{"id":22625,"date":"2022-12-11T21:33:43","date_gmt":"2022-12-11T21:33:43","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/11\/search-engine-land-celebrates-its-16th-birthday\/"},"modified":"2022-12-11T21:33:43","modified_gmt":"2022-12-11T21:33:43","slug":"search-engine-land-celebrates-its-16th-birthday","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/11\/search-engine-land-celebrates-its-16th-birthday\/","title":{"rendered":"Search Engine Land celebrates its 16th birthday\u00a0"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div itemprop=\"articleBody\">\n<p>Search Engine Land celebrates its Sweet 16 today.<\/p>\n<p>While most of the original team from 2006 has moved on, the mission of Search Engine Land remains nearly the same as it has been since day 1. <\/p>\n<p>As <a href=\"https:\/\/searchengineland.com\/welcome-to-search-engine-land-10019\">explained by founding editor Danny Sullivan<\/a>, Search Engine Land was created to be:<\/p>\n<ul>\n<li>A place where you can keep up with what\u2019s happening in the search space.<\/li>\n<li>A community.<\/li>\n<li>An entire new world revolving around the important tools of search engines, a world that continues to grow and be shaped, with such a huge impact on society and our daily lives.<\/li>\n<\/ul>\n<p>There\u2019s a lot to look forward to in 2023. <\/p>\n<p>But first, let\u2019s take a look back on the past year of Search Engine Land, give some thanks to those who have helped make this year a success, and tease a few things you can expect from us over the next year.<\/p>\n<h2 id=\"h-thank-you-for-reading\">Thank you for reading!<\/h2>\n<p>If you\u2019re still reading this, thank you! Yes, you!<\/p>\n<p>Every day, our mission is to bring you the latest news and information as it happens, as well as useful guides and insights to help you thrive and advance in your career, navigate the ever-changing search landscape and understand what\u2019s coming next.<\/p>\n<p>Hopefully, you found our news coverage and articles helpful over the past year.\u00a0<\/p>\n<p>And just as a reminder: if you\u2019d like all the latest search news, analysis and intelligence in your inbox, make sure to <a href=\"https:\/\/searchengineland.com\/newsletters\">subscribe to Search Engine Land\u2019s newsletter<\/a>.<\/p>\n<h2 id=\"h-thanks-to-the-search-engine-land-team\">Thanks to the Search Engine Land team<\/h2>\n<p>Search Engine Land has a small <a href=\"https:\/\/searchengineland.com\/staff\">team<\/a>. But as the late Steve Jobs once said, \u201cA small team of A+ players can run circles around a giant team of B and C players.\u201d<\/p>\n<p>And I truly we believe we have those A+ players here.\u00a0<\/p>\n<ul>\n<li><strong>Barry Schwartz<\/strong>. Barry is a legend \u2013 he\u2019s been writing on Search Engine Land since the beginning and covering search for an astounding <a href=\"https:\/\/www.seroundtable.com\/19-years-old-34458.html\" target=\"_blank\" rel=\"noreferrer noopener\">19 years<\/a>. He\u2019s written a ridiculous number of news articles (somewhere around 40,000), documenting all the latest updates and developments in our space. His work ethic is beyond impressive and it\u2019s been an honor to work with him this year.\u00a0<\/li>\n<li><strong>Nicole Farley:<\/strong> Nicole has been a great addition to the team. I was impressed by her when we first met a couple of years ago. Since joining the team, Nicole has well far exceeded my expectations and does a fantastic job staying on top of all the latest developments in the world of PPC.<\/li>\n<li><strong>Angel Ni\u00f1ofranco:<\/strong> I was beyond excited to have Angel join the team and to work with her for a second time. Fun fact: Angel now has been my first hire at two different companies. Angel is a truly excellent editor and helps make sure our SME content is worthy of your time and attention.\u00a0<\/li>\n<li><strong>Kathy Bushman:<\/strong> It\u2019s been great working with Kathy on the SMX events. Her focus never wavers from what\u2019s most important: making sure we deliver top-level content (and experience to match) to everyone who attends our events. I\u2019m already looking forward to thinking about the agendas for SMX Advanced and Next in 2023 \u2013 both will be here much sooner than we think!<\/li>\n<li><strong>Sarah Slifko-Camarra &amp; Karen DeWeese:<\/strong> I can\u2019t thank them enough for all their help in getting our SME program established and organized. Plus, Sarah and Karen do some great work behind the scenes with SMX.<\/li>\n<li><strong>Marc Sirkin:<\/strong> Marc has been a huge ally and sounding board for starting to make some big and much-needed changes to our website and SEO strategy.