=1212&amp;height=681&amp;name=4%20image7-1.png 1212w, https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=1616&amp;height=908&amp;name=4%20image7-1.png 1616w, https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=2020&amp;height=1135&amp;name=4%20image7-1.png 2020w, https:\/\/www.drip.com\/hs-fs\/hubfs\/4%20image7-1.png?width=2424&amp;height=1362&amp;name=4%20image7-1.png 2424w\" data-sizes=\"auto, (max-width: 808px) 100vw, 808px\"\/>The above example shows a USP-related popup on an imaginary product page.<\/p>\n<p>This raises an important point: what\u2019s the best place (and time) to display your website popups?<\/p>\n<p>It\u2019s about striking a balance between<span>\u00a0<\/span><em>maximum exposure<span>\u00a0<\/span><\/em>and<span>\u00a0<\/span><em>maximum action<\/em>. Naturally, you want lots of people to see your key festive messaging. But you<span>\u00a0<\/span><em>also<span>\u00a0<\/span><\/em>want to display it at the most impactful moment\u2014such as when they\u2019re weighing up whether to buy a product.<\/p>\n<p>As ever, my advice is to test, test, and test some more. Because no two audiences are exactly alike. See what works best for your audience and<span>\u00a0<\/span><em>do more of it<\/em>.<\/p>\n<p><a id=\"four\" data-hs-anchor=\"true\"\/><\/p>\n<h2>4. Run Exit Intent Popups<\/h2>\n<p>While we\u2019re on the topic of popup timings, one of the most effective times to display a popup is when the user is about to navigate away from your website.<\/p>\n<p>Think of<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/exit-intent\" rel=\"noopener\">exit intent popups<\/a><span>\u00a0<\/span>as the onsite equivalent of abandoned cart emails. You know the customer is about to leave, so you make a last-ditch, Hail Mary attempt to convince them otherwise.<\/p>\n<p>Even as an avid popup enthusiast, I have to admit that exit intent popups can be<span>\u00a0<\/span><em>annoying<\/em>.<\/p>\n<p>You\u2019re trying to go about your day, then BAM, a popup gets in the way. There are times when I\u2019ve vowed never to visit a specific website again because the exit intent popups were so intrusive.<\/p>\n<p>For that reason, I only recommend adding these popups to your most valuable, action-oriented pages.<\/p>\n<p>Don\u2019t place them on your homepage. If customers are considering leaving before they\u2019ve got any deeper into your site, they almost certainly aren\u2019t ready to buy anyway. So it makes no sense to pester them.<\/p>\n<p>Instead, save them for your product and checkout pages.<\/p>\n<p>Another key point:<span>\u00a0<\/span><em>exit intent popups need to add value<\/em>.<\/p>\n<p>Don\u2019t just beg and plead with customers to change their mind; give them a concrete reason to stick around and buy. For example, acrylic wall art brand Bumblejax uses exit intent popups to promote its free shipping and first order discount promotions:<\/p>\n<h2><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=1510&amp;height=725&amp;name=5%20image2-1.png\" alt=\"5 image2-1\" width=\"1510\" height=\"725\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 1510px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=755&amp;height=363&amp;name=5%20image2-1.png 755w, https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=1510&amp;height=725&amp;name=5%20image2-1.png 1510w, https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=2265&amp;height=1088&amp;name=5%20image2-1.png 2265w, https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=3020&amp;height=1450&amp;name=5%20image2-1.png 3020w, https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=3775&amp;height=1813&amp;name=5%20image2-1.png 3775w, https:\/\/www.drip.com\/hs-fs\/hubfs\/5%20image2-1.png?width=4530&amp;height=2175&amp;name=5%20image2-1.png 4530w\" data-sizes=\"auto, (max-width: 1510px) 100vw, 1510px\"\/><\/h2>\n<p><a id=\"five\" data-hs-anchor=\"true\"\/><\/p>\n<h2>5. Spell Out Your Shipping Policy<\/h2>\n<p>Shipping can be a key deciding factor for consumers at any time of year.\u00a0<\/p>\n<p>There\u2019s plenty of evidence to back this up. For instance, a study from<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.retentionscience.com\/wp-content\/uploads\/2021\/12\/ReSci-The-7-Most-Expensive-Shopify-Mistakes.pdf\" rel=\"noopener\">Retention Science<\/a><span>\u00a0<\/span>found that online shoppers are twice as likely to respond to \u201cfree shipping\u201d offers than promotions offering a percentage discount on a product. Moreover, an estimated<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/xdelivery.ai\/2022-shipping-report\/\" rel=\"noopener\">56 percent of all shopping cart abandonments<\/a><span>\u00a0<\/span>come about through shipping-related concerns.