{"id":23180,"date":"2022-12-13T20:38:23","date_gmt":"2022-12-13T20:38:23","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/13\/snapchats-2022-trends-included-crying-lens-cobra-kai-hotel-transylvania-transformania\/"},"modified":"2022-12-13T20:38:23","modified_gmt":"2022-12-13T20:38:23","slug":"snapchats-2022-trends-included-crying-lens-cobra-kai-hotel-transylvania-transformania","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/13\/snapchats-2022-trends-included-crying-lens-cobra-kai-hotel-transylvania-transformania\/","title":{"rendered":"Snapchat\u2019s 2022 Trends Included Crying Lens, Cobra Kai, Hotel Transylvania: Transformania"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\" loading=\"lazy\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div>\n<p>Tears aplenty flowed on Snapchat in 2022, as the platform\u2019s most popular lens of the year was the <a rel=\"noreferrer noopener\" href=\"https:\/\/lens.snapchat.com\/924f374625604452a5d1273dad9d9726\" data-type=\"URL\" data-id=\"https:\/\/lens.snapchat.com\/924f374625604452a5d1273dad9d9726\" target=\"_blank\">Crying Lens<\/a>, which has been viewed more than 9.7 billion times since its debut.<\/p>\n<figure class=\"wp-block-image aligncenter size-large\">            <picture class=\"wp-image-1499545\"><source srcset=\"https:\/\/static-prod.adweek.com\/wp-content\/uploads\/2022\/12\/SnapchatARLensOfTheYear2022Crying-1024x745.jpg.webp\" type=\"image\/webp\"><source srcset=\"https:\/\/static-prod.adweek.com\/wp-content\/uploads\/2022\/12\/SnapchatARLensOfTheYear2022Crying-1024x745.jpg\" type=\"image\/jpg\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/static-prod.adweek.com\/wp-content\/uploads\/2022\/12\/SnapchatARLensOfTheYear2022Crying-1024x745.jpg\" loading=\"lazy\" height=\"745\" width=\"1024\" class=\"image\" alt=\"image\" title=\"\"\/>             <\/source><\/source><\/picture><figcaption><cite>Snap Inc.<\/cite><\/figcaption><\/figure>\n<p>Other popular <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/media\/snap-lens-fest-300000-ar-creators-crafted-3m-lenses-on-its-platform\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/media\/snap-lens-fest-300000-ar-creators-crafted-3m-lenses-on-its-platform\/\" target=\"_blank\">lenses<\/a> throughout the year included <a rel=\"noreferrer noopener\" href=\"https:\/\/lens.snapchat.com\/a4a202445b994be4924b59064621d661\" data-type=\"URL\" data-id=\"https:\/\/lens.snapchat.com\/a4a202445b994be4924b59064621d661\" target=\"_blank\">Shook<\/a>, Cartoon Kid and Cute Anime.<\/p>\n<p>Snap Inc. said it determined its year-end trends for 2022 through language detection technology on publicly posted Snaps.<\/p>\n<p>The number of <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/social-marketing\/how-chevrolet-hublot-peacock-samsung-added-snapchat-to-their-world-cup-marketing-mix\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/social-marketing\/how-chevrolet-hublot-peacock-samsung-added-snapchat-to-their-world-cup-marketing-mix\/\" target=\"_blank\">Snapchat Stories<\/a> with <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/media\/snapchat-sounds-creator-fund-debuts-for-emerging-independent-artists\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/media\/snapchat-sounds-creator-fund-debuts-for-emerging-independent-artists\/\" target=\"_blank\">music<\/a> grew by more than three times in 2022 compared with 2021, and the top tracks included Vitamin A\u2019s rendition of \u201cHappy Birthday,\u201d <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/brand-marketing\/a-look-back-at-2021s-best-celebrity-partnership-meals\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/brand-marketing\/a-look-back-at-2021s-best-celebrity-partnership-meals\/\" target=\"_blank\">Justin Bieber<\/a>\u2019s \u201cYummy\u201d and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/tvnewser\/gma-announces-summer-2021-concert-series\/478653\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/tvnewser\/gma-announces-summer-2021-concert-series\/478653\/\" target=\"_blank\">Glass Animals<\/a>\u2019 \u201cHeat Waves.\u201d<\/p>\n<p>The top television shows mentioned on Snapchat over the course of the year included <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/convergent-tv\/netflix-snaps-losing-streak-adds-2-4-million-subscribers-ahead-of-ad-tier-launch\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/convergent-tv\/netflix-snaps-losing-streak-adds-2-4-million-subscribers-ahead-of-ad-tier-launch\/\" target=\"_blank\">Cobra Kai<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/media\/zendaya-was-giphys-top-gif-of-2022\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/media\/zendaya-was-giphys-top-gif-of-2022\/\" target=\"_blank\">Euphoria<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/media\/zendaya-was-giphys-top-gif-of-2022\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/media\/zendaya-was-giphys-top-gif-of-2022\/\" target=\"_blank\">Love Island<\/a> and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/convergent-tv\/everything-to-know-about-using-netflixs-ad-tier\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/convergent-tv\/everything-to-know-about-using-netflixs-ad-tier\/\" target=\"_blank\">Stranger Things<\/a>.