\u00a0<\/li>\n<li><strong>Chris Elwell:<\/strong> I truly appreciate Chris for his leadership, for always challenging us to be better, and for the thoughtfulness in how he approaches business decisions and processes. He has truly created a great team and company. (And, in case you didn\u2019t know, he has been a key figure in the development of our entire industry. Watch <a href=\"https:\/\/searchengineland.com\/video-chris-elwell-ceo-behind-search-engine-land-and-smx-talks-business-and-that-time-sergey-brin-skated-on-stage-328912\">this video interview<\/a> he did with Barry in 2020 to learn more.)<\/li>\n<\/ul>\n<p>There are so many other fantastic humans who are part of the Third Door Media team who I haven\u2019t mentioned. Just know, even if I didn\u2019t mention you, I appreciate you and all you do to help make our company successful.\u00a0\u00a0<\/p>\n<h3 id=\"h-gone-but-not-forgotten\">Gone, but not forgotten<\/h3>\n<p>It has undoubtedly been a year of change for Search Engine Land. I <a href=\"https:\/\/searchengineland.com\/danny-goodwin-joins-search-engine-land-378654\">joined Search Engine Land in January<\/a>. And Nicole and Angel joined around halfway through 2022.<\/p>\n<p>We also bid farewell to some team members. So cue the \u201cIn Memoriam\u201d theme for:<\/p>\n<ul>\n<li><a href=\"https:\/\/searchengineland.com\/author\/hpowderly\">Henry Powderly<\/a>, former vice president of content for Third Door Media, the publisher of Search Engine Land and MarTech (August 2018 \u2013 June 2022)<\/li>\n<li><a href=\"https:\/\/searchengineland.com\/author\/george-nguyen\">George Nguyen<\/a>, former editor (June 2020 \u2013 March 2022)<\/li>\n<li><a href=\"https:\/\/searchengineland.com\/author\/corey-patterson\">Corey Patterson<\/a>, former editor (November 2021 \u2013 June 2022)<\/li>\n<\/ul>\n<h2 id=\"h-top-3-highlights-of-2022\">Top 3 highlights of 2022<\/h2>\n<p>Despite some challenges, I\u2019d say it\u2019s safe to call 2022 an overall success for Search Engine Land.\u00a0\u00a0<\/p>\n<h3 id=\"h-smx-advanced-and-smx-next\">SMX Advanced and SMX Next<\/h3>\n<p>Both shows had the highest audience ratings in the history of Third Door Media. More than 8,500 search marketers signed up for both events.\u00a0<\/p>\n<p>While those numbers are great, what really mattered to me was the feedback we received from people who invested their time in our events. It was overwhelmingly positive for the speakers, content and experience.<\/p>\n<p>It was also great to have Google back at SMX, with keynotes featuring <a href=\"https:\/\/searchengineland.com\/whats-now-next-with-google-search-smx-next-keynote-389628\">Hyung-Jin Kim<\/a> and Ginny Marvin.<\/p>\n<p>Plus, the <a href=\"https:\/\/searchengineland.com\/2022-search-engine-land-award-winners-388730\">2022 Search Engine Land Awards<\/a> revealed some of the truly great work going on in our industry. I can\u2019t wait to see what successes y\u2019all have over the next several months \u2013\u00a0so make sure to enter next year.<\/p>\n<h3 id=\"h-sme-program-relaunch\">SME program relaunch<\/h3>\n<p>One of my top priorities was launching our Subject Matter Expert (SME) program.\u00a0<\/p>\n<p>A huge thank you to all of our excellent SMEs for all the great content and insights you shared in 2022. We\u2019ll be highlighting the top 10 most popular SEO and PPC columns of the year \u2013 so check back Dec. 29-30, when those will be revealed. I look forward to reading even more great advice and insights from you in 2023!\u00a0<\/p>\n<p>Speaking of 2023 \u2013 I\u2019ll be looking for new contributors very soon. More details to come. But if you\u2019re interested in becoming a contributor on Search Engine Land, 2023 may just be your year.<\/p>\n<h3 id=\"h-traffic-and-audience-growth\">Traffic and audience growth<\/h3>\n<p>I won\u2019t lie \u2013 not that it\u2019s any secret \u2013 Search Engine Land has its share of SEO messes to clean up, including a fairly disastrous \u201cconsolidation\u201d of categories that was handled with a blowtorch instead of a scalpel. <\/p>\n<p>Despite our long SEO to-do list, traffic and audience growth are trending in the right direction:<\/p>\n<ul>\n<li>Sessions \u2013 up 30%<\/li>\n<li>Pageviews \u2013 up 25%<\/li>\n<li>Users \u2013 up 16%<\/li>\n<li>Organic search traffic \u2013 up 22%<\/li>\n<li>Direct traffic \u2013 up 34%<\/li>\n<\/ul>\n<h2 id=\"h-what-s-next-for-search-engine-land\">What\u2019s next for Search Engine Land?\u00a0<\/h2>\n<p>We\u2019re already looking ahead to 2023. You can expect us to continue providing breaking news coverage and insights on all things search.\u00a0<\/p>\n<p>Plus, we\u2019ll be debuting a couple of new regular features we hope you\u2019ll like.