<\/p>\n<p>As December 25th approaches, shipping becomes an absolute deal breaker. Simply put, if the customer can\u2019t get hold of a product fast enough they\u2019re<span>\u00a0<\/span><em>definitely<span>\u00a0<\/span><\/em>going to look elsewhere.<\/p>\n<p>But it\u2019s not just about delivery speed\u2014price is an important factor too. According to<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.thinkwithgoogle.com\/consumer-insights\/consumer-trends\/increase-holiday-sales\/\" rel=\"noopener\">Think With Google<\/a>, 75 percent of holiday shoppers plan to buy from retailers that offer free shipping.<\/p>\n<p>The message here is clear:\u00a0<\/p>\n<ul>\n<li>Let customers know\u2014to the day, or even the hour\u2014how much time they have left to buy and still get their product shipped in time for Christmas.<\/li>\n<li>Make it clear how much it\u2019ll cost to ship their planned purchase.<\/li>\n<\/ul>\n<p>This information is<span>\u00a0<\/span><em>so important<span>\u00a0<\/span><\/em>in the lead-up to Christmas that I recommend adding it prominently to every page\u2014preferably in the form of a sitewide banner popup:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=800&amp;height=382&amp;name=6%20image6.gif\" alt=\"6 image6\" width=\"800\" height=\"382\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 800px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=400&amp;height=191&amp;name=6%20image6.gif 400w, https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=800&amp;height=382&amp;name=6%20image6.gif 800w, https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=1200&amp;height=573&amp;name=6%20image6.gif 1200w, https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=1600&amp;height=764&amp;name=6%20image6.gif 1600w, https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=2000&amp;height=955&amp;name=6%20image6.gif 2000w, https:\/\/www.drip.com\/hs-fs\/hubfs\/6%20image6.gif?width=2400&amp;height=1146&amp;name=6%20image6.gif 2400w\" data-sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/>Not only does this approach encourage shoppers to buy while they still have time, but it also helps you avoid complaints from customers with unreasonably fast (or cheap) shipping expectations.<\/p>\n<p><a id=\"six\" data-hs-anchor=\"true\"\/><\/p>\n<h2>6. Use 1-2 Data Capture Fields<\/h2>\n<p>When it comes to<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/lead-capture-form-examples\" rel=\"noopener\">capturing customer data<\/a>, we marketers can be a greedy bunch.<\/p>\n<p>We always want<span>\u00a0<\/span><em>more<\/em>, because we understand that data holds the key to delivering highly personalized (and highly persuasive) campaigns.<\/p>\n<p>But there\u2019s a problem:<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/popup-statistics\" rel=\"noopener\">we\u2019ve run the numbers<\/a>, and it turns out that multi-field popups are about as popular as a glass of eggnog that\u2019s been left out of the fridge overnight.\u00a0<\/p>\n<p>In our analysis, we looked at one million popup views, filtered any with fewer than 2,000 views, and analyzed the conversion rates for popups with between one and five input fields.\u00a0<\/p>\n<p>The results were conclusive:<span>\u00a0<\/span><strong>popups with one or two fields convert best<\/strong>, just like in this Christmas popup example:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=700&amp;height=1148&amp;name=7%20image8.png\" alt=\"7 image8\" width=\"700\" height=\"1148\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 700px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=350&amp;height=574&amp;name=7%20image8.png 350w, https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=700&amp;height=1148&amp;name=7%20image8.png 700w, https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=1050&amp;height=1722&amp;name=7%20image8.png 1050w, https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=1400&amp;height=2296&amp;name=7%20image8.png 1400w, https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=1750&amp;height=2870&amp;name=7%20image8.png 1750w, https:\/\/www.drip.com\/hs-fs\/hubfs\/7%20image8.png?width=2100&amp;height=3444&amp;name=7%20image8.png 2100w\" data-sizes=\"auto, (max-width: 700px) 100vw, 700px\"\/>Interestingly, we discovered that two-field popups actually convert at a slightly higher rate than single-field popups, but only by 3.32 percent.