{"id":23457,"date":"2022-12-14T18:01:46","date_gmt":"2022-12-14T18:01:46","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/14\/the-power-of-scarcity\/"},"modified":"2022-12-14T18:01:46","modified_gmt":"2022-12-14T18:01:46","slug":"the-power-of-scarcity","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/14\/the-power-of-scarcity\/","title":{"rendered":"The Power Of Scarcity"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div id=\"\">\n<p><a href=\"https:\/\/traffic.libsyn.com\/ducttape\/DTM-Mindy-Weinstein.mp3\" target=\"_blank\" rel=\"noopener\">Marketing Podcast with Mindy Weinstein<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-68058 size-medium alignleft lazyload\" alt=\"Dr. Mindy Weinstein, a guest on the Duct Tape Marketing podcast\" width=\"300\" height=\"300\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-300x300.jpg?strip=all&amp;lossy=1&amp;ssl=1\" data-srcset=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-300x300.jpg?strip=all&amp;lossy=1&amp;ssl=1 300w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-1024x1024.jpg?strip=all&amp;lossy=1&amp;ssl=1 1024w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-150x150.jpg?strip=all&amp;lossy=1&amp;ssl=1 150w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-768x768.jpg?strip=all&amp;lossy=1&amp;ssl=1 768w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-75x75.jpg?strip=all&amp;lossy=1&amp;ssl=1 75w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22.jpg?strip=all&amp;lossy=1&amp;ssl=1 1080w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22.jpg?strip=all&amp;lossy=1&amp;w=384&amp;ssl=1 384w\" data-data-sizes=\"auto\"\/><\/p>\n<p><noscript><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-68058 size-medium alignleft\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-300x300.jpg?strip=all&amp;lossy=1&amp;ssl=1\" alt=\"Dr. Mindy Weinstein, a guest on the Duct Tape Marketing podcast\" width=\"300\" height=\"300\" data-srcset=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-300x300.jpg?strip=all&amp;lossy=1&amp;ssl=1 300w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-1024x1024.jpg?strip=all&amp;lossy=1&amp;ssl=1 1024w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-150x150.jpg?strip=all&amp;lossy=1&amp;ssl=1 150w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-768x768.jpg?strip=all&amp;lossy=1&amp;ssl=1 768w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22-75x75.jpg?strip=all&amp;lossy=1&amp;ssl=1 75w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22.jpg?strip=all&amp;lossy=1&amp;ssl=1 1080w, https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2022\/12\/DTM-Podcast-Graphics-\u2013-New-22.jpg?strip=all&amp;lossy=1&amp;w=384&amp;ssl=1 384w\" data-sizes=\"auto, (max-width: 300px) 100vw, 300px\" data-eio=\"l\"\/><\/noscript>In this episode of the <a href=\"https:\/\/ducttapemarketing.com\/about\/duct-tape-marketing-podcast\/\">Duct Tape Marketing Podcast<\/a>, I interview Mindy Weinstein. Dr. Weinstein <span style=\"font-weight: 400;\">is a leading expert in digital marketing and has been named one of the top women in the industry globally. She is the founder of the digital marketing firm <a href=\"https:\/\/www.marketmindshift.com\/\" target=\"_blank\" rel=\"noopener\">Market MindShift<\/a>.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-36171 alignright lazyload\" alt=\"\" width=\"1\" height=\"1\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2017\/01\/tamsen-FLTC-1.jpg?strip=all&amp;lossy=1&amp;resize=1%2C1&amp;ssl=1\"\/><\/p>\n<p><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-36171 alignright\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2017\/01\/tamsen-FLTC-1.jpg?strip=all&amp;lossy=1&amp;resize=1%2C1&amp;ssl=1\" alt=\"\" width=\"1\" height=\"1\" data-eio=\"l\"\/><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-36171 alignright lazyload\" alt=\"\" width=\"1\" height=\"1\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2017\/01\/tamsen-FLTC-1.jpg?strip=all&amp;lossy=1&amp;resize=1%2C1&amp;ssl=1\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-36171 alignright\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/eqcctsh22nm.exactdn.com\/wp-content\/uploads\/2017\/01\/tamsen-FLTC-1.jpg?strip=all&amp;lossy=1&amp;resize=1%2C1&amp;ssl=1\" alt=\"\" width=\"1\" height=\"1\" data-eio=\"l\"\/><\/noscript><\/p>\n<h3>Questions I ask Dr. Mindy Weinstein:<\/h3>\n<ul>\n<li>[1:11] You start the book with scarcity as an influence \u2013 could you unpack that idea?<\/li>\n<li>[3:18] How do you deal with the idea that influence sometimes is used in a negative way?<\/li>\n<li>[4:59] We are often more afraid of what we might lose than what we might gain \u2014 how does that drive the idea of scarcity?<\/li>\n<li>[8:05] What are some examples of good and bad tactics of scarcity?<\/li>\n<li>[13:03] As a consumer, is there a way to avoid making the impulses that come from experiencing FOMO?<\/li>\n<li>[15:17] Is there a risk of people who are just so sick of scarcity tactics that it kind of tarnishes the brand?<\/li>\n<li>[16:52] How do you use scarcity as a differentiator without turning off your true fans?<\/li>\n<li>[20:01] Where can people connect with you and grab a copy of The Power of Scarcity?<\/li>\n<\/ul>\n<div>\n<h3>More About Mindy Weinstein:<\/h3>\n<h3>More About Strategy First:<\/h3>\n<\/div>\n<p>Like this show? Click on over and <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/duct-tape-marketing\/id78797836?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\">give us a review on<\/a> iTunes, please!<\/p>\n<p>This episode of the Duct Tape Marketing Podcast is brought to you by the\u00a0<a href=\"https:\/\/www.hubspot.com\/podcastnetwork\" target=\"_blank\" rel=\"noopener\">HubSpot Podcast Network<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-56867 alignleft lazyload\" alt=\"\" width=\"300\" height=\"116\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/149350408.v2.pressablecdn.com\/wp-content\/uploads\/2021\/09\/hspod.png\"\/><\/p>\n<p><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-56867 alignleft\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/149350408.v2.pressablecdn.com\/wp-content\/uploads\/2021\/09\/hspod.png\" alt=\"\" width=\"300\" height=\"116\" data-eio=\"l\"\/><\/noscript><\/p>\n<p><a href=\"https:\/\/www.hubspot.com\/podcastnetwork\" target=\"_blank\" rel=\"noopener\"><em>HubSpot Podcast Network<\/em><\/a>\u00a0is the audio destination for business professionals who seek the best education and inspiration on how to grow a business.<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<p><span id=\"tve_leads_end_content\" style=\"display: block; visibility: hidden; border: 1px solid transparent;\"\/><\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/ducttapemarketing.com\/the-power-of-scarcity\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing Podcast with Mindy Weinstein In this episode of the Duct Tape Marketing Podcast, I interview Mindy Weinstein. Dr. Weinstein is a leading expert in&#8230;<\/p>\n","protected":false},"author":1,"featured_media":23458,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-23457","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Power Of Scarcity - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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