\u00a0<\/p>\n<p>Also on our to-do list: some long overdue updates to our popular <a href=\"https:\/\/searchengineland.com\/seotable\">SEO<\/a> and <a href=\"https:\/\/searchengineland.com\/ppc-table\">PPC<\/a> periodic tables, and accompanying guides.<\/p>\n<p>And save the dates for our SMX events:<\/p>\n<ul>\n<li><strong>SMX Advanced:<\/strong> June 13-14.<\/li>\n<li><strong>SMX Next:<\/strong> Nov. 15-16.<\/li>\n<\/ul>\n<p>And there\u2019s plenty more to come.<\/p>\n<p>On behalf of everyone at Search Engine Land and Third Door Media, I wish you a great rest of 2022 and a successful and healthy 2023.<\/p>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<em><a class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMLXKIzD8vAQ?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" target=\"_blank\" rel=\"nofollow noopener\">Add Search Engine Land to your Google News feed.<\/a><\/em>\u00a0\u00a0\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/noscript><\/p>\n<hr\/><\/div>\n<div class=\"row\">\n<div class=\"col-6\">\n<div class=\"container-fluid px-0 sel-new-articles\">\n<div class=\"row\">\n<div class=\"col-12\">\n<p class=\"pb-1\">New on Search Engine Land<\/p>\n<section class=\"global-content-stream\">\n<\/section><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<p><!-- START EOS SPACE --><\/p>\n<p><!-- END EOS SPACE -->\t\t\t\t\t<\/p>\n<div class=\"about-author\">\n<p>About The Author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3\">\n<div class=\"avatar\" style=\"min-width:140px;min-height:140px\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Danny Goodwin\" width=\"140\" height=\"140\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/01\/danny-goodwin-search-engine-land-senior-editor-338x338.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/01\/danny-goodwin-search-engine-land-senior-editor-338x338.jpg\" alt=\"Danny Goodwin\" width=\"140\" height=\"140\"\/><\/noscript>\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<iframe loading=\"lazy\" id=\"twitter-widget-0\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/about:blank\" class=\"twitter-follow-button twitter-follow-button\" title=\"Twitter Follow Button\" data-twttr-rendered=\"true\" style=\"width: 251px; height: 25px;\" data-rocket-lazyload=\"fitvidscompatible\" data-lazy-data-lazy=\"true\" data-src=\"https:\/\/platform.twitter.com\/widgets\/follow_button.1392079123.html#_=1392650032615&amp;id=twitter-widget-0&amp;lang=en&amp;screen_name=MrDannyGoodwin&amp;show_count=true&amp;show_screen_name=true&amp;size=m\"><\/iframe><noscript><iframe id=\"twitter-widget-0\" data-lazy=\"true\" data-src=\"https:\/\/platform.twitter.com\/widgets\/follow_button.1392079123.html#_=1392650032615&amp;id=twitter-widget-0&amp;lang=en&amp;screen_name=MrDannyGoodwin&amp;show_count=true&amp;show_screen_name=true&amp;size=m\" class=\"twitter-follow-button twitter-follow-button\" title=\"Twitter Follow Button\" data-twttr-rendered=\"true\" style=\"width: 251px; height: 25px;\"><\/iframe><\/noscript>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\tDanny Goodwin is Managing Editor of Search Engine Land &amp; SMX. In addition to writing daily about SEO, PPC, and more for Search Engine Land, Goodwin also manages Search Engine Land\u2019s roster of subject-matter experts. He also helps program our conference series, SMX \u2013 Search Marketing Expo.&#13;<br \/>\n&#13;<br \/>\nPrior to joining Search Engine Land, Goodwin was Executive Editor at Search Engine Journal, where he led editorial initiatives for the brand. He also was an editor at Search Engine Watch. He has spoken at many major search conferences and virtual events, and has been sourced for his expertise by a wide range of publications and podcasts.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\n\t\t\t\t\t<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/searchengineland.com\/search-engine-land-16-390247\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search Engine Land celebrates its Sweet 16 today. While most of the original team from 2006 has moved on, the mission of Search Engine Land&#8230;<\/p>\n","protected":false},"author":1,"featured_media":22626,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-22625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Search Engine Land celebrates its 16th birthday\u00a0 - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailinvest.blog\/index.php\/2022\/12\/11\/search-engine-land-celebrates-its-16th-birthday\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Search Engine Land celebrates its 16th birthday\u00a0 - mailinvest.blog\" \/>\n<meta property=\"og:description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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