<\/p>\n<p>So it\u2019s clear. If you\u2019re looking to build your holiday mailing list or capture names and email addresses ahead of the January sales, one or two form fields is the way to go.<\/p>\n<p><a id=\"seven\" data-hs-anchor=\"true\"\/><\/p>\n<h2>7. Gamify Your Popups<\/h2>\n<p>I\u2019m not trying to sound like Scrooge, but Christmas shopping can be a drudge. It feels like there\u2019s always<span>\u00a0<\/span><em>one more present to buy<\/em>.<\/p>\n<p>So why not brighten up the shopping experience with a little<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/blog\/gamification-marketing\" rel=\"noopener\">gamification<\/a>?<\/p>\n<p>Of course, gamifying the shopping experience isn\u2019t just about putting a smile on your customers\u2019 faces; it\u2019s<span>\u00a0<\/span><em>also<span>\u00a0<\/span><\/em>about driving sales and revenue. According to our data, when it comes to running giveaway-based incentives, gamified popups convert at an impressive rate of 20.76 percent, compared to just 7.66 percent for non-gamified popups.<\/p>\n<p>What marketer would turn their nose up at a campaign in which one in five people converts?<\/p>\n<p>If you\u2019re not sure where to start with gamification, let me point you in the direction of the classic spinning wheel popup, as demonstrated by 0utdoor apparel and footwear brand ArdMoor:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=1440&amp;height=686&amp;name=8%20image5-2.png\" alt=\"8 image5-2\" width=\"1440\" height=\"686\" loading=\"lazy\" style=\"height: auto; max-width: 100%; width: 1440px;\" data-srcset=\"https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=720&amp;height=343&amp;name=8%20image5-2.png 720w, https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=1440&amp;height=686&amp;name=8%20image5-2.png 1440w, https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=2160&amp;height=1029&amp;name=8%20image5-2.png 2160w, https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=2880&amp;height=1372&amp;name=8%20image5-2.png 2880w, https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=3600&amp;height=1715&amp;name=8%20image5-2.png 3600w, https:\/\/www.drip.com\/hs-fs\/hubfs\/8%20image5-2.png?width=4320&amp;height=2058&amp;name=8%20image5-2.png 4320w\" data-sizes=\"auto, (max-width: 1440px) 100vw, 1440px\"\/>The idea is simple. Customers enter their email address in return for a spin of the wheel, which gives them a chance to unlock a discount or free gift.<\/p>\n<p>Even if we suspect the result is predetermined, many of us just can\u2019t resist hitting that \u201cspin to win\u201d button.<\/p>\n<h2>Build On-Brand Popups In Seconds With Drip<\/h2>\n<p>There\u2019s another important point that I\u2019m yet to mention:<\/p>\n<p>If your popups look<span>\u00a0<\/span><em>terrible<\/em>, no one\u2019s going to interact with them.<\/p>\n<p>Fortunately, Drip makes it devastatingly simple to craft attractive, on-brand popups in just a few clicks. Start off with a pre-built template, then customize fonts, buttons, and styles to your heart\u2019s content\u2014all without forcing you to write a single line of code.<\/p>\n<p>Sounds good? See for yourself by starting your<span>\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.drip.com\/signup\" rel=\"noopener\">14-day free trial<\/a>.<\/p>\n<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.drip.com\/blog\/christmas-popup-examples\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Everyone loves Christmas, right? Consuming your body weight in eggnog and roasted meats and vegetables; spoiling your friends and family (and yourself); spending valuable time&#8230;<\/p>\n","protected":false},"author":1,"featured_media":23902,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-23901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>7 Christmas Popup Examples That\u2019ll Inspire Your Next Campaign - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailinvest.blog\/index.php\/2022\/12\/16\/7-christmas-popup-examples-thatll-inspire-your-next-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 Christmas Popup Examples That\u2019ll Inspire Your Next Campaign - mailinvest.blog\" \/>\n<meta property=\"og:description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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