<\/p>\n<p>And the top movies mentioned in Snaps were <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/convergent-tv\/hotel-transylvania-4-heads-to-amazon\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/convergent-tv\/hotel-transylvania-4-heads-to-amazon\/\" target=\"_blank\">Hotel Transylvania: Transformania<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/creativity\/marketing-morsels-fake-thor-slings-old-spice-dr-umsticks-ink-and-more\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/creativity\/marketing-morsels-fake-thor-slings-old-spice-dr-umsticks-ink-and-more\/\" target=\"_blank\">Thor: Love and Thunder<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/convergent-tv\/bigger-than-the-box-office-the-rise-of-minions-marketing\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/convergent-tv\/bigger-than-the-box-office-the-rise-of-minions-marketing\/\" target=\"_blank\">Minions: The Rise of Gru<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/brand-marketing\/brands-are-getting-scarily-good-at-spooky-marketing\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/brand-marketing\/brands-are-getting-scarily-good-at-spooky-marketing\/\" target=\"_blank\">Doctor Strange in the Multiverse of Madness<\/a> and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/convergent-tv\/disney-streaming-tops-235-million-global-subscribers-loses-1-5-billion\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/convergent-tv\/disney-streaming-tops-235-million-global-subscribers-loses-1-5-billion\/\" target=\"_blank\">Hocus Pocus 2<\/a>.<\/p>\n<p>Snap said Snapchatters used lenses to <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/social-marketing\/snap-hm-team-up-on-ar-try-on-powered-digital-collection\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/social-marketing\/snap-hm-team-up-on-ar-try-on-powered-digital-collection\/\" target=\"_blank\">try on<\/a> shoes 104 million times, and the top items tried on via lenses included sunglasses, sneakers, eyeliner and lipstick, dresses and back-to-school furniture.<\/p>\n<p>For those on the move, the airport was the No. 1 tagged location on Snapchat, and popular places captured in Snaps this year included Big Ben, the Guggenheim Museum, St. Peter\u2019s Basilica, St. Paul\u2019s Cathedral and the Empire State Building. The top-tagged sports venue in the U.S. was Fenway Park.<\/p>\n<p>The fast-casual restaurants checked into the most on Snapchat in 2022 were <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/brand-marketing\/mcdonalds-star-studded-world-cup-ad-finds-common-ground-in-soccer-and-fast-food\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/brand-marketing\/mcdonalds-star-studded-world-cup-ad-finds-common-ground-in-soccer-and-fast-food\/\" target=\"_blank\">McDonald\u2019s<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/brand-marketing\/as-starbucks-retreats-from-russia-pressure-mounts-on-brands-to-do-more\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/brand-marketing\/as-starbucks-retreats-from-russia-pressure-mounts-on-brands-to-do-more\/\" target=\"_blank\">Starbucks<\/a> and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/creativity\/good-catch-trolled-subway-by-giving-away-fake-seafood-sandwiches-outside-its-restaurants\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/creativity\/good-catch-trolled-subway-by-giving-away-fake-seafood-sandwiches-outside-its-restaurants\/\" target=\"_blank\">Subway<\/a>.<\/p>\n<p>The platform\u2019s biggest day in terms of engagement is New Year\u2019s Eve, and the top days for each month are:<\/p>\n<ul>\n<li>Jan. 1, New Year\u2019s Day<\/li>\n<li>Feb. 2, Angel Date<\/li>\n<li>March 18, Holi<\/li>\n<li>April 1, April Fool\u2019s Day<\/li>\n<li>May 1, Eid Al Fitr<\/li>\n<li>June 21, Summer Solstice<\/li>\n<li>July 30, International Friendship Day<\/li>\n<li>August\/September, Start of the school year<\/li>\n<li>Sept. 23, Australian Football League Grand Final<\/li>\n<li>Oct. 22, Diwali<\/li>\n<li>Nov. 24, Thanksgiving<\/li>\n<li>Dec. 25, Christmas<\/li>\n<\/ul>\n<p>Finally, Snapchatters with enough content in their <a rel=\"noreferrer noopener\" href=\"https:\/\/www.adweek.com\/media\/snapchat-works-out-with-strava\/\" data-type=\"URL\" data-id=\"https:\/\/www.adweek.com\/media\/snapchat-works-out-with-strava\/\" target=\"_blank\">Snapchat Memories<\/a> will see Year End Story, a short video looking back at the past year, with this feature beginning to roll out across the globe next week.<\/p>\n<\/p><\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.adweek.com\/media\/snapchats-2022-trends-included-crying-lens-cobra-kai-hotel-transylvania-transformania\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tears aplenty flowed on Snapchat in 2022, as the platform\u2019s most popular lens of the year was the Crying Lens, which has been viewed more&#8230;<\/p>\n","protected":false},"author":1,"featured_media":23181,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-23180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snapchat\u2019s 2022 Trends Included Crying Lens, Cobra Kai, Hotel Transylvania: Transformania - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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